How Office Design Has to Change in a Postpandemic Workplace
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How Office Design Has to Change in a Postpandemic Workplace

Hybrid work has transformed what many offices are hoping to accomplish. The way they look has to be transformed as well.

By ANDY LANTZ
Sun, Dec 17, 2023 7:00amGrey Clock 6 min

Over the past four years, a contentious conversation has played out in the world of design: What is the future of work, and what should it actually look like?

The conversation, once a place of common ground, takes as self-evident our desire not to return to where we were before the pandemic, but to move forward in showcasing a new visual expression of what work can be.

In many ways, that means a wholesale rethinking of how an office looks. As functions change, so must form. But as anybody who has cursed or praised their workspace knows all too well, design has the potential to be an optimistic act, where invention and ideas have the power to change our lives for the better.

Rarely have we needed that optimism more than we do now in our post pandemic workplace. In our quest, designers have embraced three universal truths about the reinvented workplace: the widespread adoption of hybrid work models; the importance of well-being in the workplace; and the increased desire to make the workplace meaningful. These three priorities have prompted designers to undertake a fresh journey in conceptualising and designing workspaces crafted for a new era.

The Cubes, shown at the Menlo Park, Calif., offices of Facebook parent Meta Platforms, are that company’s way to solve the noisy office. PHOTO: CAROLYN FONG FOR THE WALL STREET JOURNAL
The new hybrid workplace

There was a time when the design of an office was simple and straightforward. Everyone had a desk, meetings occurred in conference rooms, and social moments were allocated to corner water coolers, small footprint kitchens and a copy room.

Over the past few decades, the design of the workplace has seen a tremendous evolution beyond the simple and toward the diverse, with workplaces introducing such elements as game rooms, meditation spaces, all-hands assembly halls, screening rooms, full catering kitchens, coffee bars, podcast studios, gyms—just to name a few!

But in many ways, those changes are minor compared with what must happen now. Workers’ expectations changed during the pandemic. They got used to many of the pleasures of a home environment—and they want some of those pleasures transferred to the workplace; the separation between what work looks like and what home looks like can’t be as stark as it once was. The generational differences also became more apparent, as new workers began their careers working from home, making their expectations of the workplace often different from previous generations’.

In addition, home has become a place for “solitary” work time, which means the office becomes a place that has to be more conducive to collaboration and less a place to get away by oneself.

What exactly might that look like? In some cases, desks are being replaced with lounge- configured soft seating and warmer temperature lighting; conference rooms are being removed from their enclosures and being brought out into the open; and private offices are being made bookable, so that more people can access them when they need focus days in the office.

It may appear that these simple changes wouldn’t have a large visual impact on the built environment, but they do. Bringing conferencing into the open, offices are visually shifting to a more active and dynamic space where collaboration and activity are front and centre. And where clients lean toward more social and soft seating, the overall vibe quickly moves from a familiar office to more of a buzzy cafe where coming together occurs across a coffee table in lieu of a conference table. It can make all the difference.

Amazon’s new office space in Midtown Manhattan is a former Lord & Taylor flagship store. The conversion was designed by architecture firm WRNS Studio. PHOTO: THALIA JUAREZ FOR THE WALL STREET JOURNAL
The new Amazon office space focuses on social spaces that promote collaboration and interaction, with ample access to natural light. PHOTO: THALIA JUAREZ FOR THE WALL STREET JOURNAL
Workplace wellness

During the post pandemic recovery period, our clients expressed heightened concern for the safety of their staff. People want to feel protected and healthy when returning to work. That means investing in the mechanical systems and ventilation strategies that clean and move the air within a space, and in materials that remove or reduce airborne toxins and harmful materials from daily touch.

The most visible tie to wellness comes from a renewed desire to connect to nature. That can be a view outdoors, outdoor terraces or designing opportunities to bring nature indoors with lush and verdant interior landscapes. Whether it be the visual connection to, or the direct ability to touch and engage with landscape, the impact on the visual environment is tremendous.

To complement this natural touch, we are also seeing an investment in the use of natural daylighting in spaces through more-intelligent lighting controls and a reduction of artificial lighting in favour of natural daylighting.

It’s more than work

Work and life were distinct in the past, but in the past decade, offices have expanded to include more aspects of daily life. The post pandemic office accelerated that expansion. Today, office design aims to blur these boundaries by inviting everyday experiences into the workspace. This is perhaps the most important, and it’s a notion we call “life-ing.”

