Aston Martin Refines Its Exotic Family Car
4 min
The DBX, in base or 707 form, is certainly practical for everyday activities.
It’s a two-row SUV whose rear passengers enjoy plenty of legroom, separate climate controls, and heated seating. Although the carbon ceramic brakes are standard, lifestyle options include accessories for transporting pets and “event seating” to enjoy tailgate parties. The latter are amenities once seen only in the popular Range Rover—a car that now has a lot of competition.
“The average mileage driven in our SUVs is two to three times that of the sports cars we sell,” says Alex Long, a product and strategy executive at Aston Martin, which was presenting its upgraded 2025 DBX 707 in Edinburgh earlier this month. “It’s a huge ‘conquest’ car, meaning that three-quarters of the initial buyers were new to the brand. Previously they might have said, ‘I love Aston Martin, but the cars aren’t practical for me.’”
Jim Motavalli
The redesigned interior on the test car was a riot of red leather, even on the hand holds. Carbon fibre, in a process co-developed by Aston, is mostly decorative on the interior, though it’s employed for lightness in the tailgate and tailgate surround. The car lacks a head-up display, but it has just about every other modern amenity, including Apple CarPlay and an (optional) 23-speaker, 1,600-watt Bowers & Wilkins sound system that is new in the 2025 model. There is a 12.3-inch instrument cluster and a 10.25-inch central display. The bottom line for the 707 is US$249,000, putting it considerably below Rolls-Royce Cullinan territory (that one starts at US$392,000). Deliveries began in the second quarter of this year.
Aston Martin photo
The power comes from a four-litre, twin-turbo V8 obtained from Mercedes-AMG. The output is 697 horsepower and 663 pound-feet of torque, shifted by an also-Mercedes-derived nine-speed wet-clutch automatic. The bulk of the time you’re in rear-wheel drive, but power is directed to the front axle as needed, and the DBX is a capable off-road performer. Americans will also want to know that despite being derived from a long line of two-seat sports cars, the DBX can haul nearly 6,000 pounds.
Big V8s can move a lot of weight, and despite its 4,949 pounds the DBX 707 can reach 60 miles per hour in 3.1 seconds and attain 193 mph.
More than half of Aston’s current sales are of the DBX SUV, and even in Scotland—where the small car used to reign supreme—it’s apparent that the SUV is taking over the roads, Long says. North America is Aston’s biggest market, accounting for 35% of sales.
Jim Motavalli photo
The DBX was launched in 2020 and the upmarket 707 in 2022. The platform is not used on any other car. Andy Tokley, chief engineer for the DBX, says the chassis layout of the refreshed model has been modestly redefined for better passenger comfort. There’s ample rear legroom, and fully adaptive shock absorbers, air suspension, and active roll bars deliver a smooth ride. But not too smooth. The tweaks to the DBX included exhaust note tuning so that passengers hear more of that distinctive V8 rumble, Tokley says.
The DBX could be seen as Aston Martin’s best bet for an electric drivetrain, although the company is actively working with American brand Lucid on EVs and plans are somewhat delayed. Aston was to have launched an EV in 2025 but chairman Lawrence Stroll recently told Autocar that “consumer demand is not what we thought it was two years ago.” Four EVs have reportedly been designed, but it will likely be at least 2026 before we see one of them.
Jim Motavalli
Aston Martin’s portfolio includes accessible, almost mainstream, models like the DBX and exotics like the US$3 million Valkyrie supercar, of which 150 coupes and 85 Spyders have so far been built. Only 40 are left to be constructed. And in addition to the cars, well, there’s real estate. In the wake of Porsche and Bentley, the company developed the Aston Martin Residences in Miami, which had its grand opening in April.
By that time, 99% of the 391 luxury condominiums, located where the Miami River meets Biscayne Bay, had already been sold. But the US$59 million triplex penthouse with 27,191 square feet of living space is available, an Aston spokeswoman says. The 66-storey building is constantly reminding occupants of the Aston brand, whose cues adorn door handles, room number signs, and door tabs.
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With interest booming, wellness experts and pool builders have seen more homeowners hoping to take cold therapy immersion into their own backyards.
4 min
Cold plunges have gone from fringe curiosity to full-blown cultural phenomenon, the wellness world’s equivalent of a headline-grabbing breakout star.
Adherents slip into icy water on a daily basis, chasing an electric jolt of clarity that feels like a flip has been switched inside your brain.
