Yayoi Kusama Tops 2023 List of 21st-Century Artists
3 min
Artworks by Yayoi Kusama collectively sold for nearly US$81 million last year at the major global auction houses, making her the top-selling 21st-century contemporary artist, according to the Hiscox Artist Top 100 report.
The boost in sales for Kusama’s works pushed David Hockney, the previous year’s top-selling artist, to second place. Hockney’s art garnered US$50.3 million in sales last year, down from US$74.7 million in 2022, said Hiscox, a London-based specialty insurer.
The second annual ranking, compiled with research and analysis from London-based ArtTactic, also showed Kusama’s No. 1 ranking was consistent with a strong showing by women artists overall last year. Joining Kusama among the top five last year was Cecily Brown, who ranked fourth with US$31.7 million in sales.
Yoshitomo Nara, ranked third with sales of US$36 million and George Condo ranked fifth with sales of US$29.5 million.
Total sales of contemporary art made after the year 2000 fell 17% to US$955 million last year from US$1.5 billion in 2022, according to the report. Though sales of contemporary art by women fell 8% to US$306 million, the number of works sold rose 21%. And sales by their male peers fell a much sharper 20%, the report said.
“The market for female artists has been much more resilient than that for male artists,” the report said.
The results go beyond ultra-contemporary art. Earlier this year, ArtTactic reported that overall sales of art by women at the major auction houses hit a record US$825.8 million last year, up 7% from a year earlier.
Another mark of progress: Art by women comprised 32% of 21st-century art auction sales last year, up from 29% in 2022, as the number of women artists behind these sales continued to climb. There were 728 women artists represented last year, up 179% from 2019, the report said.
“Contemporary female artists have always been undervalued and underrepresented,” Robert Read , head of art and private clients at Hiscox said in a news release. “Meaningful progress has been made in recent years, as the market gradually begins to recognise the importance and value of their work, but we are still some way from parity.”
Following Kusama and Brown, the top female artists by sales value were Julie Mehretu, with sales of US$21.4 million; Jadé Fadojutimi, with sales of US$8.5 million; and Jenny Saville, with sales of US$7.8 million.
The Hiscox report just examined the auction market for works created in the 21st century and sold at Christie’s, Phillips, and Sotheby’s. This segment was stronger than much of the art market last year, with sales still 26% above pre-pandemic levels. Sales of art made before 2000 have fallen 22% since 2019, the report said.
This segment of the market is also making up a larger share of all post-war and contemporary art sold at auctions, reaching 70% last year from 63% a year earlier.
The Hiscox report was consistent with other analyses of the art market last year that found large-ticket sales, over US$1 million, declined in favor of sales of works with price tags of US$50,000 or less.
Within the 21st-century art category, the number of lower-priced works sold gained 25% while the number sold above US$1 million fell by 12%. The trend is backed by a near doubling in the number of artists making 21st-century works that end up at auction since 2019, the report said.
The benefits of so-called flipping—or the practice of selling art made by young artists within two years of their creation—fell dramatically, bringing in US$39 million in sales last year from US$67 million in 2022. That’s despite the number of lots with this newly made art at 662 was about the same as the previous year.
Though Kusama is 95 years old, 41% of those making 21st-century art are under age 45, unsurprisingly. Leading this group of younger artists last year was: Nicolas Party, whose works sold for US$20.2 million; the late Matthew Wong, whose works sold for US$16.5 million; Fadojutimi; Caroline Walker, whose works sold for US$7.5 million; and Dmitri Cherniak, whose works sold for US$6.7 million.
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The voices reshaping how Australians think about money — and why credibility matters more than reach.
6 min
The best financial advice many Australians are receiving right now is not coming from licensed advisers charging by the hour. It is coming through a phone screen, in the ten minutes between work and dinner, from creators who have built credibility the hard way: by being right, being transparent, and being specific in a space where vagueness has always been the easy default.
This is not a ranking by follower count. Follower count is a measure of distribution, not of quality. What follows is a ranking by substance — credentials, accuracy, community depth, and the quality of what an audience actually learns from following these accounts. The distinction matters, because the Australians acting on this content are making real financial decisions with real money.
1- Queenie Tan – Corporate Authorised Representative; Co-Founder & Director, Invest With Queenie & Billroo
There are finance influencers who talk about building wealth, and there are those who document it in real time with receipts. Queenie Tan belongs firmly in the second category. Starting from a $400-per-week income, Tan built her net worth past $1 million while publishing the actual numbers — income, savings rate, investment decisions — for an audience of more than 400,000 across platforms.
She is a Corporate Authorised Representative, co-founder of the personal finance app Billroo, and the author of a book that has become a practical reference for young Australians navigating ETFs, superannuation and property. What separates her from the crowded field of money educators is precision: she does not talk in principles when she can talk in percentages.
2- Alan Kohler – Editor-in-Chief, Eureka Report; Editor-in-Chief, InvestSMART Group; ABC News finance presenter, host of Inside Business.
