Live in a WWII-Era U.S. Embassy in London for £21.5 Million

In the heart of London, a duplex apartment within the city’s former U.S. Embassy, which has been recently transformed into super-prime residences, has hit the market for £21.5 million (US$26.9 million).

The unit, which has been given the presidential moniker of the “Oval Residence,” is within No. 1 Grosvenor Square, and is the last sponsor unit available from developer Lodha UK. The building, on Mayfair’s uber-posh Grosvenor Square, served as the U.S. Embassy from 1938 until 1960, and then as the Canadian High Commission from 1962 until 2013. After being restored brick by brick, quite literally , it reopened as residences in 2022.

Some of the prominent figures of the 20th century have passed through its doors, including John F. Kennedy, who called it home when his father was appointed U.S. Ambassador to the U.K. in the 1930s, Winston Churchill and Eleanor Roosevelt, who was loaned an apartment when she visited London during World War II.

The three-bedroom home spans 4,400 square feet and was designed by Blandine de Navacelle, creative director of Studio Lodha, the developer’s interior design practice.

“No.1 Grosvenor Square is one of the capital’s most iconic addresses, and the design of the Oval Residence needed to reflect this,” de Navacelle said in a news release. “With large, open-plan living spaces and floor to ceiling windows, the residence offered the perfect backdrop for statement artwork and eclectic, sculptural furniture.”

The home also boasts a sleek kitchen, a home theatre, a dining area, wood-panelled walls, fireplaces and a 576-square-foot terrace.

“I regularly visit French galleries and furniture ateliers and am drawn to their art-centric approach to design and interiors,” de Navacelle said. “I wanted to bring a touch of this Parisian eclecticism to No.1 Grosvenor Square, creating a sophisticated and elegant private residence that blends both the classic and the contemporary.”

The turn-key flat is being sold with all of its furnishings.

Future occupants will also have access to the building’s amenities, including an in-house concierge team, a private health club and spa, a pool and a cinema.

Grosvenor Square has been one of London’s most-famed addresses for centuries. Currently in the middle of a dramatic remaking, No.1 Grosvenor Square is just one the enclave’s storied buildings to be undergoing, or to have undergone, a complete transformation.

The former U.S. Naval Building at No. 20, has been transformed into the first solely residential project from the Four Seasons, and the iconic Eero Saarinen-designed U.S. Embassy that spans the entire western side of the square, is set to become the Chancery Rosewood hotel by 2025.

London has no shortage of diplomatic buildings that have been transformed into luxury homes. In February, and for the first time in more than a century, the former Italian Embassy, now a lavish mansion, hit the market for £21.5 million . The former Cypriot Embassy, meanwhile, sold in March for £25 million to a buyer seeking a grand family home in the city.

The Australian housing market is rapidly evolving, with new research revealing changing activity in regional and city areas.

The latest Regional Movers Index from the Commonwealth Bank showed the exodus from Australian cities to the regions is significantly exceeding pre-COVID movements, sitting at 19.8 percent higher. Even more revealing is data which showed relocations are 1.8 percent up on the average recorded during the height of the lockdowns. At the same time, people in regional areas are staying put.

The report is a partnership between the Commonwealth Bank and the Regional Australian Institute. RAI CEO Liz Ritchie said the regions have become the permanent home of choice for more Australians.

“The inter-regional migration index —which tracks regional to regional relocations — has fallen by 5.1 percent, suggesting that more regional residents are content to stay where they are. With the continuing strong jobs market across regional Australia, increasing city property prices and ongoing cost-of-living pressures, it’s no surprise the regions remain desirable,” Ms Ritchie said.

She said this had significant implications for planners, with a better understanding of infrastructure needs required by planners.

“Regional Australia is truly the nation’s new frontier. There are so many opportunities in our regional communities, but likewise we know there are challenges. Housing for example remains a key ongoing concern in many communities,” she said. “Regional Australia is growing and for that to continue we need adequate foundations. The time to lay them is now.”

Among the areas to benefit from this shift over the past quarter was the Hunter Valley city of Maitland in NSW which saw a 3.4 percent increase in net migration from the cities and other regional areas. Long seen as the less desirable locale in the wine growing region, Maitland has attracted more buyers looking for an affordable home with lifestyle benefits. CBA Executive General Manager Regional and Agribusiness Banking Paul Fowler said it was an area on the rise.

“There is significant development happening around Maitland, with extensive land releases for residential, industrial, commercial and retail fuelling strong employment and construction industry opportunities,” Mr Fowler said.

“Maitland is also set to benefit from major investments in the area including the nearby Newcastle Airport which will welcome international flights from 2025, further enhancing the region’s accessibility and economic profile.”

And while Melbourne property prices continue to experience a lull, it’s a different story outside the capital, with regions closer to main city centres performing particularly well.

“A move to regional Victoria remains on trend among those relocating, with the state’s regional areas experiencing the largest surge in popularity in the 12-month period to September 2024, with its share of net regional inflows rising from 21 percent to 30 percent,” Mt Fowler said. “Trending scenic LGAs like Queenscliffe on the coast, as well as Moira, Wangaratta and Strathbogie located further north, offer attractive and more affordable lifestyle opportunities for many Australians.

“With more corporate employers setting up or relocating to Geelong, Queenscliffe’s proximity to Greater Geelong and the Melbourne CBD means more regional Australians can enjoy diverse employment opportunities while living in a beautiful location with enhanced lifestyle opportunities.”

Live in a WWII-Era U.S. Embassy in London for £21.5 Million

The three-bedroom, duplex apartment in the notable Mayfair building spans 4,400 square feet

Buyers are moving there in their droves while existing residents know they’re on a good thing