The top suburbs where population growth is driving up property values
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The top suburbs where population growth is driving up property values

While demand for affordable housing is attracting more Australians to fringe suburbs, some are seeing value in regional tourist hotspots

By Bronwyn Allen
Tue, May 14, 2024 11:44amGrey Clock 3 min

Australia’s population growth hot spots are mostly affordable property markets on the outskirts of major cities and in regional areas, according to an analysis by PropTrack. But homes may not remain affordable for long, with most of these areas recording above-average price growth over the past five years.

Australia’s population grew by 2.5 percent to 26.8 million people over the 12 months ending 30 September, according to the latest figures from the Australian Bureau of Statistics (ABS). This was an annual increase of 659,800 people, with migrants making up 83 percent of the increase.

REA economist Megan Lieu said home prices in Australia’s population growth hot spots are growing at an above-average pace due to strong buyer demand. However, median prices in the SA3 regions she analysed are still more affordable than their nearest capital cities or major regional cities.

Wyndham, on the western edge of Melbourne, recorded the strongest population growth over the past five years with almost 41,000 more people living there today compared to June 2018. In NSW,  BlacktownNorth in western Sydney had the highest growth with almost 36,000 new residents. In Queensland, OrmeauOxenford in the Gold Coast’s northern suburbs gained almost 28,000 new residents, with Ms Lieu noting it was a popular market with interstate and international migrants.

Ms Lieu said the worst housing affordability in three decades may be driving population growth in areas with lower median values.

A potential factor contributing to this trend is that homes in a majority of these regions are generally priced lower than their broader greater capital city area (GCCSA),” Ms Lieu said. This is evident when we look at the current median sale price of homes in these SA3s. Over 60 percent of them sold for less than the median in their respective city or regional area.

Ms Lieu said other drivers of these areas’ strong population growth could be local councils zoning large swathes of land for home development.

They tend to be in peripheries of cities where more new homes are being built relative to other areas. The increase in the supply of homes could be contributing to more competitive pricing.

However, these competitive prices are attracting more demand than supply, leading to strong price growth. All except four of the SA3 regions have experienced larger price growth in the past five years compared to their corresponding city or regional area,Ms Lieu said.

The price growth differential is more than 20 percent in some regions, such as Rouse Hill-McGraths Hill in Sydney, Ormeau-Oxenford in Queensland and Fleurieu-Kangaroo Island in South Australia.

Median house prices have moved up dramatically in many of the individual suburbs within the SA3 population hot spots. For example, the median house price in the suburb of Ormeau on the Gold Coast in Queensland is $830,500, according to PropTrack data. It has risen 7.9 percent over the past 12 months and skyrocketed 68 percent over the past five years. The median house price in the suburb of Rouse Hill in north-west Sydney is $977,500, down 2.5 percent over the past year but up 30 percent over five years. The median price in the Melbourne outskirts suburb of Wyndham Vale is $585,000, up 2.5 percent over the past year and 26 percent over five years.

Another factor driving strong price growth may be the increasing lifestyle appeal of these particular areas over the past five years. For example, Ormeau is close to Westfield Coomera, which opened in 2018, and has benefitted from numerous M1 road upgrades between Brisbane and the Gold Coast. Rouse Hill has its own station on the Sydney Metro Northwest rail line, which began running in 2019.

Ms Lieu said it was likely that more Australians would seek cheaper homes in city outskirts areas and the regions as property values continue to grow amid a continued forecast housing undersupply.

With supply unable to meet continued strong housing demand, home prices may experience further upward pressure,” Ms Lieu said.

