How to Handle Making More—or Less—Money Than Your Friends

Over the past year, I’ve watched as one friend lost a job, another scored a life-changing bonus, two took huge pay cuts and yet another sold a home at a large profit. As for me, my financial life sort of stayed the same. But what did all this mean for my friendships? An individual change in someone’s financial situation can have ripple effects throughout our greater social groups and wider peer networks, researchers and therapists say. One person’s financial loss and another’s sudden windfall can affect the ways in which we stay connected with our friends, and fights about money can lead to personal money problems or even friend breakups.

“The perception is ‘Oh, we’re on the same path,’ and as you get older, that’s not the case,” says Blake Blankenbecler , a financial therapist and friendship educator. “There is space to talk about it with your friends. But can it be cringy to talk about? Yes. Is it important to talk about? Yes.”

Humans typically gravitate toward people who are similar to us in some way, and we cling to that sense of similarity as the friendship grows and changes, says Rebecca Adams , professor of social work at the University of North Carolina-Greensboro. Individual privileges like family money, inherited wealth and more don’t always mean that perception is accurate, of course; but at the onset of a friendship, this sameness breeds closeness.

A growing divide

When we meet in college (as I met the folks now making up one of my oldest and dearest friend groups) or deskside at a job (how I bonded with two of my newer besties) we perceive ourselves to be on equal financial footing with the people we hold close. We chased down bargain-store deals and planned ad hoc dinner parties of rent-week leftovers. During an internship in New York, my best friend and I crammed together in the world’s tiniest sublet, subsisting off Trader Joe’s coupons and our dreams for the future. But more than a decade removed from those days, our financial lives have branched in all sorts of different directions. As we grow—or not—in our respective careers, these gaps in income and wealth will only widen, says Rhaina Cohen , a podcast producer and author of the coming book on friendship, “The Other Significant Others.” But we’re also loathe to change our behaviour or discuss how these individual ups and downs will affect the glue holding the friend group together.

“In my early mid-20s, people were pretty open about what they could and couldn’t afford, and things being expensive, but I think as people have risen up the career ladder, there is less conversation about that,” Cohen says. “The awkwardness of acknowledging that people are in really different places keeps people from having those conversations. But as we get older, these divides are more likely to crop up.”

Opening up the conversation

More often than not, the friend who’s suffered a financial setback feels the burden of communicating their new needs to the group—but doing so can be much, much harder to put in practice. Ashley Appelman , a 36-year-old living in Washington, D.C., took a significant pay cut after making a big career transition a few years back. At the time, her social calendar stayed packed with numerous friends’ weddings and bachelorette parties. Rather than bow out of these commitments or suggest cheaper alternatives, she decided that putting flights on her credit card and forgoing her savings goals was worth avoiding awkward conversations and pitiful glances.

“You don’t want to disappoint people,” she says. “I have given into so many things where I didn’t really have the budget, and I just did it.”

In her four decades of financial advising, Eileen Freiburger , managing director of the Garrett Planning Network, says she has often seen people’s behaviour change after a big money move in either direction. The friend in a lower-paying job finds themselves spending far outside their means, or the pal with more in the bank feels guilty after picking the expensive restaurant for dinner.

“Who you surround yourself with and your own value system will actively impact the next stages of how you handle your money,” Freiburger says. “Are you picking up those tabs because suddenly you can? Are you trying to spend with the Joneses?”

From her perspective, she has seen immense value in holding on to people who can ground you in your original values system, the rules you lived by before these “life happens” moments rocked your financial life. Sometimes, these people are the old friends from before; other times, they’re new friends you make after.

Finding the path forward

Financial advisers and friendship educators agree: Whichever side of the financial divide you now find yourself, the way forward for many true friendships is having more open, honest conversations about money and how it affects our relationships. These don’t have to be scary or stilted discussions, Cohen says, and they don’t have to happen in overtly formal, intimidating settings.

She recommends using a real-life example to open up a bigger conversation. For instance, if you’re buying tickets to an event, ask your friend how much money they plan to spend and why. That, in turn, can kick off a much deeper conversation about your relative finances. Cohen recommends a thoughtful line that struck me as especially empathetic and easy: “What would be helpful from me to make sure we’re on the same page about what we do together and how we spend money?’”