Dedicated cold plunge practices are everywhere from upscale fitness studios and pro sports locker rooms to renowned wellness destinations such as Mountain Trek Health Reset Retreat in British Columbia.
Considering the ever-expanding assortment of companies flooding the market with cold plunge tubs and other custom devices dedicated to achieving icy bliss—with costs potentially reaching into the tens of thousands—some homeowners are tempted to use their swimming pools as an alternative.
“We’re absolutely seeing more homeowners use their pools as year-round cold plunges, especially in colder climates,” said Nick McNaught, CEO and co-founder of Toronto-based Stay Unbounded, which offers cold exposure workshops, retreats and certifications.
“The motivation is often simplicity and cost. If the water is already cold, people see value in keeping the pool open longer or winterizing it differently to support cold exposure.”
Suzanne Vaughan, president of Massachusetts-based pool builder SwimEx, points out the inherent convenience that comes with taking a frosty dip out back.
“From what homeowners tell us, the appeal of a cold plunge at home is less about chasing extremes and more about having a simple ritual that’s always available,” she said.
“It’s quick, accessible and easy to build into a daily routine.”
Among new clients Vaughan works with, year-round cold plunge use is usually planned from the start rather than as an afterthought.
“More are choosing indoor pools or small attached structures because that makes temperature control, equipment protection and day-to-day use much easier in colder climates,” she said.
If someone is thinking about using an existing home pool as a cold plunge, the main questions are likely to involve practicality and protection.
“Larger volumes of water take more energy and time to keep at colder temperatures, and you need a plan to protect plumbing, finishes and equipment from freeze–thaw cycles,” she added.
“Whatever the design, you want a system that’s built for the temperature range you have in mind, and a pool professional who can help you winterize safely.”
One such professional is Hunter Gary, a certified master pool builder and owner of H2 Outdoor Living in Tennessee.
“Most everyone has a ‘number’ in degrees when it comes to cold plunging. When a client asks our company to design a cold plunge for them, I ask ‘what’s your number?’” Gary said.
“A smaller body of water or cold plunge vessel may be much easier for maintaining a balanced temperature…but if using a pool gets you excited about a more serious approach to inviting this wellness experience in your life, then go for it.”
Amy McDonald, owner and CEO of Under a Tree, a wellness consultancy, said transforming a pool into a plunge might not be worth time and investment
“It is almost impossible to retrofit a standard swimming pool into a cold plunge,” she said.
“The energy and money to do it properly is greater compared to just creating a complimentary contrast circuit.”
A proper setup needs to be exceptionally cold, she noted, so depending on where the pool is located it might not get chilly enough to provide optimal health benefits.
“That could work in northern areas of the U.S., but it takes a lot for a pool to generate and keep that kind of cold, not even considering if the pool ices over,” she said.
McNaught echoed those concerns, citing how home pools aren’t designed specifically for cold plunging, so temperature consistency, cleanliness, ease of access and safety become important factors.
“Dedicated cold plunge setups offer more control, smaller volumes and lower ongoing maintenance,” he said.
“For many people, a pool works as an entry point. Over time, those who commit to the practice transition to a dedicated setup because it better supports frequency, comfort and long-term use.”
Beyond geography and climate, industry experts pointed out other challenges homeowners are likely to face.
“Pools are saturated with chlorine and other chemicals that directly absorb into the bloodstream. The advantage of many cold plunges is that no chemicals are required for residential use,” said David Haddad, as the co-founder of Oregon-based BlueCube Wellness.
“Constant ozonation and filtration is enough to kill organic compounds without exposure to sanitizing chemicals.”
Most cold-plunge systems are monitored to stay between 50-60 degrees Fahrenheit—with experienced plungers often preferring lower temperatures.
While “the ultimate experience might be a glacial lake in Finland, unfortunately that’s a bit out of reach for most of us,” said Andreas Stelluti, co-founder at Texas-based Colderatti, whose vessels feature the world’s first chemical-free cold plunge technology, powered by a triple filtration system that removes 99% of impurities to provide a system with drinking-quality water.
“Having a cold plunge at home brings that experience to your backyard, making it very easy and accessible, so you have the ability to make it part of your lifestyle,” he added.
Stelluti noted that as spring arrives and clients’ home pools start to warm up again, they begin to miss the cool water.
“Many say ‘I really need this to be part of my lifestyle year-round’ and that desire for consistent, accessible cold immersion is what motivates them to invest in a dedicated cold plunge setup,” he explained.
“Unfortunately, you can’t use your pool as a year-round cold plunge during the summer. Especially not here in Texas.”
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