What’s Next at Work? Much Change, and Likely Some Pain for Employees
At the Journal’s Future of Everything Festival, many predicted work could shift, jobs will vanish and some employees might be displaced; ‘there’s going to be disruption’
3 min
Workers, brace yourselves.
The rise of artificial intelligence and other new technology may mean plenty of roles and professions shift in the coming years, displacing some employees and requiring far different skills and training, according to executives in a range of industries.
In sessions at The Wall Street Journal’s Future of Everything Festival this week, some leaders gave blunt assessments of the coming transition and said current employees may not be able to adapt.
“This is the hard part: I’m not sure we can upskill everyone. I don’t think they’re going to make it. It’ll take too long,” said Jim Farley, CEO of Ford Motor, in an onstage interview on Wednesday. “There’s going to be a big shift in know-how in the company.”
At Ford, the automaker will still need traditional roles such as powertrain engineers and supply-chain specialists to help it manufacture vehicles, but it will also require employees with more digital expertise, Mr. Farley said. The company has been recruiting more technical employees, and its office in Silicon Valley is now full of such workers, he said.
“There’s a new skill set we’re going to need, and I don’t think I can teach everyone,” he said. “It’ll take too much time. So there’s going to be disruption.”
For years, workplace specialists predicted that technology would upend work, often warning that blue-collar jobs could be most affected by automation. More recently, though, many leaders see AI as having a far greater potential impact on corporate employees than hourly workers.
At the hotel giant Hilton, CEO Chris Nassetta said he could see AI being used in marketing, revenue management, customer insights and finance functions in the company.
Many executives said they were still unclear about AI’s role inside companies, and some expressed optimism about how the technology could free workers from drudgery.
“AI is going to take away a lot of mundane tasks from people and hopefully free people up to spend more time creatively, spend more time with the people they want to spend time with,” said Marissa Mayer, the former Yahoo CEO. She is now the CEO and co-founder of the startup Sunshine, whose product helps people to better manage their digital contacts.
Others said AI potentially could help with tasks such as summarising messages from colleagues, freeing employees from reading hundreds of emails and other communication.
“When there is so much happening in organisations, AI can also help you focus,” said Lidiane Jones, CEO of the messaging platform Slack. “So out of my 5,000 pings, what are the things that I should really prioritise?”
Labor leaders said they, too, were eyeing AI’s influence on the workplace. Sara Nelson, the international president of the Association of Flight Attendants-CWA, AFL-CIO, said she hopes any sort of efficiency benefits achieved through AI would be shared with workers.
“Workers really need to be at the table to make sure that these are going to be technologies that are going to work for us, and give us more tools to do our job,” she said. “So we do want to implement these things in a way where, No. 1, we are sharing the benefits of that productivity, and that’s going into everyone’s pockets who’s a part of that company.”
Beyond technology, executives said they were seeing other changes in the job market. It is now easier to hire cooks, housekeepers and other hotel employees than it was earlier in the pandemic, Hilton’s Mr. Nassetta said, though he added that the hospitality industry is still dealing with some labor shortages. He also called for changes to immigration policies to enable more workers to come to the U.S.
“There just aren’t enough people in our country in terms of service-level jobs to do the things that we need to do,” he said. “If we don’t think about immigration really sensibly, we’re eventually going to stunt the growth of our economy.”
New York City Mayor Eric Adams said his administration was considering flexible hours and other benefits to get more people to take jobs with the city. Mayor Adams also said he was concerned by layoffs among financial companies in New York.
“It’s crucial that we stabilise Wall Street,” he said. “Wall Street is so important to the economic stability of the city.”
Throughout the event, a number of speakers also sprinkled their remarks with guidance for professionals looking to navigate the challenges of careers. Fashion designer Michael Kors said he made the biggest mistakes in his career when he became too focused on others.
“You cannot constantly be looking at everyone else. You can’t look over your shoulder. You have to do what’s right for you,” Mr. Kors said. “Listen to your gut. Move slowly. Stay focused.”
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Selloff in bitcoin and other digital tokens hits crypto-treasury companies.
3 min
The hottest crypto trade has turned cold. Some investors are saying “told you so,” while others are doubling down.