We are seeing a concerted shift toward making the work environment far more participatory with the outside world due to two critical factors—an abundance of space and a need for energy in the workplace. For companies moving toward hybrid, the overall reduction in staff population comes with it a feeling of emptiness in the office. If it feels empty, productivity and absenteeism increase.

In an effort to fill that void, we challenge our clients: Bring the community and the public into, at minimum, 10% of their footprint through programming that defines new purpose for the workplace. Where once an organisation’s workspace was purely focused on its own work, these spaces now invite events, community and ways of coming together into their workplaces without a desk in sight.

For our client Spotify’s Content Campus in the Los Angeles Arts District, we designed a space that is a collection of music and podcast facilities that connects artists with what they need to launch their careers—including listening rooms, recording studios and a screening room. We also included a 900-person music venue for live performances that is easily configured to open up to the surrounding neighbourhood.

A recording studio control booth in Spotify’s Los Angeles office, which was designed by RIOS. PHOTO: EMANUEL HAHN FOR THE WALL STREET JOURNAL

The most interesting part throughout these production spaces are the workplaces for
Spotify’s employees. They are scattered between these active spaces and adorned with traditional, but bookable, desks. Open and flexible collaboration areas are woven through the space, made up of lounge seating, high-top tables and comfortable nooks, various sized conference rooms, game rooms and coffee lounges.

Creativity is further fueled by vibrant, full-height artist murals, and soft music plays across the full space. The mixing of the traditional and familiar work environments with the artists’ spaces creates a visual atmosphere that celebrates the overlap of functions to make the overall experience much more than a traditional office space.

Community programming

At our own headquarters in Los Angeles, we have challenged ourselves to use our abundance of newfound space with opportunities to change the visual fabric of our office through new community-driven programming.

For example, our space once defined as our “all hands” now flexes as community space for our neighbours by serving as a polling place, community events, and as a shared co-working site for clients, collaborators and neighbourhood researchers. What makes this adjustment successful is the anticipation of the unexpected: Seeing the community step inside our doors and develop new connections that you wouldn’t ordinarily find in the workplace disrupts the day-to-day with renewed and visible energy.

Surprise, disruption and renewed energy are the hallmarks of what the next five years could bring, as designers take advantage of a remarkable opportunity to shift away from how work has been defined over the past decades.

As workplace design evolves, we know that the experience of work is more meaningful when we broaden the circle of influence and are connected to who we are—both at work and in life. We all see the reward from opening the doors and embracing the outside world inside the office. In the decades to come, I hope to look back on this moment as the moment the workplace, once again, became irresistible.



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Inside Jack Freeman’s world of quiet, collected luxury

Jack Freeman believes the most compelling interiors are not decorated, but collected. The FREEMAN & CO founder creates layered, personal spaces shaped by art, travel and craftsmanship.

By Partner Post
Mon, Sep 7, 2026 4 min

For Jack Freeman, a compelling interior should not look as though it was completed in a single shopping trip.

The founder and designer behind FREEMAN & CO prefers rooms that develop through art, travel, commissioned furniture and objects collected over time. It is an approach that treats the home less as a decorative project and more as an evolving portrait of its owner.

“I am a true believer in collecting versus decorating,” Freeman says.

That distinction underpins the international practice he has built across private residences, hotels, property developments, yachts and private aviation. Its projects stretch from Point Piper, Vaucluse, Circular Quay and Toorak to Mayfair, Bel Air and the Caribbean.

Although the locations and architecture vary considerably, the work is connected by a restrained design language. Natural stone, warm timbers and sculptural furniture establish the foundation, while art, bespoke lighting and individual objects give each interior its identity.

The objective is not to overwhelm a room with obvious symbols of expense. It is to create an environment that feels calm, layered and particular to the people living within it.

“The greatest luxury isn’t about excess,” Freeman says. “It’s about creating an oasis where you come home and feel immediately grounded — effortlessly chic and deeply personal.”

Collecting instead of decorating 

Decorating can imply the completion of a room: selecting the required furniture, filling the available walls and producing a coherent finished image.

Collecting is less conclusive.

A collected interior has room to change as its owners travel, discover artists, inherit pieces or reassess how they use their home. Its character comes from the relationship between objects rather than adherence to a single brand or season.

