Magic Mushrooms. LSD. Ketamine. The Drugs That Power Silicon Valley. | Kanebridge News
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Magic Mushrooms. LSD. Ketamine. The Drugs That Power Silicon Valley.

Entrepreneurs including Elon Musk and Sergey Brin are part of a drug movement that proponents hope will expand minds, enhance lives and produce business breakthroughs

By KIRSTEN GRIND and Katherine Bindley
Wed, Jun 28, 2023 8:33amGrey Clock 9 min

Elon Musk takes ketamine. Sergey Brin sometimes enjoys magic mushrooms. Executives at venture-capital firm Founders Fund, known for its investments in SpaceX and Facebook, have thrown parties that include psychedelics.

Routine drug use has moved from an after-hours activity squarely into corporate culture, leaving boards and business leaders to wrestle with their responsibilities for a workforce that frequently uses. At the vanguard are tech executives and employees who see psychedelics and similar substances, among them psilocybin, ketamine and LSD, as gateways to business breakthroughs.

“There are millions of people microdosing psychedelics right now,” said Karl Goldfield, a former sales and marketing consultant in San Francisco who informally counsels friends and colleagues across the tech world on calibrating the right small dose for maximum mindfulness. It is “the fastest path to opening your mind up and clearly seeing for yourself what’s going on,” said Goldfield.

Goldfield doesn’t have a medical degree and said he learned to dose through experience. He said the number of questions he gets about how to microdose has grown dramatically in recent months.

The account of Musk’s drug use comes from people who witnessed him use ketamine and others with direct knowledge of his use. Details about Brin’s drug use and the Founders Fund parties come from people familiar with them.

Musk, his attorney and a top adviser didn’t respond to requests for comment. A spokeswoman for Brin, the co-founder of Google, didn’t respond to requests for comment.

In a tweet following online publication of this article, Musk said he believed ketamine is a better way to deal with depression compared with more widely prescribed antidepressants that are “zombifying” people.

The movement isn’t a medical experiment or a related investment opportunity, but a practice that has become for many a routine part of doing business. It comes with risks of dependence and abuse. Most of the drugs are illegal. Before he was killed in April in San Francisco, Bob Lee, the founder of CashApp, was part of an underground party scene known as “the Lifestyle,” where the use of psychedelics was common. Lee had ingested drugs including ketamine before his death, an autopsy showed.

Silicon Valley has long had a tolerance toward drug use—many companies don’t test employees regularly—but the phenomenon is worrying some companies and their boards, who fear they could be held liable for illegal activity, according to consultants and others close to the companies.

Users rely on drug dealers for ecstasy and most other psychedelics, or in elite cases, they employ chemists. One prolific drug dealer in San Francisco who serves a slice of the tech world is known as “Costco” because users can buy bulk at a discount, according to people familiar with the business. “Cuddle puddles,” which feature groups of people embracing and showing platonic affection, have become standard fare.

Some start dabbling with psychedelics in search of mental clarity or to address health issues and end up using the drugs more frequently at Silicon Valley parties or raves, where they have taken a role similar to alcohol at a cocktail party.

Invitations to psychedelic parties are often sent through the encrypted messaging app Signal, rather than over email or text, so they can’t be shared easily. At some high-end private parties, users are asked to sign nondisclosure agreements and sometimes pay hundreds of dollars to attend, according to people who have attended or received invitations.

Spencer Shulem, CEO of the startup, said he uses LSD about every three months because it increases focus and helps him think more creatively. While working alone after hours, he will sometimes take a low-enough dose where he said no one would know he was on LSD. Other times, he’ll take a larger dose alone and connect with nature on a hike.

Shulem, who lives in New York City, said the high expectations of venture-capital firms and investors in general can lead founders to turn to psychedelics to provide an edge. “They don’t want a normal person, a normal company,” he said. “They want something extraordinary. You’re not born extraordinary.”

He said he is cautious about sharing his LSD experiences at work unless someone asks. “I am not having a preaching seminar every Friday about the joys of drugs,” he said.

Fueling the informal use of psychedelics across the tech world is the formal, clinical work performed by doctors and researchers seeking new solutions for mental-health problems. Ketamine, which doctors have long used as an anaesthetic, is sometimes prescribed to treat depression or post-traumatic stress disorder, often as pills or through infusions at clinics.

Investors are pouring funds into companies working to develop treatments with psychedelics. Rick Doblin, the founder of the research and advocacy nonprofit Multidisciplinary Association for Psychedelic Studies, or MAPS, saw about 12,000 attendees at his psychedelics science conference in Denver last week, a record, compared with about 3,000 six years ago.

Using psychedelics was the subject of a bestselling book by Michael Pollan in 2018 called “How to Change Your Mind.” A Netflix docuseries based on the book followed in 2022.

