Taylor Swift Joins Elon Musk on Global Billionaire Rankings

Elon Musk has some new company on the list of the world’s richest people: Taylor Swift, who’s now reached her billionaire “era.”

Buoyed by the rise in Tesla stock and the surge in SpaceX’s valuation, Musk has reclaimed the title of the world’s richest person in an annual ranking of billionaires.

Musk’s US$231 billion fortune catapulted him above Amazon executive chairman Jeff Bezos (US$185 billion) and LVMH CEO Bernard Arnault (US$175 billion), who ranked second and third, respectively, on the 13th Hurun Global Rich Report, an annual survey from China-based media and research firm Hurun. This year marked Musk’s third time in four years at the top of the roster.

Swift made her debut on the list, her wealth, estimated at US$1.2 million, propelled by her Eras Tour and royalties from re-recording her albums.

Mark Zuckerberg (US$158 billion), CEO of Meta Platforms Inc., trailed at No. 4, but added more wealth than anyone on the list, as Meta shares more than doubled, the report said.

Miami-based entrepreneur Ryan Breslow (US$1.3 billion), the 30-year-old chairman of fintech platform Bolt, entered the list this year as its youngest self-made billionaire. While 66 is the average age of billionaires on the list, 93 billionaires ranked are 40 or younger.

The list ranked 3,279 billionaires, up from 3,112 the previous year. The number of billionaires increased by 5% and their total wealth was up 9%, Hurun said in a news release. The wealthiest hail from 2,435 companies and 73 countries.

The wealth calculations are through Jan. 15 of this year.

For the first time, more than half the new wealth on the list was generated by the boom in AI, the report said.

“AI has been the major driver for wealth growth,” Rupert Hoogewerf , Hurun’s chairman and chief researcher, said in a statement. “Whilst [Nvidia president] Jensen Huang has grabbed many of the headlines as Nvidia broke through the US$2 trillion mark and catapulting him into the Hurun Top 30 as a result, the billionaires behind Microsoft, Google, Amazon, Oracle and Meta have seen significant surges in their wealth as investors bet on the value generated by AI.”

Despite losing 155 billionaires, China still claims the most, with 814, the report said. The U.S. added 109 billionaires, for a total of 800. India added 84, and now has almost double the number of billionaires as the U.K., the report said.

If there’s a billionaire capital, it’s New York, where more reside than any other city; London ranked second, and Mumbai third, edging out other locales to become Asia’s hub for billionaires.

Overall, the world’s wealthiest made their money in financial services (10%), followed by consumer goods (8%), and food & beverages (7%) and real estate (7%), Hurun said. By sector, it was a “good year” for media and entertainment, which added US$226 billion, outpacing software and services at US$149 billion, financial services at US$118 billion, and retail, at US$104 billion.

Not everyone was a winner. The report said 1,346 billionaires saw their wealth decrease; 278 of them dropped off the list, with 208 of those hailing from China.

“Wealth creation in China has gone through deep changes these last few years, with the wealth of billionaires from real estate and renewables down,” Hoogewerf said in a statement. “Whilst as many as 40% of the Hurun Global Rich List from the high water mark two years ago have lost their billionaire status, China has added 120 new faces to the list.

The report called the latest rankings a “bad year” for healthcare, where billionaires in the field shed US$75 billion; followed by industrial products, declining US$46 billion; food & beverages, losing US$40 billion; and real estate, dropping by US$32 billion.

Private-equity firm Paine Schwartz Partners is backing BERO, a nonalcoholic beer brand launched by British actor and “Spider-Man” star Tom Holland.

A person familiar with the transaction said it values New York-based BERO at more than $100 million and will help support the brand’s ambitious growth plans.

BERO co-founder and Chief Executive John Herman said the company aims to more than double its sales team and significantly expand distribution to roughly triple sales this year.

BERO, which Holland and Herman launched in late 2024, reached nearly $10 million in sales in its first year and expects sales to reach almost $30 million this year, said Herman, who previously served as president of C4 Energy brand drink maker Nutrabolt.

“We weren’t just looking for capital,” Herman said. “We were looking for great partners that could help us grow.”

Paine Schwartz is investing through BetterCo Holdings, a portfolio company in the firm’s sixth flagship fund that it formed late last year to hold non-control investments in better-for-you food and beverage businesses, Paine Schwartz CEO Kevin Schwartz said.

Ultimately, Schwartz said he expects BetterCo to hold five to 10 investments.

BERO, BetterCo’s third investment, falls within the firm’s typical growth investment range of $10 million to $25 million, he said.

Earlier BERO backers include leading talent agency William Morris Endeavor Entertainment and venture-capital firm Imaginary Ventures, which also participated in the latest investment.

“This first external raise is not just a milestone, but a validation of what’s been achieved in a single year,” said Logan Langberg, a partner at Imaginary Ventures.

When they started BERO, Holland and Herman tapped as brewmaster Grant Wood, a past Boston Beer executive who went on to found Revolver Brewing, now part of Tilray Brands.

The brand currently offers four types of beer, including two IPAs. Its products are sold at Target stores, on Amazon.com and at other retail locations, such as supermarket chains Sprouts Farmers Market and Wegmans Food Markets in the U.S. and Morrisons in the U.K. BERO is also available at a number of liquor stores and bars and restaurants.

The company also offers a $55 a year premium membership that offers such perks as free shipping and access to member-only products and limited-edition releases.

To help build the brand’s name, BERO has struck a series of partnerships, becoming the official nonalcoholic beer partner of luxury sports-car maker Aston Martin and fitness studio chain Barry’s.

Nonalcoholic beers, which generally contain less than 0.5% of alcohol by volume, have become increasingly popular and account for the biggest share of alcohol-free drink sales, according to the Beer Institute, a national trade association.

Sales of such drinks are growing at a more than 20% annual rate and were expected to exceed $1 billion in 2025, according to market-research firm NielsenIQ, citing so-called off-premise channel sales it tracks, such as sales at liquor stores and grocery stores. But the bulk of those sales come from the top five brands, such as Athletic Brewing, co-founded by a former trader at Steve Cohen’s hedge fund Point72 Asset Management, NielsenIQ said.

Alcohol-free drinks, the market-research firm said, have emerged as a lifestyle choice—one based not on quitting alcohol but expanding options, with most non-alcohol buyers also buying alcoholic drinks.

“There’s a pendular swing in behaviours that [is] happening right now when it comes to people’s relationship with alcohol,” Herman said.

Corrections & Amplifications undefined Nonalcoholic beer brand BERO offers its fans a premium membership for $55 a year. An earlier version of this article incorrectly said the membership costs $50. (Corrected on Jan. 20.)

Taylor Swift Joins Elon Musk on Global Billionaire Rankings

Paine Schwartz joins BERO as a new investor as the year-old company seeks to triple sales.