Top 3 areas for highest population growth over 5 years

NSW

BlacktownNorth, Sydney 36,233 (new residents since 2018)

Bringelly-Green Valley, Sydney 27,741

Rouse Hill-McGraths Hill, Sydney 21,821

VICTORIA

Wyndham, Melbourne 40,833

Melton-Bacchus Marsh, Melbourne 35,818

Casey-South, Melbourne 33,191

QUEENSLAND

Ormeau-Oxenford, Gold Coast 27,719

Brisbane Inner, Brisbane 16,465

Springfield-Redbank, Ipswich 15,326

SOUTH AUSTRALIA

Playford, Adelaide 6,997

Charles Sturt, Adelaide 6,410

Fleurieu-Kangaroo Island, regional South Australia 5,504

WESTERN AUSTRALIA

Swan, Perth 16,959

Wanneroo, Perth 14,885

Mandurah, regional Western Australia 11,156

TASMANIA

Hobart-North East, Hobart 2,723

Devonport, regional Tasmania 1,926

North East, Launceston-North East 1,728

Source: PropTrack, SA3 regions with highest population growth over 5 years



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Australia’s housing affordability crisis is being fuelled by chronic undersupply, planning delays and rising development costs, as politicians continue to focus on the wrong solutions.

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Australia’s housing crisis will not be solved by first-home buyer incentives or tax changes alone, with leading property figures warning governments must tackle supply constraints if affordability is to improve.

Speaking at the Kanebridge Quarterly Property Leadership Summit in Sydney last week, expert project marketing specialist Sam Elbanna, property investor and fund manager Paul Miron and property consultant Karla McNeice said that a lack of housing supply remained the central issue facing the market.

Elbanna, Director of CPM Realty with more than 30 years’ experience in project sales,  argued that successive governments had focused too heavily on stimulating demand rather than addressing the barriers preventing new housing from being delivered.

“The misconception is that politicians think the way to solve the housing crisis is to drive demand,” he said.

“The reality is that’s not the way. This is a supply-side problem, and it needs to be solved on the supply side.”

Drawing on his experience in project sales, Elbanna said policies designed to help first-home buyers often had unintended consequences, pointing to previous grants that ultimately flowed through to higher property prices.

Instead, he said developers were facing increasing red tape, approval delays and rising costs, which were discouraging new housing supply.

“In the absence of stock, demand exceeds supply,” he said.

Miron, a Co-Founder and Fund Manager of Msquared Capital, said the housing debate had become overly focused on tax policy while overlooking broader structural issues.

He argued that affordability challenges stemmed from a combination of factors, including planning constraints, supply shortages, migration levels and interest rates.

“No-one can be 100 per cent certain on the real reason for property prices is going up,” he said.

“The reason why property prices are higher is a combination of interest rates, lack of supply, migration, vacancy rates and maybe taxes play a role.”

Miron was critical of recent federal housing policy changes, warning they could reduce the number of new homes being built and further constrain supply that was even highlighted in the budget.

He also highlighted the importance of the property sector to the broader economy, noting that residential real estate and related industries employed more than one million Australians.

McNeice, who advises developers on sales strategy and market intelligence, said understanding buyers had become increasingly important as affordability pressures intensified.

While affordability remained a major consideration, she said today’s buyers were focused on value rather than simply price.

“People are looking for value for money,” she said.

She said buyers were increasingly evaluating factors such as transport connections, walkability, nearby amenities and flexible living spaces that could accommodate changing family needs.

“What infrastructure is going on? Can I walk to the shops? Can I meet people at the local cafe?” she said.

The panel also discussed the mounting pressures facing developers, with Elbanna arguing that many projects become financially unviable from the moment a site is purchased.

“The viability of a development happens at the moment the site is bought,” he said.

He said rising construction costs, higher interest rates and overly optimistic feasibility assumptions had left some developers exposed as market conditions changed.

While acknowledging the growing number of smaller and first-time developers entering the market, Elbanna said property development required expertise across finance, construction, marketing and legal disciplines.

“It is actually a business that requires a level of expertise,” he said.

Looking ahead, the panel agreed opportunities remained in the market despite current challenges.

Miron said property should continue to be viewed as a long-term investment and cautioned against trying to time short-term market movements.

McNeice said success would increasingly depend on identifying projects that genuinely met changing buyer expectations.

Elbanna said affordable housing remained achievable, but developers needed to deliver more than just homes.

“We can provide affordable housing in this country,” he said.

“But we’ve got to wrap that affordable housing with the things that people want.”

As Australia’s housing affordability debate intensifies, the panellists agreed on one point: without a meaningful increase in housing supply, demand-side measures alone are unlikely to solve the nation’s property challenges.

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