“There is so much that goes unsaid in friendship,” she says. “What I would want people to do is talk, to have open conversations with their friends about big transitions and big differences.”

Personally, I’ve been the friend in both positions: the richer friend and the definitely-not-rich one. I recently passed on a luxe vacation with one set of dear friends. I agonised over the decision, fantasising about suddenly finding a great flight deal or stumbling upon a can’t-miss hotel deal. After enough hours staring at travel booking sites, though, I knew my budget just couldn’t stomach it. And even though my friends understood—and of course they did! They’re good friends for a reason!—I had to hype myself up to send the “Hey guys, I’ve been thinking about our trip…” text.

Admitting I had to back out felt like a tiny failure, like I wasn’t as committed to the friendship as I had been in years past. But when another pal recently took a large pay cut as she pursued a more demanding—and lower-paying—career, I found myself on the other side of the table. After a handful of conversations about her reduced salary and inflexible schedule, I remembered my own struggle to send that text. I took the initiative to bring up the new discrepancy, suggesting we move our usual dinner-and-drinks hangouts to a lower-key TV night in. Six months later, I have to say: Both of our budgets are happier for it.

Reporting season has once again reminded investors that a strong profit does not guarantee a rising share price, and a large loss does not always trigger a sell-off. What matters most is how each result compares with expectations and, increasingly, what management says about the year ahead. During the August 2026 season, companies offering credible turnarounds or unexpectedly strong guidance were rewarded handsomely, while those flagging weaker margins, slowing demand or greater uncertainty were punished.

The following ranking draws on Morningstar’s review of 164 ASX-listed companies and measures each company’s share-price movement on the day it reported. This captures the market’s immediate response to the earnings announcement, before subsequent economic developments, dividends and company-specific news cloud the picture. Here are the five biggest winners, and the five hardest-hit losers, of the season so far.

The five winners

1. Bapcor (ASX:BAP): +41.0%

Bapcor delivered reporting season’s largest relief rally after presenting early evidence that its troubled automotive-parts business was stabilising. Although underlying revenue fell 1.8% to $1.92 billion and underlying NPAT collapsed 85% to $10.8 million, underlying EBITDA of $152.5 million exceeded guidance.

More importantly, working-capital initiatives released $68.5 million in the second half, lifting cash conversion to 109.4% and reducing net debt by 63% to $135 million. The statutory loss was $431.6 million, largely because of non-cash impairments. Investors focused on improving operational momentum, stronger liquidity and management’s expectation of modest FY27 revenue growth.

2. Zip Co (ASX:ZIP): +18.2%

Zip comfortably surpassed its FY26 targets, sending the buy-now-pay-later provider’s shares sharply higher. Transaction volume rose 23% to $16.7 billion, while cash earnings before tax, depreciation and amortisation jumped 58% to a record $268.9 million. Statutory profit climbed 46% to $116.4 million, and the cash operating margin expanded by 4.2 percentage points to 20%.

The strongest signal was guidance for FY27 cash earnings of $340 million—around 26% growth and above analysts’ forecasts. US transaction volume increased 42.5% and now represents three-quarters of group volume, offsetting weaker customer activity in Australia.

3. CSL (ASX:CSL): +17.3%

CSL’s result was hardly spectacular in isolation, but it cleared a market bar that had fallen dramatically following earlier downgrades and restructuring announcements. Underlying NPATA was US$3.1 billion, down 2% in constant-currency terms, while operating cash flow reached US$3.51 billion.

CSL maintained its full-year dividend at US$2.92 per share and completed a A$1 billion buyback. The real catalyst was FY27 guidance for approximately 5% underlying profit growth, compared with market expectations closer to 2%. After an extended period of earnings disappointments, investors interpreted the outlook as evidence that CSL’s core plasma business was approaching a sustainable recovery.

4. Judo Capital (ASX:JDO): +16.9%

Judo Capital demonstrated strong operating leverage as its specialist business-lending franchise expanded. Full-year profit before tax rose 34% to $168.1 million, while pre-provision profit increased 42%. Gross loans and advances grew 18% to $14.7 billion, reaching the top of the bank’s guidance range and comfortably exceeding broader system growth.

