Prestige Property: 17 Truro Place, City Beach, WA
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Prestige Property: 17 Truro Place, City Beach, WA

A contemporary exercise in raw refinement.

By Terry Christodoulou
Fri, Aug 20, 2021 2:14pmGrey Clock 2 min

Located at the highest point of south City Beach comes this inspiring, Hillam architects designed residence atop an expansive 948sqm plot.

The striking, three-storey, 6-bedroom, 7-bathroom, 9-car garage residence is a bold architectural statement utilising a restrained palate of materials including a mixture of raw and polished concrete, natural stone and local hardwoods.

A yellow string bark pathway leads to a ground floor entry foyer which leads to the ground floor living, cabana, bedrooms and gym wing while showcasing the staircase replete with Jarrah hardwood steps and reo bar stair rods.

Upstairs to the first floor, the orientation of the living spaces is designed to absorb the views of the Indian Ocean. The flow continues into the kitchen, family living, butler’s pantry, herb garden, theatre room and connected alfresco entertainment space – alongside private access to the master suite.

The kitchen is fitted with a unique blend of aged chestnut and satin black timbers, concrete and porcelain worktops alongside designed appliances from Sub Zero, Wolf, Siemen and Miele.

The family living space retains the restrained aesthetic with chestnut timber cabinetry, textured concrete and stone mosaics decorating the space. The full-height glazing opens to the ocean views, pool area and balcony entertainment space.

Elsewhere on the first level sees the master suite which is replete with dressing room and an enormous master ensuite complete with a 7-metre long lightwell, Falper sinks and custom cut, bookmatched tiles.

Pietra Oscura Natural matte porcelain tiles ooze luxury across the main levels, with areas of underfloor heating, touch curtains and motorised blinds adding the long-list of mod-cons available.

The ground floor sees a granite alfresco area with pool, spa, and cabana zone as well as a large office enjoys.

Accommodation is providing in the form of three bedrooms that flow to the rear with combinations of ensuite, bathrooms and walk-in-robes while an additional guest suite is available here.

The basement sees yet another guest suite with walk-in-robe, and ensuite alongside a music room, cellar area, and a 9-bay parking garage.

The residence enjoys close proximity to Perth’s beaches, open air cafes while still being 10km from Perth’s CBD.

The listing is with Edison McGrath’s Christopher Dee (+61 413 133 499); POA. edisonmcgrath.com.au



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A new digital real estate site promises a full view of the housing sector, even those places not on the market

By KANEBRIDGE NEWS
Thu, Sep 28, 2023 2 min

Hot on the heels of the launch of View Media Group last year, Australia’s newest proptech digital media company has gone live with its consumer-facing real estate site, view.com.au.

The new site offers a ‘freemium’ model allowing vendors to list their properties for free while having the option of further upgrades for agents looking to enhance their listings.

VGM executive chairman Anthony Catalano said the model was a ‘game changer’ in the digital real estate space.

“While VMG is much more than a portal play, it’s critical that we have a consumer-facing brand that will act as the front door to attract consumers and in turn allow us to offer products and services in a range of verticals across the property ecosystem,” Mr Catalano said. “Our plan is to create a digital real estate superstore under the new View brand that will play in the $300 billion adjacency categories rather than solely focus on the $1

billion of digital property advertising.”

“We’ve listened to the industry and the time is right for an offer to come to market with an alternative model that addresses the real estate industry’s concern at the continually

escalating price of advertising.”

The View portal is available through app stores and will include properties across the country, not just those on the market right now.

“That means view.com.au will showcase more than 11 million properties in Australia compared to some of the portals which feature around 140,000 properties for sale,” Mr Catalano said. “From Day 1 we will provide consumers with a complete view of the market.’’ 

View has worked with mapping partner Nearmap to create the ability to have a comprehensive overview of all properties.

“We’ve had a look globally at best practice search for property and we’ve consumer tested a range of options and without doubt the preferred experience is map-based search,” View CEO Toby Blazs said. “So unlike others in the market who default consumers to a list view, we’ll default our search results via a map.”

Mr Catalano said the innovative site was designed to be a true disruptor in the proptech sector.

“VMG continues to grow and tick off the key parts of its strategic plan,” he said. “We are well on the way to forming a global-first conglomerate of proptech assets including portals, ad tech, lead generation, lead management solutions, media planning and buying, AI services, data and connections all under the one roof.”

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