If Queenie Tan represents the new wave of personal finance creators, Alan Kohler represents something the new wave will spend decades trying to build: institutional credibility that has survived multiple economic cycles. As Editor-in-Chief of the Eureka Report and InvestSMART Group, and a decades-long presence on ABC News, Kohler has spent more than thirty years making financial analysis accessible without dumbing it down.
His coverage of RBA decisions, market movements and economic policy is cited by podcasters, journalists and fund managers alike. He is not chasing virality. He does not need to.
3- Aleks Nikolic – Corporate lawyer; host, Big Swinging Stocks podcast
Most finance creators address the mechanics of money. Aleks Nikolic addresses the psychology — and that distinction explains why her following is as loyal as it is. Operating as Broke Girl Wealth across Instagram, TikTok and YouTube, Nikolic covers ETFs, crypto and investment strategy, but her real differentiator is a willingness to discuss the emotional architecture of financial decision-making.
Shame around debt. Fear around market volatility. The limiting beliefs that stop people acting on what they already know. In a space where confidence is routinely performed, her candour is a genuine competitive advantage.
4- Bryce Leske & Alec Renehan – Equity Mates Media
Equity Mates did not build a following. They built a media company. What began as a podcast by two friends learning to invest has grown into Australia’s most established investing media brand, covering ASX stocks, ETFs, global markets and fund manager interviews across podcast, social and YouTube.
The longevity is the credential. Equity Mates has operated through multiple market cycles, a global pandemic, and a generational shift in how Australians engage with investing — and its audience has grown through all of it. When the hosts speak, their listeners know they have been paying attention for years.
5- The Lazy CEO – CEO & Founder, Showpo; Shark Tank Australia investor
The metric that matters most on social media is not followers — it is engagement, because engagement signals trust. Jane Lu, known as The Lazy CEO, maintains an engagement rate of approximately 1.15 per cent on Instagram, which is exceptional for a finance account of his size. Her 242,000-plus followers are not passive consumers: they ask questions, share experiences and apply what they read.
Her content focuses on business finance and wealth building, and the active comment sections are the clearest possible evidence that her audience does not merely scroll past.
6- Tash Invests – Founder, Tash Lends; Forbes Australia 30 Under 30
Tash Invests built her following on a premise that sounds simple but is rarer in practice than it should be: she publishes the actual numbers. Not approximations or ranges or anonymised case studies — her salary, her savings rate, her portfolio value, her net worth, updated and on the record.
Having bought her first property at twenty-two and grown her documented net worth past $1 million, she has become the primary reference point for young Australians trying to understand what building wealth on a moderate income genuinely looks like. The specificity is the product.
7- David Scutt – APAC Market Analyst at StoneX Group
The authority of most finance social media content rests on research and reading. David Scutt‘s authority rests on having done the job. A former Treasury Dealer at Arab Bank and the Commonwealth Bank, former ASX Business Supervisor, and former Global Markets Editor at Business Insider Australia and anchor at ausbiz TV, Scutt now brings that direct market experience to his role as APAC Market Analyst at StoneX Group, rather than relying on secondary commentary.
When he discusses foreign exchange movements or ASX dynamics, it is not because he has read about them. It is because he has traded them.
8- Meddy Demars – Investing & crypto content creator
The gap Meddy Demars fills is specific and underserviced: connecting global macroeconomic events to the practical reality of Australian investors. When the US Federal Reserve adjusts interest rates, when inflation data moves, when commodity prices shift — most Australian finance content either ignores the local implications or translates them poorly.
Demars, operating across TikTok and Instagram from Sydney, does the translation well: explaining what global conditions mean for Australian stocks, savings rates and investment portfolios in terms that are accessible without being condescending.
9- Simran Kaur – Founder, Friends That Invest
Friends That Invest is arguably the most successful community-building exercise in Australian personal finance, and Simran Kaur is the reason why. The New Zealand-based creator — whose audience is predominantly Australian — built a podcast, a book and a social media presence around a single insight: that the personal finance world was not speaking to young women, and that the consequences of that gap were significant.
The measurable cultural shift that followed — women engaging with investing concepts in communities that had not previously existed — is the kind of impact that most financial literacy programmes aim for and rarely achieve.
10- Effie Zahos – Money Editor at 9News
Effie Zahos is one of Australia’s most recognised financial commentators, appearing regularly across 9News, A Current Affair, Today and Today Extra as 9News Money Editor. Her role puts everyday money questions, from mortgage rates to cost-of-living pressures, in front of a national broadcast audience.
Before television, she spent years as editor of Money magazine, building the editorial foundation for her current commentary. She is also Director and Money Commentator at InvestSMART, an ambassador for Canstar, and a published author, with her financial advice available in print as well as on screen.
That combination, decades of editorial experience, an active broadcast presence, and a body of published work, is what makes her commentary carry weight beyond any single platform or post.
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