Ryan Reynolds Buys Stake in F1 Racing Team, Growing His Business Empire
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Ryan Reynolds Buys Stake in F1 Racing Team, Growing His Business Empire

He joined investors like actor Michael B. Jordan in buying a 24% stake in the Alpine F1 team

By ALYSSA LUKPAT
Tue, Jun 27, 2023 9:05amGrey Clock 3 min

Actor and entrepreneur Ryan Reynolds is expanding his business empire into Formula One racing.

Reynolds and a group that includes celebrity American investors, such as his business partner and fellow actor Rob McElhenney, are buying a 24% stake in the Alpine F1 team for about $218 million, the team’s owner said Monday.

F1 races have become more popular in the U.S. in recent years, with celebrities packing into stands to watch drivers speed around a track. Alpine, a mid-tier team based in the U.K., is one of 10 F1 competitors.

The investors are buying a stake in Alpine Racing Ltd, the parent company of the Alpine team, according to Renault Group, a French auto manufacturer and the team’s owner. Renault said the new investors would bring expertise in marketing, merchandising and other areas.

The deal values the racing team at around $900 million, Renault said.

Reynolds, 46 years old, has long been a Hollywood star, with leading roles in comedy, action and rom-com films. He has used his marketing savvy to build an off-screen empire, purchasing stakes in the gin brand Aviation, the cell phone company Mint Mobile and a Welsh soccer team. T-Mobile US agreed to buy Mint Mobile earlier this year for about $1.35 billion and Diageo agreed in 2020 to pay as much as $610 million to acquire Aviation.

Reynolds started the production company and marketing agency Maximum Effort, named after his character’s catchphrase in the “Deadpool” movie franchise.

Alpine’s new investors include the actor Michael B. Jordan and private investment firms Otro Capital and RedBird Capital Partners. The firms have been affiliated with sports teams including the Dallas Cowboys and the French soccer club Toulouse FC.

Maximum Effort and representatives for Reynolds didn’t immediately return a request for comment. Representatives for Jordan declined to comment.

Reynolds and McElhenney are involved with another sports team, Wrexham AFC, a low-tier soccer club in North Wales that they bought in 2020. They chronicled their takeover of the struggling team and efforts to transform it in a 2022 FX docuseries, “Welcome to Wrexham.” The club this spring won a promotion out of the lowest tier of English soccer to the second-worst league.

Wrexham owners, Ryan Reynolds (L) and Rob McElhenney (R)  (Photo by Jon Hobley/MI News/NurPhoto via Getty Images)

The Alpine F1 team is featured in the Netflix series, “Formula 1: Drive to Survive,” which has drawn American fans to the sport since the show premiered in 2019.

F1 teams compete in many races each season. Several drivers represent each team and race in solo, aerodynamic cars.

The Alpine team has existed under different names for more than four decades. Renault renamed the team Alpine in 2021 after the company’s sports car brand, Société des Automobiles Alpine SAS. The team placed fifth and fourth out of 10 teams in 2021 and 2022, respectively.

Laurent Rossi, the chief executive of the Alpine team and the sports car brand, said in a statement Monday that the team wanted to catch up with top squads and invest in state-of-the-art facilities and equipment.

“This association is an important step to enhance our performance at all levels,” Rossi said.

Alpine said Monday that it aimed for its sports car brand to break even in 2026 and to generate more than $8.7 billion in revenue in 2030.

The team is based in the English village of Enstone, about 60 miles northwest of London.



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The Great Wealth Transfer: How rich millennials will invest the billions coming their way

The younger generation will bring a different mindset to how and where their newfound wealth is invested

By Bronwyn Allen
Fri, Mar 1, 2024 2 min

There is an enormous global wealth transfer in its beginning stages, whereby one of the largest generations in history – the baby boomers – will pass on their wealth to their millennial children. Knight Frank’s global research report, The Wealth Report 2024, estimates the wealth transfer set to take place over the next two decades in the United States alone will amount to US$90 trillion.

But it’s not just the size of the wealth transfer that is significant. It will also deliver billions of dollars in private capital into the hands of investors with a very different mindset.

Seismic change

Wealth managers say the young and rich have a higher social and environmental consciousness than older generations. After growing up in a world where economic inequality is rife and climate change has caused massive environmental damage, they are seeing their inherited wealth as a means of doing good.

Ben Whattam, co-founder of the Modern Affluence Exchange, describes it as a “seismic change”.

“Since World War II, Western economies have been driven by an overt focus on economic prosperity,” he says. “This has come at the expense of environmental prosperity and has arguably imposed social costs. The next generation is poised to inherit huge sums, and all the research we have commissioned confirms that they value societal and environmental wellbeing alongside economic gain and are unlikely to continue the relentless pursuit of growth at all costs.”

Investing with purpose

Mr Whattam said 66% of millennials wanted to invest with a purpose compared to 49% of Gen Xers. “Climate change is the number one concern for Gen Z and whether they’re rich or just affluent, they see it as their generational responsibility to fix what has been broken by their elders.”

Mike Pickett, director of Cazenove Capital, said millennial investors were less inclined to let a wealth manager make all the decisions.

“Overall, … there is a sense of the next generation wanting to be involved and engaged in the process of how their wealth is managed – for a firm to invest their money with them instead of for them,” he said.

Mr Pickett said another significant difference between millennials and older clients was their view on residential property investment. While property has generated immense wealth for baby boomers, particularly in Australia, younger investors did not necessarily see it as the best path.

“In particular, the low interest rate environment and impressive growth in house prices of the past 15 years is unlikely to be repeated in the next 15,” he said. “I also think there is some evidence that Gen Z may be happier to rent property or lease assets such as cars, and to adopt subscription-led lifestyles.”

Impact investing is a rising trend around the world, with more young entrepreneurs and activist investors proactively campaigning for change in the older companies they are invested in. Millennials are taking note of Gen X examples of entrepreneurs trying to force change. In 2022,  Australian billionaire tech mogul and major AGL shareholder, Mike Cannon-Brookes tried to buy the company so he could shut down its coal operations and turn it into a renewable energy giant. He described his takeover bid as “the world’s biggest decarbonisation project”.

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