Deposits increased 24% to $12.2 billion, return on equity improved by 1.1 percentage points to 6.4%, and earnings per share rose 29% to 9.9 cents. Reaffirmation of the FY27 outlook gave investors confidence that loan growth could continue without sacrificing margins or credit quality.

5. Super Retail Group (ASX:SUL): +15.8%

The owner of Supercheap Auto, rebel, BCF and Macpac reported record sales of $4.2 billion, up 3.2%, despite cautious discretionary spending. Profitability went backwards: normalised profit before tax fell 7% to $306 million and normalised NPAT declined 2.8% to $226 million as transformation spending weighed on margins. Nevertheless, the result exceeded subdued expectations, online sales grew 5.3% and membership across the group’s loyalty programs reached 13.1 million. Investors were also encouraged by positive early FY27 trading, stable gross margins and continued market-share gains. A fully franked 33-cent final dividend added to the appeal.

The five losers

1. Hansen Technologies (ASX:HSN): –21.2%

Hansen’s historic result met expectations, but investors recoiled from its outlook. The utility and communications software provider achieved an underlying EBITDA margin of 31%, exceeding its 30% target, while generating strong cash flow. However, management designated FY27 an “investment and transition year”, signalling a roughly five-percentage-point margin contraction as spending on products, sales capabilities and organisational changes increased.

Revenue had already been broadly flat, leaving investors concerned that the investment program would depress earnings before new growth appeared. Leadership changes, including the chief executive’s departure, added uncertainty. Management expects revenue growth and margins above 30% to return in FY28, but the market was unwilling to wait.

2. Life360 (ASX:360): –19.4%

Life360’s headline growth was impressive: quarterly revenue rose 38% to US$159 million, subscription revenue increased 31%, and adjusted EBITDA climbed 53% to US$31.1 million. Monthly active users reached 102.4 million and paying circles grew 27% to 3.2 million. The sell-off reflected expectations rather than a collapsing business.

Net income fell 18%, the net margin contracted from 6% to 3%, hardware shipments dropped 18%, and full-year EBITDA guidance was merely maintained. After a strong valuation run, investors wanted a larger upgrade and clearer evidence that heavy investment in advertising, international expansion and artificial intelligence would generate additional earnings.

3. PEXA Group (ASX:PXA): –17.0%

PEXA reported a 7% increase in continuing-operations revenue and 12% EBITDA growth to $152 million, accompanied by a two-percentage-point margin expansion. Free cash flow increased 39%, suggesting the core Australian electronic-conveyancing platform remained highly profitable. Investors instead concentrated on management’s warning that property-transfer volumes could decline, alongside regulatory uncertainty surrounding the fees PEXA can charge.

The company is also continuing to invest heavily in its loss-making international expansion. Morningstar considered the market reaction excessive, arguing that structural transfer-volume assumptions had not materially changed, but the combination of softer near-term activity and regulatory risk overwhelmed the respectable headline numbers.

4. SEEK (ASX:SEK): –14.3%

SEEK produced solid FY26 figures, including 10% revenue growth to $1.20 billion, a 15% rise in EBITDA and 28% growth in adjusted earnings per share. It also lifted its fully franked annual dividend by 13% to a record 52 cents. Those achievements were overshadowed by falling paid job-ad volumes and cautious FY27 assumptions.

The statutory accounts included a $201 million loss from the SEEK Growth Fund and $377 million of significant items, making the headline result considerably less attractive. Investors were particularly concerned that economic weakness could limit volumes while the company continued investing in platform integration and artificial-intelligence products.

5. JB Hi-Fi (ASX:JBH): –12.3%

JB Hi-Fi’s full-year result was broadly respectable, with group sales rising 5% to $11.1 billion and underlying earnings per share increasing 6% to $4.48. The damage came from its current-trading update. Australian sales were almost flat during the June quarter and deteriorated further in July, while earnings in the core Australian electronics business fell 3.6%.

Housing-related categories were particularly weak as higher living costs and interest rates constrained household budgets. With JB Hi-Fi entering the season on a demanding valuation, an in-line historic result was not sufficient: the loss of sales momentum prompted investors to rapidly reduce their expectations for FY27.

Overall, the season showed that share prices react less to whether profits rose or fell than to the gap between results and expectations. Bapcor was rewarded for being less troubled than feared, while several fundamentally profitable companies were punished because their outlooks failed to justify elevated valuations.