Winter property market warms up as buyers and sellers come out to play
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Winter property market warms up as buyers and sellers come out to play

Buyer demand remains strong leading into busy Spring season

By Bronwyn Allen
Fri, Aug 23, 2024 10:05amGrey Clock 2 min

Traditional market trends were turned on their head this winter, with new data from PropTrack showing listings and sales in July were higher than last year and buyer enquiry remained strong. REA senior data analyst Karen Dellow said the market has been buoyant during the colder months, with sales in July 19 percent higher than last year and 16 percent higher than the five-year average.

“In contrast to 2022 and 2023, where sales dropped month-on-month from June to July, this year recorded a 10 percent uptick, which is highly unusual for this period,” Ms Dellow said. “Cities like Hobart, Brisbane, Adelaide, and regions like the ACT have experienced robust growth compared to last year, while Melbourne, Sydney, and Perth had moderate increases.”

Ms Dellow said the increase in sales was partly the result of an increase in listings, which is also unusual for winter given most people prefer to sell in Spring. In July, there were 12 percent more new listings on realestate.com.au than last year. Across the combined capital cities, there was a 14.4 percent increase while regional Australia saw a 7.9 percent uplift.

The hottest property market in the country, Perth, recorded the highest increase in new listings in July, up 16.5 percent. “Despite a significant housing shortage exacerbated by high demand, new listings are quickly snapped up, with total listings in Perth down by 20.2 percent compared to last year,” Ms Dellow said. “All other cities except Darwin had an increase in new listings in July and experienced year-on-year growth.”

Data also indicates continued strong buyer demand in Winter, with each listing on realestate.com.au attracting an average of 10 buyer enquiries in July, Ms Dellow said.

“This is equal to July 2023 and slightly higher than 2022. Given the increase in listings in July 2024, overall activity was higher. Adelaide and Brisbane lead in enquiries per listing, with 23 and 22 enquiries, respectively.”

Bucking the trend is Melbourne with eight buyer enquiries per listing in July, down 16 percent compared to 2023. “Despite increased listings in Melbourne, fewer buyers are in the market compared to other cities, as the city grapples with the highest property taxes in the country and a slower return in investors compared to the other states,” Ms Dellow said.

“A busy winter bodes well for the spring selling season … and with expectations of no further interest rate rises this year, buyers are likely to be out in force and remain active throughout the remainder of the year.”

Spring is typically the strongest selling season of the year in Australian real estate. CoreLogic data shows that over the past decade, new listings have increased by an average of 18.2 percent in Spring and sales have lifted by an average of 8.3 percent.

CoreLogic head of research, Eliza Owen, said: “Looking at spring of 2024, it is possible we could see demand come under pressure from a continuation of high interest rates, slowing economic conditions and low consumer sentiment, and sellers may struggle in two of the state capitals in particular.” Those two capital cities are Melbourne and Hobart, with Ms Owen describing them as fairly flat or falling markets at the moment. Conversely, Perth and Adelaide are particularly strong.



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A five-bedroom Palo Alto home designed by Steven Ehrlich is listed for $44 million, making it the city’s most expensive listing. Built around a dramatic concrete spine, the home features four courtyards and a pool.

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For years, tech entrepreneur Asher Waldfogel and his wife, Helyn MacLean, dreamed of building a modern house in Palo Alto, Calif.

The couple, however, worried about clashing with the Mediterranean-style architecture typically associated with their neighborhood of Old Palo Alto.

So they tapped architect Steven Ehrlich to create a design that paid homage to its surroundings with stucco, mahogany and titanium zinc cladding. They spent $20 million over several years building the house, completed in 2005.

Designed for indoor-outdoor living, the house has matching mahogany paneling and limestone both inside and out.
Designed for indoor-outdoor living, the house has matching mahogany paneling and limestone both inside and out. Arthur Sharif/Sotheby’s International Realty

The dining room is between an outdoor garden and the staircase.
The dining room is between an outdoor garden and the staircase. Arthur Sharif/Sotheby’s International Realty

Now looking to be closer to their adult daughter on the East Coast, they are putting the five-bedroom home on the market for $44 million—the most expensive listing in Palo Alto.

Waldfogel is an angel investor who co-founded Redback Networks, a telecommunications-equipment company. MacLean previously had a career in fundraising.

The kitchen and family room open to the garden and pool.
The kitchen and family room open to the garden and pool. Arthur Sharif/Sotheby’s International Realty

Cast alcoves and mahogany shelves house the couple’s books and ceramics.
Cast alcoves and mahogany shelves house the couple’s books and ceramics. Arthur Sharif/Sotheby’s International Realty

The couple purchased the roughly 0.4-acre site for $7.1 million in 2000 and demolished a circa-1930s Spanish Colonial home. The house they built pinwheels around a central staircase. It has 7,900 square feet of livable space, with four distinct courtyards and a pool.

A key feature of the home is a cast-in-place concrete wall, or spine, that is two stories high and about 80 feet long. “There’s a little bit of controlled chaos in what comes out of the form,” unlike a perfectly uniform surface, Waldfogel said. “If you want that, you do it in plastic.”

Ehrlich said it took a few tries to get the concrete wall right.
Ehrlich said it took a few tries to get the concrete wall right. Arthur Sharif/Sotheby’s International Realty

‘It’s a really hard material to tame,’ Ehrlich said of concrete. Workers learned as they went, and Waldfogel and Helyn grew to appreciate the imperfect material.
‘It’s a really hard material to tame,’ Ehrlich said of concrete. Workers learned as they went, and Waldfogel and Helyn grew to appreciate the imperfect material. Arthur Sharif/Sotheby’s International Realty

A central staircase is housed in a glass tower.
A central staircase is housed in a glass tower. Arthur Sharif/Sotheby’s International Realty

Waldfogel said he and his wife are thinking about the next phase of life now that their daughter is grown, although they have not decided where they will move. They also have a home in Sun Valley, Idaho.

“Right now we’re just trying to emotionally let go and decide what to do next,” he said.

Arthur Sharif/Sotheby’s International Realty

Two wings of the house are connected by horizontal planes.
Two wings of the house are connected by horizontal planes. Arthur Sharif/Sotheby’s International Realty

Palo Alto, an epicenter of venture capital and tech startups in Silicon Valley, is home to some of the country’s biggest tech titans. Sales volume and prices are rising, with a median sale price of $3.5 million for the three months ending in August, up 5.8% year-over-year, according to real-estate brokerage Redfin.

Arthur Sharif of Sotheby’s International Realty—San Francisco Brokerage has the listing.

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