The Australian regions stepping up – and cashing in – when Hollywood comes calling
The release of Furiosa: A Mad Max Saga today is just the latest example of Hollywood’s growing interest in Australian locations, offering potentially huge rewards across regional economies
By Mercedes Maguire
Mon, Jul 31, 2023 9:13am 5min
Director George Miller on the set of Furiosa: A Mad Max Saga with Chris Hemsworth filmed at Broken Hill. Image courtesy of Warner Bros
When the Sydney Harbour Bridge was shut down in early 2023 so Ryan Gosling could film a stunt on it for his latest movie, The Fall Guy, all eyes were on the handsome leading man – and why not? But did you stop to think of the Aussie company that provided his lunch that day, the makeup artist who got him looking just right, the supplier who provided portable loos for the day’s filming, or even the helicopter crew tasked with helping shoot the adventure scene?
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Australia has long been a popular choice for Hollywood to film their blockbusters – The Great Gatsby at Manly, The Pirates of the Caribbean on The Whitsundays and Gold Coast, The Matrix in Sydney and Wolverine in Parramatta, to name a few. Most recently, Furiosa: A Mad Max Saga, directed by George Miller, was shot on location in Broken Hill. And behind the press conferences that congratulate the government for bringing such productions down under and the media snippets that catch glimpses of the leading man or lady caught walking our streets, it’s small businesses that benefit.
Since 2018, 39 international movie productions have been filmed in Australia – predominantly the east coast states of NSW, Victoria and Queensland – which has generated more than $3.3 billion in private investment and provided more than 24,100 jobs for local cast and crew, according to data from the Department of Infrastructure, Transport, Regional Development, Communications and the Arts.
A report titled Creative Industries Ripple Effect by UK-based consultancy Olsberg SPI found that 63 percent of the expenditure derived from making a movie or film went to businesses outside of the film industry – to the construction, catering, hair and makeup, real estate, tourism, hospitality and countless other businesses that benefit when an international film production company rolls into town.
The town of Hay in south western NSW was struggling last year after months of COVID state border lockdowns decimated their Sydney to Adelaide drive-through tourism. When a big budget Hollywood action film (that cannot be named) chose the Riverina town to film, it was a lifeline.
“The impact was immediate and tangible,” says the economic development officer for Hay Shire Council, Alison McLean.
“There was $7 million in economic activity just from the cast and crew being in town. It was also incredible from a confidence-boosting point of view for our businesses; all of a sudden there were 400 extra people spending money in the region and the businesses really stepped up and took a lot of pride in providing excellent service.”
The regional town of Hay has seen a $7 million boost from being used as a film location.
She said the most obvious impact was on the accommodation sector which had suffered a 60 percent downturn in revenue and as a result of the filming in town, there was a 72 percent increase.
For The Whitsundays in Queensland, it is hoped the long term benefits of movies like Pirates of the Caribbean and, more recently, Ticket to Paradise starring Julia Roberts and George Clooney will translate to tourism dollars.
Julia Roberts and George Clooney starred in Ticket to Paradise, shot in The Whitsundays.
“After the movies are released, we reap the tourism rewards as our stunning region is up in lights,” says Tourism Whitsundays CEO Rick Hamilton. “If you Google Ticket to Paradise, you’ll find it was filmed at Palm Bay Resort and Hamilton Island, both island resorts that are bookable by visitors.
“The beauty of The Whitsundays is that it’s hard to disguise. Hollywood can change the location, but it still looks like The Whitsundays.”
Locations manager Jeremy Peek — who has worked on Mad Max: Fury Road (2015), Alien: Covenant (2017), Peter Rabbit 1 and 2 (2018 and 2021) and Three Thousand Years of Longing (2022) — says international film production is a growing sector. He says COVID shone a spotlight on Australia as an ideal filming location and the effects of that have continued beyond the opening of borders.
Jeremy Peek on location in Broken Hill
“Early on when COVID hit it was felt that we were just about the only country in the world who could keep going and the world looked to us as a safe haven to film in,” Peek says. “(Netflix series) Pieces of Her, for example, was due to start shooting in Vancouver when COVID hit, they’d built sets and everything, but they moved the shoot here. And Three Thousand Years of Longing, which was originally meant to be shot in Sydney, London and Turkey, was re-scouted to Sydney because there was confidence in Australia being a safe place to work.”
Peek says the government incentives and rebates are important now that the COVID scare has passed because they show Australia can compete on a world stage.
It’s for this reason Ausfilm CEO, Kate Marks, believes the incentives the State and Federal Government offer to attract the likes of Disney, Universal, Marvel and Netflix to our shores need to be increased.
There is the Location Incentive grant, which is a merit-based offer that entitles an international production company to a grant worth 13.5 percent of their production expenditure. A secondary offer, the Location Offset Rebate, provides a 16.5 percent tax break. When used together, they result in a 30 percent carrot dangling in front of production companies. But only the Location Offset is permanently legislated.
“On its own the 16.5 percent Location Offset is not going to stay competitive for Australia on a world stage for too long,” she says. “Ideally, we would love to see a 30 percent Location Offset incentive as it’s the best option to provide ongoing certainty for companies.