The value of the psychedelic drug market, which includes companies engaging in research and trials to legalise the use, is expected to reach $11.8 billion by 2029, up from $4.9 billion in 2022, according to research firm BrandEssence. Founders Fund has an ownership stake in Compass Pathways, a company researching commercial psilocybin development, and its co-founder Peter Thiel is personally invested in Atai Life Sciences, which is developing psychedelics for mental health.

A spokeswoman for Founders Fund said, “Research shows that psychedelics can provide significant mental health benefits, and we support public and private sector efforts to make these drugs safely and legally available.”

While some tech players say taking the drugs brings a medical benefit, most are dosing themselves, and not in a clinical setting. Tech innovators such as Apple’s Steve Jobs have long talked about using LSD. Today, the use of psychedelics has become widespread.

“A few years ago, talking about psychedelics in Silicon Valley was a big no-no,” said Edward Sullivan, the chief executive of Velocity Coaching, a business that coaches startup founders and corporate executives. “That has really changed.”

He said about 40% of his clients have expressed an interest in psychedelics recently, up from a handful five years ago. Some executive coaches said they are now helping companies and leadership teams navigate drug use.

Some entrepreneurs microdose to derive benefits, often in hope of alleviating anxiety or sharpening focus. Others in tech said they take full doses of a drug—using the term macrodose—as they try to reach a high that will lead to a new disruptive idea. Goldfield describes this as “ego death,” an experience when a user gets to the core of their being and “lets go.”

The chief executive of the startup Iterable, Justin Zhu, said he microdosed LSD two years ago and was fired by the company’s board of directors. Zhu’s dismissal was for violations of “Iterable’s Employee Handbook, policies and values,” the company wrote in an email to staff at the time.

Zhu said he microdosed LSD once in 2019 on the recommendation of another entrepreneur, to help cope with depression as a result of being a CEO. He found meditation and fasting weren’t enough. “It did really heal a lot of the trauma for me,” he said in an interview.

Zhu filed a lawsuit against Iterable and some of its board members alleging he was terminated for voicing complaints about anti-Asian discrimination, and that the microdosing issue was a pretext. The dose affected Zhu’s vision during an investor meeting, but overall the experience brought a positive change to his work life, Zhu’s lawyers said in the lawsuit.

A spokeswoman for Iterable declined to comment for the company and the board. The case is proceeding to private arbitration, Zhu said.

When Musk in 2018 smoked marijuana on “The Joe Rogan Experience” podcast, he and employees of Musk’s rocket company, SpaceX, were subjected to drug tests for months after, Musk has said, without offering further details.

The CEO has told people he microdoses ketamine for depression, and he also takes full doses of ketamine at parties, according to the people who have witnessed his drug use and others who have direct knowledge of it.

The psychedelic parties that attract chief executives such as Musk and others across the tech industry extend beyond Silicon Valley. Tech and other industry executives have attended similar parties in Miami and Mexico, where guest lists are tightly controlled and kept confidential, according to attendees.

Goldfield, the former sales consultant who helps his friends microdose, said he counsels users to take a small amount of a psychedelic—say 10 micrograms in a gummy or a pill—and wait an hour to gauge the effect. Goldfield said that LSD helped him recover from a tough childhood in Chicago of bullying and feeling suicidal.

Microdosing, he said, isn’t the same as being high. “Think of it as a smart drug,” he said. “It’s giving you the ability to be more analytical and be more aware.”

Experts in the field say people who attempt to self-diagnose can slide into abuse. “There’s no guarantee you’re going to be the one who gets that positive outcome on your own,” said Alex Penrod, an addiction specialist in Austin, Texas.

Penrod said he supports the use of psychedelics with the help of a trained therapist but worries about people who use the potential therapeutic benefits of the drugs as a justification for recreational use. “You can get very comfortable with, ‘Well it has positive values, so I’m not going to pay attention to my use,’ ” he said. “It’s kind of blinding.”

When using powerful substances without the assistance of trained professionals, “you’re going to have some people falling into self-destructive behaviour, rather than self-healing behaviour,” said Sullivan, the executive coach.

That is what happened to Tony Hsieh, the former Zappos chief executive who died in late 2020 following injuries in a house fire, the Journal has previously reported. Hsieh believed that ketamine could help him think through business challenges while working at Zappos, which is owned by Soon, he was overusing, the friends said. Under pressure from Amazon to improve his erratic behaviour, Hsieh resigned shortly before his death, the Journal reported.

Doblin, the founder of MAPS, and other researchers, said they believe there is a way to incorporate drugs into the workplace. At MAPS, which has about 35 employees, Doblin added to his employee manual a section called smokable tasks—things you can do at work when you’re high on drugs, such as brainstorming in a meeting or using Excel.

A for-profit subsidiary of MAPS, which is working to develop a therapy that works in conjunction with MDMA, also known as ecstasy, and has about 130 employees, declined to implement the policy. Doblin called that position “timid and risk-averse.”

