Add Some Dramatic Furniture Into Your Home
New York design studio Apparatus debuts an imaginative collection.
New York design studio Apparatus debuts an imaginative collection.
Even as a startup, the Manhattan-based design studio Apparatus cultivated a very specific mood in its Chelsea gallery. Flowers, incense, a meandering circuit of rooms that wove in and out of dimly lit factory spaces, a killer sound system: They cued a certain sensuality and shopping-as–cocktail party atmosphere, stoking a desire for the company’s adventurous collections of furniture, lighting and objects.
The enforced solitude of the past 18 months pressed pause on the party—though not on sales, which have boomed. During that time, Apparatus has delved deeper into its creative sourcebook to design its biggest collection to date, nearly a decade after the studio first opened. Gabriel Hendifar, artistic director and co-founder, calls the 40-piece offering Act IV. Launching in October, it lives up to its theatrical billing in ways that past Apparatus collections only hinted at.
Hendifar’s visual interests have always been sweeping, from Wiener Werkstätte textiles to Persian marquetry. For Act IV, he drew on the optimism of mid-century modernism and the ethereal, attenuated lines of Near Eastern craft. Among the standout pieces are chairs with skinny upholstered backs; globe lights suspended in suede harnesses, like trapeze artists; and geometric carpets with brass “seams.”
Though Hendifar hadn’t tried his hand at designing seating or carpets before, he pushed himself to take on both. “Making anything, I think, tells you about making everything else,” says the L.A.-born Hendifar, 40, a former fashion designer. “Ultimately it’s about, What does this thing make me feel? I mean, both literally, How does it feel? And then, What does it make you feel emotionally? For me, those are the two guiding questions.”
A few months ago, Apparatus rented a Brooklyn soundstage and mounted a full-blown performance of Act IV, the collection. Films and images were produced to live online, with costumes courtesy of American couturier Ralph Rucci, a supporting cast of pieces from Naga Antiques and a star turn by model Debra Shaw. Participating in spirit, though not in person, was Apparatus co-founder Jeremy Anderson, who has left the day-to-day business to focus full time on his ceramic practice.
Like the rest of Apparatus’s offerings, Act IV is being produced globally and finished in its New York studio, which expanded this past summer to a 45,000-square-foot site in Red Hook, Brooklyn. And in the Chelsea gallery, a refresh is underway—one that might someday soon give Act IV a proper opening night. All Apparatus Act IV items: prices upon request, apparatusstudio.com.
Reprinted by permission of WSJ. Magazine. Copyright 2021 Dow Jones & Company. Inc. All Rights Reserved Worldwide. Original date of publication: September 29, 2021
This stylish family home combines a classic palette and finishes with a flexible floorplan
Just 55 minutes from Sydney, make this your creative getaway located in the majestic Hawkesbury region.
Whimsy Farm is a playful period estate positioned in Byron Bay’s picturesque hinterland.
Tucked away in Byron Bay’s coveted hinterland, Whimsy Farm is a traditional rural homestead surrounded by more than 16ha of lush fertile grounds with equestrian facilities and a host of whimsical additions including a fairytale-inspired maze.
Just listed with Sotheby’s International Realty Byron Bay, agents Denzil Lloyd and Will Phillips are running an expressions of interest campaign on the glamorous getaway with a price guide of $5.25 million to $5.75 million.
The romantic estate in Federal, 25 kms from Byron Bay dates back more than a century, but has been meticulously renovated by its current owners to attain modern day dream home status.
Back in 2016, the enviable property even featured on Foxtel’s short-lived reality TV show I Own Australia’s Best Home. The picturesque parcel has also been appreciated by location scouts and has appeared in a long list of fashion brand and magazine shoots such as Country Style and Queensland Homes.
Owner Melinda Boundy, founder of boutique interiors firm Melinda Boundy Design, was instrumental in reviving the historic Federal homestead. She has described the rural property as a “a respite from the world” where she and her husband have raised their two sons over the past decade.
“I brought my boys down 10 years ago to nurture their creativity, their boyhood,” Boundy said in a recent Instagram post announcing the impending sale.
“We found our farm with its double-storey treehouse and 40 acres the perfect place for two young boys to thrive.”
In addition to hiring out the estate for formal events, Boundy said the family had celebrated several milestones at the address.
“Many parties, sleepovers, friends staying and events have been held [here]. It has seen the filming of a TV show or two, music videos, location shoots and weddings,” she added.
“Now it’s time to pass the baton to another family to share the magic and wonderment of this beautiful compound.”
Lloyd agreed that the listing is a magical estate, ripe for the picking.
“It’s a wonderland. There’s the maze, but it’s also got the treehouse, teepee, dams, beautiful established veggie gardens and it’s perfect for those who love horse riding,” Mr Lloyd said.
“It really is an oasis with plenty of classical charm as well. It’s not an ostentatious home; it’s an original Queenslander from 1910.”
Living up to its storybook name, Whimsy Farm is home to a preserved traditional Queenslander residence with five bedrooms, plus a freestanding guest cottage. There is also a separate pool house and a combined shed or office on site, all capturing scenic hinterland views.
The main single-storey residence has a choice of entertaining spaces inside and out as well as bedrooms opening to private alfresco areas. A grand kitchen and the large living room both open to a vast terrace and pool area.
In the primary bedrooms suite there is a bay window overlooking the natural surrounds, an ensuite with double vanities, and out on the covered deck an outdoor bathtub is an idyllic spot for soaking under the stars.
The playful property has also operated as a holiday rental and offers up unique bonus features including a solar-heated semi circle pool, a double-storey treehouse, a teepee, horse stables, paddocks and a an Olympic-sized dressage arena.
A true tree change destination, the Federal address is home to 10 acres of regenerated forest, eight water tanks, two lagoons, extensive raised veggie gardens and a citrus orchard.
It is conveniently located a scenic 30-minute drive to Byron Bay and 20 minutes to Bangalow.
Whimsy Farm at 711 Federal Dr, Federal is listed through Sotheby’s International Realty Byron Bay through an expressions of interest campaign closing February 20, 5pm.
This stylish family home combines a classic palette and finishes with a flexible floorplan
Just 55 minutes from Sydney, make this your creative getaway located in the majestic Hawkesbury region.