It was the move to make for much of the year: Sell shares or borrow money, then plough the cash into bitcoin, ether and other cryptocurrencies. Investors bid up shares of these “crypto-treasury” companies, seeing them as a way to turbocharge wagers on the volatile crypto market.
Michael Saylor pioneered the move in 2020 when he transformed a tiny software company, then called MicroStrategy , into a bitcoin whale now known as Strategy. But with bitcoin and ether prices now tumbling, so are shares in Strategy and its copycats. Strategy was worth around $128 billion at its peak in July; it is now worth about $70 billion.
The selloff is hitting big-name investors, including Peter Thiel, the famed venture capitalist who has backed multiple crypto-treasury companies, as well as individuals who followed evangelists into these stocks.
Saylor, for his part, has remained characteristically bullish, taking to social media to declare that bitcoin is on sale. Sceptics have been anticipating the pullback, given that crypto treasuries often trade at a premium to the underlying value of the tokens they hold.
“The whole concept makes no sense to me. You are just paying $2 for a one-dollar bill,” said Brent Donnelly, president of Spectra Markets. “Eventually those premiums will compress.”
When they first appeared, crypto-treasury companies also gave institutional investors who previously couldn’t easily access crypto a way to invest. Crypto exchange-traded funds that became available over the past two years now offer the same solution.
BitMine Immersion Technologies , a big ether-treasury company backed by Thiel and run by veteran Wall Street strategist Tom Lee , is down more than 30% over the past month.
ETHZilla , which transformed itself from a biotech company to an ether treasury and counts Thiel as an investor, is down 23% in a month.
Crypto prices rallied for much of the year, driven by the crypto-friendly Trump administration. The frenzy around crypto treasuries further boosted token prices. But the bullish run abruptly ended on Oct. 10, when President Trump’s surprise tariff announcement against China triggered a selloff.
A record-long government shutdown and uncertainty surrounding Federal Reserve monetary policy also have weighed on prices.
Bitcoin prices have fallen 15% in the past month. Strategy is off 26% over that same period, while Matthew Tuttle’s related ETF—MSTU—which aims for a return that is twice that of Strategy, has fallen 50%.
“Digital asset treasury companies are basically leveraged crypto assets, so when crypto falls, they will fall more,” Tuttle said. “Bitcoin has shown that it’s not going anywhere and that you get rewarded for buying the dips.”
At least one big-name investor is adjusting his portfolio after the tumble of these shares. Jim Chanos , who closed his hedge funds in 2023 but still trades his own money and advises clients, had been shorting Strategy and buying bitcoin, arguing that it made little sense for investors to pay up for Saylor’s company when they can buy bitcoin on their own. On Friday, he told clients it was time to unwind that trade.
Crypto-treasury stocks remain overpriced, he said in an interview on Sunday, partly because their shares retain a higher value than the crypto these companies hold, but the levels are no longer exorbitant. “The thesis has largely played out,” he wrote to clients.
Many of the companies that raised cash to buy cryptocurrencies are unlikely to face short-term crises as long as their crypto holdings retain value. Some have raised so much money that they are still sitting on a lot of cash they can use to buy crypto at lower prices or even acquire rivals.
But companies facing losses will find it challenging to sell new shares to buy more cryptocurrencies, analysts say, potentially putting pressure on crypto prices while raising questions about the business models of these companies.
“A lot of them are stuck,” said Matt Cole, the chief executive officer of Strive, a bitcoin-treasury company. Strive raised money earlier this year to buy bitcoin at an average price more than 10% above its current level.
Strive’s shares have tumbled 28% in the past month. He said Strive is well-positioned to “ride out the volatility” because it recently raised money with preferred shares instead of debt.
Cole Grinde, a 29-year-old investor in Seattle, purchased about $100,000 worth of BitMine at about $45 a share when it started stockpiling ether earlier this year. He has lost about $10,000 on the investment so far.
Nonetheless, Grinde, a beverage-industry salesman, says he’s increasing his stake. He sells BitMine options to help offset losses. He attributes his conviction in the company to the growing popularity of the Ethereum blockchain—the network that issues the ether token—and Lee’s influence.
“I think his network and his pizzazz have helped the stock skyrocket since he took over,” he said of Lee, who spent 15 years at JPMorgan Chase, is a managing partner at Fundstrat Global Advisors and a frequent business-television commentator.
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