America’s Hot Labour Market Fuels Job Growth in Unexpected Places
Payroll increase extends to building, home selling and auto making
Payroll increase extends to building, home selling and auto making
The U.S. labor market is showing surprising pockets of strength as companies directly in the crosshairs of rising interest rates hold on to or add workers.
Builders, architects and engineers, real-estate agents, vehicle manufacturers and other businesses typically sensitive to higher borrowing costs have increased employment during the opening months of 2023.

Those job gains, along with much larger increases in industries still trying to claw back workers lost during the pandemic, have added up to almost 1.6 million jobs in the first five months of 2023, outpacing economists’ forecasts.
The Labor Department will release June jobs figures on Friday.
“The labor market has continually surprised,” said Daniel Zhao, lead economist for the research team at Glassdoor, an online employment site.

The strong job gains come despite companies and consumers facing higher borrowing costs.
The Federal Reserve raised interest rates to a 16-year high in 2023. And it is expected to increase them further later this year as part of a campaign to slow the economy, cool the labor market and tamp down inflation that is running too hot.
Some industries are defying the Fed’s efforts.

Construction employment has been one of the biggest surprises in recent months. In the past, builders have been hit especially hard when interest rates rose.
But employment in residential construction has merely levelled off in 2023, while industrial and infrastructure businesses gallop ahead.
Projects related to electric-vehicle batteries and semiconductors are driving much of the growth, spurred in part by the Chips and Science Act of 2022, which set aside $52.7 billion for financial assistance for the construction and expansion of semiconductor manufacturing facilities and other programs.
“Many of these were announced or broke ground before the Chips Act, but that added fuel to the bonfire,” said Kenneth Simonson, chief economist at Associated General Contractors of America.
Architectural and engineering firms have also added workers. The real-estate industry hasn’t shed any jobs this year despite a slowdown in single-family home sales.
American factories also often get caught in the Fed’s crosshairs when costs go up for auto loans and other personal loans. But auto and parts manufacturers have added almost 20,000 workers so far in 2023, helping to offset losses at makers of furniture, plastics and paper products.
According to Commerce Department data, car sales are still below pre pandemic levels, held back by limited supplies and high prices. But figures from the Fed show factories are trying to catch up. Auto and light-truck assemblies were above an annual pace of 11 million in April and May, the first time that number has been topped in back-to-back months since 2018.
The story is similar in other corners of the economy. Home-improvement and furniture stores have shed workers, for example, but department stores and warehouse clubs have added them. The final result: Overall retail employment has grown slightly so far this year.
The financial sector has also posted growth despite banking sector turmoil, with gains at insurers, brokers and financial advisers outpacing losses in banking.
Other sectors aren’t merely holding up—they are rapidly hiring. Government, leisure and hospitality and healthcare account for about 60% of all employment gains so far in 2023. The first two categories are still playing Covid-19 catch-up: Employment at restaurants, hotels, schools and in other municipal services are still below pre pandemic levels.

The picture isn’t entirely rosy.
Tech layoffs are well documented. Some economists worry that residential construction employment could be headed for a fall as a big run-up in apartment projects leads to an oversupply of units and signs of falling rents.
The number of hours people are spending on the job is declining, a possible sign that employers have less work for them. Wage growth remains strong but has eased, suggesting that demand for workers is cooling. And job growth has become more concentrated in fewer industries, possibly indicating that the breadth of the economic expansion is also narrowing.
“There are signals on the periphery that the labor market is slowing,” said Brett Ryan, senior U.S. economist at Deutsche Bank.
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The pandemic-fuelled love affair with casual footwear is fading, with Bank of America warning the downturn shows no sign of easing.
The pandemic-fuelled love affair with casual footwear is fading, with Bank of America warning the downturn shows no sign of easing.
The boom in casual footware ushered in by the pandemic has ended, a potential problem for companies such as Adidas that benefited from the shift to less formal clothing, Bank of America says.
The casual footwear business has been on the ropes since mid-2023 as people began returning to office.
Analyst Thierry Cota wrote that while most downcycles have lasted one to two years over the past two decades or so, the current one is different.
It “shows no sign of abating” and there is “no turning point in sight,” he said.
Adidas and Nike alone account for almost 60% of revenue in the casual footwear industry, Cota estimated, so the sector’s slower growth could be especially painful for them as opposed to brands that have a stronger performance-shoe segment. Adidas may just have it worse than Nike.
Cota downgraded Adidas stock to Underperform from Buy on Tuesday and slashed his target for the stock price to €160 (about $187) from €213. He doesn’t have a rating for Nike stock.
Shares of Adidas listed on the German stock exchange fell 4.5% Tuesday to €162.25. Nike stock was down 1.2%.
Adidas didn’t immediately respond to a request for comment.
Cota sees trouble for Adidas both in the short and long term.
Adidas’ lifestyle segment, which includes the Gazelles and Sambas brands, has been one of the company’s fastest-growing business, but there are signs growth is waning.
Lifestyle sales increased at a 10% annual pace in Adidas’ third quarter, down from 13% in the second quarter.
The analyst now predicts Adidas’ organic sales will grow by a 5% annual rate starting in 2027, down from his prior forecast of 7.5%.
The slower revenue growth will likewise weigh on profitability, Cota said, predicting that margins on earnings before interest and taxes will decline back toward the company’s long-term average after several quarters of outperforming. That could result in a cut to earnings per share.
Adidas stock had a rough 2025. Shares shed 33% in the past 12 months, weighed down by investor concerns over how tariffs, slowing demand, and increased competition would affect revenue growth.
Nike stock fell 9% throughout the period, reflecting both the company’s struggles with demand and optimism over a turnaround plan CEO Elliott Hill rolled out in late 2024.
Investors’ confidence has faded following Nike’s December earnings report, which suggested that a sustained recovery is still several quarters away. Just how many remains anyone’s guess.
But if Adidas’ challenges continue, as Cota believes they will, it could open up some space for Nike to claw back any market share it lost to its rival.
Investors should keep in mind, however, that the field has grown increasingly crowded in the past five years. Upstarts such as On Holding and Hoka also present a formidable challenge to the sector’s legacy brands.
Shares of On and Deckers Outdoor , Hoka’s parent company, fell 11% and 48%, respectively, in 2025, but analysts are upbeat about both companies’ fundamentals as the new year begins.
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