Germany’s New Favourite Sport: Competing to Save Energy
Kanebridge News
Share Button

Germany’s New Favourite Sport: Competing to Save Energy

After Russia throttled gas to the nation, washcloth wipe-downs and unheated pools; turning down the Christmas lights

By TOM FAIRLESS
Tue, Dec 6, 2022 9:03amGrey Clock 3 min

FRANKFURT, Germany—Psychologist Maria-Christina Nimmerfroh was doing her best to deliver an online lecture to business executives last month, but every few minutes an energy-saver switch in her empty classroom killed the lights.

Finally, she got tired of standing up to trigger the motion-detecting switch and lighted her face with her cellphone flashlight.

Russia stopped piping natural gas to much of Europe this fall, hoping to show Europeans that supporting Ukraine in the war might become too uncomfortable to bear. It didn’t count on Germans’ love of thrift.

Many Germans see frugality as part of their national identify, and bargain-hunting as a way of life. So they have embraced the energy challenge, finding ever more creative ways to slash consumption. So far, they are killing it.

Gas consumption by households and businesses in September and October declined by about a quarter from those same months in 2018 through 2020, even after adjusting for unseasonably warm weather, according to Oxford Economics, a think tank. The nation’s gas storage facilities are now 97% full, well ahead of the government’s most optimistic projections.

Germans have boasted on social media about who has kept the heat off longest as the weather turned colder, posting temperature readings as proof. They are swapping hot showers for washcloth wipe-downs, stocking up on thermal underwear, even lighting outdoor grills and camping stoves in their apartments.

Town councils have dimmed streetlights, lowered temperatures in public buildings and switched off hot water in public washrooms and showers. Swimming pools are left unheated. Some towns are considering turning off traffic lights. Saunas have closed. The city of Düsseldorf is considering lowering the temperature in a crematorium.

Grocery stores have shortened their hours and switched off some refrigerators. Churches are turning down the thermostat as low as 45 degrees and asking parishioners to donate blankets to older members. The Zugspitze ski resort is running chairlifts more slowly, and leaving their seats unheated.

Germans are trading tips on social media: Use the toaster to bake bread rolls. Do laundry every other week. Delete unneeded programs and apps from digital devices. Use the right lid for every pot.

A charity in the city of Bielefeld organized an energy-saving competition: Take two photos of your energy meter, six months apart. If your consumption is at least 10% lower than the average household’s, you have a chance to win €1,000, equivalent to $1,050.

“I have to admit, I’ve developed a certain sporting ambition about keeping the heating off for as long as possible,” Lion Hirth, professor of energy policy at the Hertie School in Berlin, posted on Twitter in October, triggering a deluge of me-too comments.

The Berlin Zoo has dimmed the lights and lowered the heat a bit for some animals, including giraffes and hippos, said spokeswoman Svenja Eisenbarth. At the city’s animal shelter, the thermostat in the dog kennels was dropped to 64 degrees. Dogs without warm fur are given winter coats.

Owners of exotic pets such as iguanas, which need to be kept at a balmy 77 to 82 degrees, have been dropping them off at the shelter, said spokeswoman Ute Reinhardt, and there is a waiting list of 50 for dog owners who want to do the same with their pets.

In Wolfratshausen, the town council cut in half the energy used by streetlights by converting them to LEDs and dimming them between 10 p.m. and 5 a.m.

Even that wasn’t good enough for some local officials. “The LED lighting is too bright,” said city councillor Rudi Seibt, who wants the lights turned down to the lowest legal level.

Politicians in other countries often refrain from preaching about energy use, but not in Germany. Winfried Kretschmann, state premier of Baden-Württemberg, posted a video saying people should turn down their thermostats. He told a local newspaper that people didn’t need to shower as much, noting that “the washcloth is also a useful innovation.”

To shame officials or companies that aren’t taking their energy saving seriously, citizens are posting videos of well-lit monuments and overheated stores.

Last month, the Bild newspaper reported that a political party in eastern Germany had ordered portable oil radiators for the state parliament after room temperatures were reduced to 66 degrees. The newspaper published photos of the incriminating packages stacked in the parliament’s post room. “Uncooperative louts,” its front page blared.

Germany’s 21,000 chimney sweeps are helping police the energy-saving. The sweeps do more than clean chimneys. They check for gas leaks and problems in heating systems. Their inspections are mandatory.

“Suddenly, everything that emits heat in some form is an option,” said Andreas Walburg, a master sweep. “We see a dangerous trend here.” He said his clients have been experimenting with gas grills and gasoline-powered camping stoves indoors. “These heat sources are not suitable for closed rooms,” he said.