Psybicilin mushrooms at Karl Goldfield’s home in San Francisco, Calif. on June 11.
CREDIT: Clara Mokri for The Wall Street Journal

Amy Emerson, the chief executive of MAPS Public Benefit Corp., MAPS’s for-profit arm, said in a written statement, “We support MAPS having policies that work for their teams and the work they are doing and maintain separate policies for our employees and the work we do at MAPS PBC.”

Tim Sae Koo was the founder of a digital marketing startup in San Francisco when he discovered psychedelics at the Coachella music festival in 2014.

He said they helped him realise he had started his business to make his mother proud, and that it was time to sell. “A lot of that kind of exploration in my psychedelic experience helped give me a clarity that I had started the company from a place of a wound,” he said.

For the past five years, he has hosted ayahuasca retreats in Costa Rica geared toward tech entrepreneurs and CEOs. Over 500 people have attended the ceremonies, including a handful of founders of startups worth more than $1 billion, he said.

The retreats last days where people drink a hallucinogenic brew that often induces vomiting but can also open the mind, said Sae Koo, incorporating elements of a practice used by some indigenous cultures.

Dustin Robinson, a former attorney at the law firm Holland & Knight, based in Fort Lauderdale, Fla., said he began researching psychedelics and their healing properties before trying psilocybin in the presence of his life coach. Suddenly, Robinson said, he could see a much broader career path.

He started a psychedelic-focused venture-capital fund. “It helped me step away and think, ‘Wow, I can have so much of a larger impact,’ ” he said.

In the past couple of years, the fund has invested nearly $20 million in 18 different companies involved with psychedelics. He is on track to launch a second fund. The companies are all legal, he said, because they are researching and dispensing the drugs for pharmaceutical purposes.

Robinson said he has received ketamine therapy—full-dose injections by a doctor at a private clinic. He recently attended a five-day psilocybin retreat in Jamaica organised by Beckley Retreats, where he is a lead investor. Users don eye masks in a spiritual ceremony and, under the guidance of trained facilitators, receive a high dose of the drug to “go inward,” he said.

If he still worked at Holland & Knight, “I certainly wouldn’t be posting information about my psychedelic experience,” he said.

Sylvia Benito, a board member and spokeswoman for Beckley, said there is a waiting list for most of the roughly 30 retreats each year. The retreats are popular because “we’re in a time when people are looking for ways to feel like their lives matter.”

At Tesla’s factory in Fremont, Calif., S.O. Swanson, a former line worker, said that while Tesla had a policy against drugs, it had a high tolerance for cannabis and psychedelic use outside of the workday, and employees weren’t routinely tested.

Often Tesla workers were bussed in an hour or more from nearby cities, and it was common to ingest cannabis or psychedelics and arrive at work “California sober,” Swanson said.

Swanson took small doses of LSD, or chocolate laced with magic mushrooms, sometimes after work or on weekends. “Every single day felt a little bit more shiny,” he said.

He said he felt encouraged by Tesla’s chief executive, who occasionally makes drug-related jokes on Twitter.

Swanson was put on leave in 2022 and never brought back to work after offering to sell cannabis brownies to an employee who turned out to be a security guard, he said. After unsuccessfully trying to reach his supervisors to appeal, Swanson said, he emailed Musk through a private email available to employees but didn’t hear back.

Representatives for Tesla and Musk didn’t respond to requests for comment on Swanson.

—Emily Glazer and Shalini Ramachandran contributed to this article.


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At the World Plogging Championship, contestants have lugged in tires, TVs and at least one Neapolitan coffee maker

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GENOA, Italy—Renato Zanelli crossed the finish line with a rusty iron hanging from his neck while pulling 140 pounds of trash on an improvised sled fashioned from a slab of plastic waste.

Zanelli, a retired IT specialist, flashed a tired smile, but he suspected his garbage haul wouldn’t be enough to defend his title as world champion of plogging—a sport that combines running with trash collecting.

A rival had just finished the race with a chair around his neck and dragging three tires, a television and four sacks of trash. Another crossed the line with muscles bulging, towing a large refrigerator. But the strongest challenger was Manuel Jesus Ortega Garcia, a Spanish plumber who arrived at the finish pulling a fridge, a dishwasher, a propane gas tank, a fire extinguisher and a host of other odds and ends.

“The competition is intense this year,” said Zanelli. Now 71, he used his fitness and knack for finding trash to compete against athletes half his age. “I’m here to help the environment, but I also want to win.”

Italy, a land of beauty, is also a land of uncollected trash. The country struggles with chronic littering, inefficient garbage collection in many cities, and illegal dumping in the countryside of everything from washing machines to construction waste. Rome has become an emblem of Italy’s inability to fix its trash problem.