That does not mean placing unrelated pieces together without discipline. The designer must understand scale, proportion, material and provenance well enough to create a dialogue between them.

A contemporary artwork might sit beside a historic piece of furniture. A precisely detailed new interior may be interrupted by an irregular object made by hand. Smooth stone can be balanced by timber, textiles or a patinated metal surface that becomes richer with age.

The tension between those elements is part of the appeal.

For Freeman, art is not an accessory to be added once the furniture plan is complete. It forms part of the architecture and atmosphere of the room from the beginning.

Lighting is considered in the same way. Beyond its practical purpose, a bespoke fitting can operate as a suspended sculpture, changing both the room’s composition and the way its materials are experienced after dark.

Park Residences Penthouse, Cremorne

A design perspective shaped by travel 

International travel plays a significant role in Freeman’s creative process.

Design fairs such as PAD Paris and Salone del Mobile in Milan provide opportunities to encounter emerging designers, established galleries, new materials and collectible furniture away from the filter of social media.

More spontaneous discoveries can prove equally important.

“Sometimes it’s the simple things,” Freeman says. “That piece found on a shopping trip with a client in Paris, stumbling across an artisan’s workshop, or a special memory that forms the narrative of the story.”

Objects selected during travel bring more than visual interest into a home. They carry an association with a place, maker or experience, giving the client a connection that cannot be reproduced by ordering an entire interior from a catalogue.

Freeman’s influences are international, but his projects are not conceived as replicas of Parisian, Milanese or Californian style. Each commission responds to its architecture, setting, natural light and the daily lives of its occupants.

A waterfront Sydney residence demands a different treatment from a Mayfair townhouse. A Caribbean estate shaped by brutalist architecture and reflecting pools calls for another response again.

The designer’s role is to absorb those references without allowing them to overwhelm the individual qualities of the property.

Designing the complete experience 

FREEMAN & CO extends beyond conventional interior decoration.

The practice’s stated services include interior design and architecture, project management, property acquisition, development advice, concept design, documentation, furniture and lighting design, procurement and art curation.

That breadth allows the team to become involved before a room’s dimensions and finishes are fixed.

Early participation can be important at the top end of the residential market, where architecture, landscape, interiors, technology and art must operate as one environment. Decisions about ceiling heights, wall dimensions, sightlines and lighting can directly affect where art is installed or how custom furniture is proportioned.

The practice can then carry those decisions through to procurement and final installation, maintaining the design narrative as a project moves between architects, builders, specialist craftspeople, dealers and suppliers.

Its residential portfolio includes a South Coast retreat conceived as an escape from urban life, a Caribbean estate with reflecting pools, an East Coast-inspired Palm Beach residence and a Mayfair townhouse organised around an expressive drawing room.

The studio also says it has worked on highly tailored Sydney residences with values exceeding $100 million, although the private nature of such commissions means individual addresses and clients are not always disclosed.

Park Residences Penthouse, Cremorne

A home that can keep changing 

The risk in creating a perfectly resolved interior is that it can become too static — a composition that looks exceptional in photographs but leaves little room for life.

Freeman sees the home as something that should evolve with its owners.

“I love the evolution of design,” he says. “We are talking about people’s lives, and as they evolve, so too should their private sanctuaries.”

That evolution might involve adding art, reupholstering a significant piece, adapting rooms as a family changes or making space for objects gathered through future travels.

The original design needs to be strong enough to accommodate those layers.

This may be the clearest expression of Freeman’s approach to luxury. It is not simply access to rare stone, collectible furniture or commissioned craftsmanship. It is the creation of a personal environment whose meaning deepens rather than diminishes with time.

Fact box 

  • Designer: Jack Freeman
  • Role: Founder and managing director
  • Practice: FREEMAN & CO
  • Base: Australia, with international projects
  • Project locations named by the practice: Point Piper, Vaucluse, Circular Quay, Toorak, Palm Beach, the NSW South Coast, Mayfair, Bel Air and the Caribbean
  • Sectors: Private residences, hotels, residential developments, private aviation and superyachts
  • Services: Interior design and architecture, property development, project management, property acquisition, documentation, furniture and lighting design, FF&E procurement, interior dressing and art curation
  • Design philosophy: Collected, personal interiors shaped by art, craftsmanship, travel and enduring materials
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