Now, Germans’ energy-saving fervour is colliding with another national passion: Christmas. Around the country, local authorities have been debating whether to allow traditional street markets, ice rinks and festive lights.

In Halle, the council decided to pare back Christmas lights. A fairy-tale forest on a market square will be illuminated only from 10:00 a.m. to 10:00 p.m., reducing energy consumption by half, according to officials. Civic buildings, monuments and fountains will remain dark. There will be no illuminated Christmas tree on another market square.

“In our opinion, Christmas can also be atmospheric under reduced lighting,” said Mayor Egbert Geier.



MOST POPULAR
11 ACRES ROAD, KELLYVILLE, NSW

This stylish family home combines a classic palette and finishes with a flexible floorplan

35 North Street Windsor

Just 55 minutes from Sydney, make this your creative getaway located in the majestic Hawkesbury region.

Related Stories
Lifestyle
THE MAKING OF A DRIVING LEGEND
By Robyn Willis 16/01/2025
Lifestyle
TikTok Refugees Find an Alternative—in China
By SHEN LU AND HANNAH MIAO 14/01/2025
Lifestyle
Skechers Went After the Customers Nike Didn’t. It Paid Off.
By INTI PACHECO 13/01/2025
THE MAKING OF A DRIVING LEGEND

Ever wondered what it takes to create a car like the Maserati? Meet the German designer taking on an Italian icon.

By Robyn Willis
Thu, Jan 16, 2025 3 min

Klaus Busse would like you to close your eyes and imagine yourself behind the wheel of a Maserati. Picture the GranTurismo, which launched in Australia in 2024. Where do you see yourself? Chances are, Busse suggests, it’s not during the school pick-up or commuting to the office.

“You’re probably on a wonderful road in Tuscany, or Highway 1, or you’re going to a red carpet event,” says Busse, who holds the enviable title of Head of Design at Maserati, the iconic Italian car manufacturer. “Basically, it’s about emotion.”

At the luxury end of the market, the GranTurismo Coupe—priced between $375,000 and $450,000—is designed to transform the driving experience into something extraordinary. For Busse and his team, these “sculptures on wheels” are not just status symbols or exhilarating machines but expressions of pure joy. Their mission is to encapsulate that feeling and translate it into their cars.

“I really feel the responsibility to create emotion,” he says. “We have a wonderful word in Italy: allegria, which is best translated as ‘joyful.’ Our job as a brand is to lift you into this area of joy, perfectly positioned just short of ecstasy. It’s that tingling sensation you feel in your body when you drive the car.”

Even as 60 percent of the world’s population now lives in urban areas, Maserati’s design ethos captures the essence of “everyday exceptional.” Whether navigating city streets or open roads, a Maserati turns heads without being ostentatious or aggressive. “I’ve driven these cars all over the world, and no matter where I go, people smile at me and give a thumbs-up,” says Busse.

Since joining Maserati in 2015, Busse has reimagined and redefined the brand, steering his team through the reinvention of classic models and the transition to electric vehicles. Iconic designs like the Fiat 500, which entered the EV market in 2020, serve as a testament to Maserati’s ability to blend tradition with innovation.

Unlike other luxury car brands, Maserati embraces radical change with new designs every 10 to 15 years. Busse loves connecting with fans who follow the brand closely. He explains that each Maserati model reflects a specific era, from the elegant 35GT of the 1950s to the wedge-shaped designs of the 1970s and the bold aesthetics of the 1980s.

 

“I often ask fans, ‘What is Maserati for you?’ because their responses tell me so much about how they connect with the brand,” he shares.

Inspired by legendary Italian designer Giorgetto Giugiaro, Busse balances tradition with modernity in his designs. As Giugiaro once told him, “We always do the best in the moment.” This philosophy resonates deeply with Busse, who believes in honouring the past while embracing future possibilities.

Through advances in technology, techniques, and societal trends, Busse ensures Maserati remains at the forefront of automotive design. For him, the creative process is more than just a job—it’s a way to create joy, connection, and timeless elegance.

MOST POPULAR
11 ACRES ROAD, KELLYVILLE, NSW

This stylish family home combines a classic palette and finishes with a flexible floorplan

35 North Street Windsor

Just 55 minutes from Sydney, make this your creative getaway located in the majestic Hawkesbury region.

Related Stories
Lifestyle
The Price of Everlasting Health and Vitality
By Chelsea Spresser 08/01/2025
Lifestyle
TikTok Refugees Find an Alternative—in China
By SHEN LU AND HANNAH MIAO 14/01/2025
Property of the Week
Property of the week: 2/9-11 Waiwera St, Lavender Bay
By Kirsten Craze 24/01/2025
0
    Your Cart
    Your cart is emptyReturn to Shop