It’s impossible to go 202 miles per hour on Manhattan’s Park Avenue (and you shouldn’t try) but that’s where Aston Martin’s opulent showroom is, just down the road from Ferrari. The cars follow the money, and the new Vantage that had its North American debut in New York this month carries a price tag of US$191,000.
Aston is aiming to produce “the definitive front-engine, rear-wheel drive sports car,” powered by a four-litre AMG-sourced twin-turbo V8 engine producing 655 horsepower and 590 pound-feet of torque. Shifting through an eight-speed ZF automatic gearbox (there’s no manual option), it can reach 60 mph in 3.4 seconds. The Vantage can be ordered now, with deliveries this summer.
In other words, the Vantage is a traditional supercar in an age of rapid electrification. There isn’t an auto company in the world that isn’t aware of what’s ahead. And according to Alex Long, who was in New York and heads product and market strategy for Aston, the company is collaborating with California-based Lucid on an electric Aston that will appear in 2026. They’re having the naming discussions now, but few details are available. Lucid, which fields the ultra-fast Air Sapphire , is a pioneer in developing lighter and smaller components for EVs.
The two-seat Vantage has a lot of overlap with the DB12 (a 2+2, meaning it has two decent sized seats in the front and two smaller ones in the back] and it’s a venerable name in the Aston Martin universe, going back 70 years. The new model has been greatly reworked, with modifications to the chassis, engine, body design (the grille is 30% larger), and an all-new interior and bespoke in-house infotainment system with the company’s first touchscreen. Horsepower is up 30% and the torque is up 15%.

Jim Motavalli
Technical types can thrill to such revelations as “a stiffer-yet-lighter front engine cross brace for increased torsional rigidity and lateral stiffness between the front suspension towers,” as described by Aston Martin.
The new Vantage is indeed techy for an Aston Martin, and offers active vehicle dynamics, adaptive shock absorbers from Bilstein, and an electronic rear differential. There’s a launch control system that manages torque to keep the car planted when it takes off for the horizon.
“[Owner] Lawrence Stroll has made a huge investment in Aston Martin,” Long says. “He believes that in supercar positioning, we have to go all the way.” The Vantage on display was certainly gorgeous in eye-popping Podium Green, which has some blue in it. Apparently the tried-and-true but dark British Racing Green comes off as black in photographs. The vivid green contrasts with a neon-like Lime Essence stripe around the rocker panels and tail.
There was no driving component, but racing driver Darren Turner, a three-time Le Mans winner and an Aston Martin development driver, was on hand.
“I’ve been with the Vantage development program from the beginning,” Turner says. “Our aim with the driving modes [which include Sport, Sport Plus, and Track] was precision behind the wheel.” There’s no “comfort” mode—if you want to commute or buy groceries, you use Sport which, Turner says, “is not too hard on the suspension.”
Long says the Vantage is “practical” because it has a big trunk, but it’s young couples and empty-nesters who won’t mind the absence of a back seat. As for what’s under the hood, Aston’s customers are still thrilling to the sound of a V8 engine and are not pushing for an EV. But with a European ban on internal combustion by 2035, and similar directives in American states, EVs are inevitable under the Aston banner.

Jim Motavalli
Meanwhile, Aston has other models coming. The ultra-exclusive Cosworth V12-powered Valkyrie (priced at up to US$3.5 million for the track AMR Pro version) will be replaced by the even-more-potent Valhalla at the end of this year. Only 999 Valhallas will be built. The 937-horsepower Valhalla, with an AMG V-8 and two electric motors, will be Aston’s first plug-in hybrid and priced around US$800,000. The Valkyrie was a huge hit in terms of garnering publicity for the brand, and the Valhalla will similarly serve. Just 150 Valkyrie coupes and 85 Spyders are being built, and production should be done by the end of 2024.

Jim Motavalli
Aston has put considerable effort recently into Formula One and GT racing, and there’s also the Vantage GT4 competition car, which (because of strict rules) shares about 80% of the road car’s structure and mechanicals. But the bonded aluminium chassis gains a custom roll cage.
Aston Martin sold 6,620 cars in 2023. When the company introduced its first SUV, the DBX, it quickly became the company’s runaway bestseller despite a high price tag, now at US$200,086. The DBX 707 (the number is the horsepower rating) ups the ante. SUV leadership is a common result among supercar enterprises that grit their teeth and build SUVs to fulfil consumer demand.
It may be a while before Aston Martin is an all-electric brand. Right now, it’s keeping the order books filled with AMG-powered supercars. But transition is ahead.
Luxury carmaker delivers historic revenues, record global sales, and robust profitability amid ambitious product transformation.
Fourth-quarter revenue climbed 24% to 110.61 billion yuan, equivalent to $15.30 billion, but missed estimates.
Luxury carmaker delivers historic revenues, record global sales, and robust profitability amid ambitious product transformation.
Luxury car manufacturer Automobili Lamborghini has posted its strongest-ever financial results, achieving record-breaking revenues of €3.09 billion in 2024, surpassing the €3 billion threshold for the first time in the company’s history.
Operating income also reached an all-time high of €835 million, reflecting a 15.5% increase over the previous year, while maintaining an impressive operating margin of 27%.
Global sales saw significant growth, with Lamborghini delivering 10,687 cars in 2024, a 5.7% increase year-over-year. This growth was consistent across key markets in the Americas, EMEA, and Asia-Pacific regions, highlighting the global strength of the Lamborghini brand despite challenging market conditions.
Chairman and CEO Stephan Winkelmann attributed the company’s success to the strategic renewal of its product range and the strength of its team. “Evolving the entire product range while continuing to grow: this is how we can summarize another record year for Automobili Lamborghini,” Winkelmann said. “We are confident and determined as we embrace the next challenges in the sector, continuing to combine performance, exclusivity, and innovation.”
The record results reflect an intense 18-month transformation period, marked by the introduction of three new models. The launch of the Revuelto—the first V12 High Performance Electrified Vehicle (HPEV)—combined Lamborghini’s iconic heritage with advanced hybrid technology. Additionally, the new Urus SE elevated the Super SUV segment, introducing cutting-edge innovations in technology, efficiency, and performance. Lamborghini also introduced the Temerario at the prestigious Monterey Car Week, embodying the brand’s uncompromising spirit and design ethos.
Paolo Poma, Managing Director and CFO, emphasized Lamborghini’s commitment to sustainable growth and innovation. “Our goal remains achieving sustainable growth from both financial and environmental perspectives, creating lasting value for all stakeholders,” said Poma.
The company’s ongoing success has boosted employment significantly, with 1,000 new employees joining the workforce over the past two years, representing a 30% increase. This expansion is supported by Lamborghini’s most substantial investment plan ever, designed to modernize production, enhance manufacturing capabilities, and improve the sustainability of the company’s industrial ecosystem.
Automobili Lamborghini remains a significant contributor to Italy’s economy, reinforcing the global prestige of Made in Italy through a commitment to exclusivity, craftsmanship, and technological innovation. With these strong results, Lamborghini is poised for further growth and continued excellence in the luxury automotive industry.
Hotel operator’s risky partnership with a show that features murder and mayhem pays off with rising inquiries and occupancy rates.
Luxury carmaker delivers historic revenues, record global sales, and robust profitability amid ambitious product transformation.