So it was fitting that at the recent World Plogging Championship more than 70 athletes from 16 countries tested their talents in this northern Italian city. During the six hours of the race, contestants collect points by racking up miles and vertical distance, and by carrying as much trash across the finish line as they can. Trash gets scored based on its weight and environmental impact. Batteries and electronic equipment earn the most points.

A mobile app ensures runners stay within the race’s permitted area, approximately 12 square miles. Athletes have to pass through checkpoints in the rugged, hilly park. They are issued gloves and four plastic bags to fill with garbage, and are also allowed to carry up to three bulky finds, such as tires or TVs.

Genoa, a gritty industrial port city in the country’s mountainous northwest, has a trash problem that gets worse the further one gets away from its relatively clean historic core. The park that hosted the plogging championship has long been plagued by garbage big and small.

“It’s ironic to have the World Plogging Championship in a country that’s not always as clean as it could be. But maybe it will help bring awareness and things will improve,” said Francesco Carcioffo, chief executive of Acea Pinerolese Industriale, an energy and recycling company that’s been involved in sponsoring and organizing the race since its first edition in 2021. All three world championships so far have been held in Italy.

Events that combine running and trash-collecting go back to at least 2010. The sport gained traction about seven years ago when a Swede, Erik Ahlström, coined the name plogging, a mashup of plocka upp, Swedish for “pick up,” and jogging.

“If you don’t have a catchy name you might as well not exist,” said Roberto Cavallo, an Italian environmental consultant and longtime plogger, who is on the world championship organizing committee together with Ahlström.

Saturday’s event brought together a mix of wiry trail runners and environmental activists, some of whom looked less like elite athletes.

“We like plogging because it makes us feel a little less guilty about the way things are going with the environment,” said Elena Canuto, 29, as she warmed up before the start. She came in first in the women’s ranking two years ago. “This year I’m taking it a bit easier because I’m three months pregnant.”

Around two-thirds of the contestants were Italians. The rest came from other European countries, as well as Japan, Argentina, Uruguay, Mexico, Algeria, Ghana and Senegal.

“I hope to win so people in Senegal get enthusiastic about plogging,” said Issa Ba, a 30-year-old Senegalese-born factory worker who has lived in Italy for eight years.

“Three, two, one, go,” Cavallo shouted over a loudspeaker, and the athletes sprinted off in different directions. Some stopped 20 yards from the starting line to collect their first trash. Others took off to be the first to exploit richer pickings on wooded hilltops, where batteries and home appliances lay waiting.

As the hours went by, the athletes crisscrossed trails and roads, their bags became heavier. They tagged their bulky items and left them at roadsides for later collection. Contestants gathered at refreshment points, discussing what they had found as they fueled up on cookies and juice. Some contestants had brought their own reusable cups.

With 30 minutes left in the race, athletes were gathering so much trash that the organisers decided to tweak the rules: in addition to their four plastic bags, contestants could carry six bulky objects over the finish line rather than three.

“I know it’s like changing the rules halfway through a game of Monopoly, but I know I can rely on your comprehension,” Cavallo announced over the PA as the athletes braced for their final push to the finish line.

The rule change meant some contestants could almost double the weight of their trash, but others smelled a rat.

“That’s fantastic that people found so much stuff, but it’s not really fair to change the rules at the last minute,” said Paul Waye, a Dutch plogging evangelist who had passed up on some bulky trash because of the three-item rule.

Senegal will have to wait at least a year to have a plogging champion. Two hours after the end of Saturday’s race, Ba still hadn’t arrived at the finish line.

“My phone ran out of battery and I got lost,” Ba said later at the awards ceremony. “I’ll be back next year, but with a better phone.”

The race went better for Canuto. She used an abandoned shopping cart to wheel in her loot. It included a baby stroller, which the mother-to-be took as a good omen. Her total haul weighed a relatively modest 100 pounds, but was heavy on electronic equipment, which was enough for her to score her second triumph.

“I don’t know if I’ll be back next year to defend my title. The baby will be six or seven months old,” she said.

In the men’s ranking, Ortega, the Spanish plumber, brought in 310 pounds of waste, racked up more than 16 miles and climbed 7,300 feet to run away with the title.

Zanelli, the defending champion, didn’t make it onto the podium. He said he would take solace from the nearly new Neapolitan coffee maker he found during the first championship two years ago. “I’ll always have my victory and the coffee maker, which I polished and now display in my home,” he said.

Contestants collected more than 6,600 pounds of trash. The haul included fridges, bikes, dozens of tires, baby seats, mattresses, lead pipes, stoves, chairs, TVs, 1980s-era boomboxes with cassettes still inside, motorcycle helmets, electric fans, traffic cones, air rifles, a toilet and a soccer goal.

“This park hasn’t been this clean since the 15 century,” said Genoa’s ambassador for sport, Roberto Giordano.


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