Lighting the way for sustainable design
Kanebridge News
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Lighting the way for sustainable design

New Zealand’s best known furniture designer David Trubridge celebrates 20 years of his iconic pendant light

By Robyn Willis
Fri, Dec 22, 2023 7:00amGrey Clock 4 min

David Trubridge is not one for standing still.

Whether it’s finding his own path in seldom explored parts of the world, or reviewing the production processes of his internationally recognised lighting range, the English-born designer is, it would seem, in a constant state of movement.

That’s not to say he is always working.

For Trubridge, who has made his life in Aotearoa New Zealand, taking time to explore areas as diverse as Antarctica and Iceland through to Patagonia and remote parts of Australia, is about giving himself time just to be.

In Australia recently to celebrate the 20th anniversary of his emblematic Coral light at the Sydney Mondoluce store, as well as their affiliates in Brisbane and Hobart, he made time to take a hike through Tasmania.

“I need that ability to recharge,” he says. “I love to get right off the trail because when you stick to the path, there’s a safety factor where you know you will always find your way back. 

“I want to find my own course, and see where it leads me. That’s my design philosophy too.”

Trubridge likes to take the road less travelled to mentall recharge.

Trubridge’s path to success is the stuff of legend. A self-taught designer and furniture maker, he studied naval design and had already enjoyed professional success on a small scale while living in the UK, initially creating pieces of furniture for his family and smaller clients before expanding to commissions for significant sites such the Victoria & Albert Museum and St Mary’s Cathedral In Edinburgh. 

In the 1980s, Trubridge and his wife Linda decided to sell their house, buy a yacht and set sail with their two children, arriving in Aotearoa New Zealand in 1985. By 1988, he had exhibited at the National Furniture Exhibition at Auckland Museum. 

As his opportunities expanded, the Trubridges sold their yacht in the early 1990s, using the money to fund building their own home — and a studio for David. Local interest in their house was such that Trubridge went on to design a number of homes in the area.

The Coral pendant propelled Trubridge’s work onto the international stage.

Designs for more furniture followed, notably, the Body Raft bench, which Trubridge took to the Milan Furniture Fair in 2000, where it was picked up by Italian design powerhouse Capellini.

Interested in the applications of plywood but, Trubridge turned his attention to lighting, resulting in the Coral design. Again, Trubridge made the trip to Milan in 2004, where it was warmly received — and an ‘overnight success’ story was born. 

”I was a guy in a shed in the backyard when Capellini picked up the Body Raft bench,” he says. “The market for handmade furniture in New Zealand was very small and I was looking for a bigger market.”

Twenty years on, the Coral design has been joined by a range of biophilic pendant lights, including the Toru, the Navicula and the Kōura. All made from bamboo plywood and shipped out to clients in kit form to reduce the amount of packaging and space required, the lights are designed to be both sculptural and throw shadow patterns. 

The Navicula pendant is inspired by microscopic diatoms, a type of plankton, that produce half the air we breathe.

While the lights are highly successful commercially, it’s evident that Trubridge continues to strive for improvement, particularly in terms of environmental impacts. 

“The design process does not really change much for me,” he says. “It is more important for me where we source the materials,” he says. “A lot of the embodied energy you can’t recycle. I would like to source a new material that is of our land, that is compostable and recycled. I’ve been looking at New Zealand flax which is very fibrous, like hemp.”

In the meantime, he has eliminated almost all plastics from the production process in recent years and he is exploring energy efficient lighting options beyond LEDs. For every Toru light sold, $50 goes to Sustainable Coastlines, a New Zealand charity committed to keeping the country’s beaches clean and plastic free.

While there is still much work to be done in terms of sustainability, Trubridge is hopeful.

“There is an awful long way to go but the mood is there, I think. There will be some big changes,” he says.

“We are trying to achieve sustainability and we are working towards it. We are always trying to improve and do better. How can we supply the things that people need that have the least impact?”

Only time — and more work — will tell. 

 



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The boom in casual footware ushered in by the pandemic has ended, a potential problem for companies such as Adidas that benefited from the shift to less formal clothing, Bank of America says.

The casual footwear business has been on the ropes since mid-2023 as people began returning to office.

Analyst Thierry Cota wrote that while most downcycles have lasted one to two years over the past two decades or so, the current one is different.

It “shows no sign of abating” and there is “no turning point in sight,” he said.

Adidas and Nike alone account for almost 60% of revenue in the casual footwear industry, Cota estimated, so the sector’s slower growth could be especially painful for them as opposed to brands that have a stronger performance-shoe segment. Adidas may just have it worse than Nike.

Cota downgraded Adidas stock to Underperform from Buy on Tuesday and slashed his target for the stock price to €160 (about $187) from €213. He doesn’t have a rating for Nike stock.

Shares of Adidas listed on the German stock exchange fell 4.5% Tuesday to €162.25. Nike stock was down 1.2%.

Adidas didn’t immediately respond to a request for comment.

Cota sees trouble for Adidas both in the short and long term.

Adidas’ lifestyle segment, which includes the Gazelles and Sambas brands, has been one of the company’s fastest-growing business, but there are signs growth is waning.

Lifestyle sales increased at a 10% annual pace in Adidas’ third quarter, down from 13% in the second quarter.

The analyst now predicts Adidas’ organic sales will grow by a 5% annual rate starting in 2027, down from his prior forecast of 7.5%.

The slower revenue growth will likewise weigh on profitability, Cota said, predicting that margins on earnings before interest and taxes will decline back toward the company’s long-term average after several quarters of outperforming. That could result in a cut to earnings per share.

Adidas stock had a rough 2025. Shares shed 33% in the past 12 months, weighed down by investor concerns over how tariffs, slowing demand, and increased competition would affect revenue growth.

Nike stock fell 9% throughout the period, reflecting both the company’s struggles with demand and optimism over a turnaround plan CEO Elliott Hill rolled out in late 2024.

Investors’ confidence has faded following Nike’s December earnings report, which suggested that a sustained recovery is still several quarters away. Just how many remains anyone’s guess.

But if Adidas’ challenges continue, as Cota believes they will, it could open up some space for Nike to claw back any market share it lost to its rival.

Investors should keep in mind, however, that the field has grown increasingly crowded in the past five years. Upstarts such as On Holding and Hoka also present a formidable challenge to the sector’s legacy brands.

Shares of On and Deckers Outdoor , Hoka’s parent company, fell 11% and 48%, respectively, in 2025, but analysts are upbeat about both companies’ fundamentals as the new year begins.

The battle of the sneakers is just getting started.

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