“There are studios who are coming back again and again; NBC/Universal have done 13 film and television projects here, and studios like Disney and Warner Bros also keep coming back.
“We need to see that continue.”
And it appears the Federal Government has listened, announcing an increase to the Location Offset from 16.5 per cent to 30 percent for eligible productions in the recent budget.
It’s a move Peter Davey, co-CEO of law firm EMT, who specialise in entertainment, media, sport and technology advice, has welcomed.
“With the offset established, Australia will remain a highly attractive location for international productions and the investment in talent and jobs here will continue to grow,” Davey says.“In the details of the Government’s announcement, there are also requirements for international companies to, for example, commit to training and to work with Australian digital, visual effects and post production companies.”
Film and television producer James Hoppe adds Australia needs to expand its studio space, evolve the foundation of film technology and increase the local labour force in order for international film production in Australia to grow.
“The labour force can only handle so much and when an international production comes in, they suck up all the labour pretty quickly,” the owner of Maker Films says.
“There needs to be an implementation by local council so they can handle the influx of an international production. When Marvel took over Fox Studios and Elvis was being filmed on the Gold Coast and Robbie William’s Better Man was being filmed in Melbourne, it sucked up a lot of the labour force and production facilities and it was difficult for other international or local producers to access required resources.”
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Early indications from several big regional real-estate boards suggest March was overall another down month.
By Robb M. Stewart
Tue, Apr 15, 2025 3min
OTTAWA–The nascent recovery in Canada’s housing market has become a casualty of the trade dispute with the U.S.
The latest national home-resale data are due out Tuesday, but early indications from several big regional real-estate boards suggest March was overall another down month as many prospective buyers exercised caution.
The recent weakness in home sales has dimmed the previously brighter outlook for the property market coming into 2025, when buyers were encouraged by the Bank of Canada’s aggressive interest-rate cuts.
“The chills the U.S. trade war has sent through participants in the housing market are getting frostier,” said Robert Hogue , assistant chief economist at Royal Bank of Canada.
Hogue said resales are down materially in a number of markets two months running, and home prices in several markets are coming under pressure as inventories rise. And although Canada was spared additional levies when President Trump unveiled so-called reciprocal tariffs on dozens of countries earlier this month, no meaningful rebound is likely so long as trade uncertainty lingers, he said.
Home buyers in Toronto, Canada’s most populous city and the country’s financial hub, aren’t turning up for the usual spring pickup in property-market activity.
Sales in the Greater Toronto Area slumped 23.1% in March from a year earlier, as new listings for the region jumped close to 29%, according to the Toronto Regional Real Estate Board. That marked the worst month of resales since 1998.
The board’s chief information officer, Jason Mercer , said many potential home buyers were likely taking a wait-and-see approach given the economic worries as well as a pending federal election. “Homebuyers need to feel their employment situation is solid before committing to monthly mortgage payments over the long term,” he said, adding that ownership has become more affordable and prices in the area fell about 3.8% year on year in March.
Uncertainty is also weighing on the housing market in Calgary, the biggest city in oil-rich Alberta. The city’s real-estate board said realtors reported a 19% drop in sales of existing homes from last year, with a similar trend of improving supply and a sharp increase in the average number of days that homes were on the market.
On the West Coast, home sales registered in the metro Vancouver area of British Columbia were the lowest for March since 2019, falling 13.4% on a year earlier and coming in close to 37% below the 10-year seasonal average, while active listings continued to rise.
There are some areas of resilience. The Quebec Professional Association of Real Estate Brokers said total sales in the province were up 9% year on year in March. Still, RBC’s Hogue estimated Montreal sales in March were down about 15% from December seasonally adjusted, effectively rolling back the advance since the end of last summer.
The most recent national data for the country, from the Canadian Real Estate Association, showed resales dropped 9.8% month over month in February, when homebuyers may also have been put off by harsh winter storms in parts of the country. That marked the sharpest fall since May 2022 and brought the level of sales to their lowest level since November 2023, snapping signs that activity had been picking up in recent months.
Rishi Sondhi , an economist at Toronto-Dominion Bank, in a recent report estimated the country was tracking toward a double-digit quarterly decline in Canadian home sales and a mid-single-digit drop in Canadian average home prices for the first three months of 2025. That is much weaker than a pre-Trump inauguration forecast made in December that projected a loosening in federal mortgage rules, lower interest rates and continued economic growth would fuel a modest gain in sales and prices.
Central-bank officials are set to decide Wednesday on monetary policy, but they have signaled a cautious approach to rates as they balance the prospect of tariffs stoking price pressures against the likelihood that they will dampen demand and weigh on the economy. That could mean the Bank of Canada will pause after seven straight cuts to its policy rate.
Housing is a hot topic for party leaders campaigning ahead of the April 28 election, with both the incumbent Liberal Party and opposition Conservatives proposing tax cuts and incentives to encourage buyers and builders.
The outlook for new homes has also dimmed with the tariff threat. The value of residential-building permits issued in February fell 2.9% from a month prior, adding to a retreat in January that took back some of the surge in intentions in the final month of last year, Statistics Canada data last week showed.