Celebrations Big and Small Are Getting Longer and More Extravagant for the Rich
Kanebridge News
Share Button

Celebrations Big and Small Are Getting Longer and More Extravagant for the Rich

By SHIVANI VORA
Fri, Jun 21, 2024 8:13amGrey Clock 4 min

Milestone birthdays and anniversaries, weddings, and graduations are momentous life occasions that some like to mark with large and elaborate celebrations.

And the deep-pocketed set are still in catch-up mode after a party-throwing standstill during the pandemic that went on for many months during the height of the lockdowns and social distancing. Bashes since then have become ever more extravagant and experiential—mere get-togethers, they’re not.

Hosts are also seeking any excuse to throw an event and having parties with the same “wow” factor for far less significant reasons, or for micro-occasions as they’re called, and even “just because,” according to luxury event planners who work with this elite set.

Colin Cowie, a planner based in New York and Miami who regularly orchestrates multimillion-dollar gatherings and was behind Jennifer Lopez’s and Ben Affleck’s wedding, calls it the “event revolution.”

“Large-scale events have become the norm,” Cowie says. “The wealthy, who are used to celebrating their life moments in a big way couldn’t do anything during the pandemic and are now going all out for anything they host.”

His company, Colin Cowie Lifestyle, plans 30% more events today than pre-Covid and has a lineup booked for the next two years. An example includes an upcoming million-dollar dinner party in the Hamptons simply to socialise with friends. It’s an affair with free-flowing Dom Perignon, centre-cut filet mignons, and unlimited caviar.

Colin Cowie Lifestyle plans 30% more events today than pre-Covid
Calen Rose

Other high-end planners also attribute the rise of over-the-top celebrations to a “live life to the fullest” attitude that’s become prevalent in the last few years. But they say that these parties aren’t necessarily about spending more than before—rather, they’re increasingly creative, thoughtful, and, with respect to weddings, longer.

Lynn Easton, a Charleston-based planner, says that her typical wedding used to span two days and entailed a rehearsal dinner plus the wedding itself. “Now, it’s a five-day bonanza with events like a groomsman lunch,” Easton says.

Easton also plans glitzy milestone birthdays such as one for a 60th where the host flew 60 friends and family to a private island. Dinners were multi-hour affairs in various locations around the isle with the showpiece being a five-course meal where the food was presented on dishes that were hand-carved in ice.

Another planner, Victoria Dubin, based in New York and Miami, says that, in a new precedent, the weddings she’s tapped to design kick off with striking welcome meals. She recently planned an al fresco rehearsal dinner at the Brooklyn pizzeria Roberta’s that recreated a Tuscan garden. Elements included potted herbs, lemon trees, vintage olive oil cans, ceramic plates, and table cards presented with palm leaves in limoncello cans.

Another planner, Victoria Dubin, recently planned an al fresco rehearsal dinner at the Brooklyn pizzeria Roberta’s that recreated a Tuscan garden.
Aletiza Photo

Pashmina shawls hung from chairs to keep guests warm, and freshly baked pizzas and Aperol spritzes were in ready supply throughout the evening.

Stacy Teckin, the groom’s mother, hosted the party with her husband, Ian, and says she sought to pull off a dinner that made an impression on their guests. “The wedding was delayed because of Covid, and now that we had the chance to celebrate, we wanted to go all out,” Teckin says. “I’m not sure we would have done that before.”

In another example, acclaimed planner Norma Cohen threw a wild safari-themed bar mitzvah for a client.

A four-day wedding in Paris where the ceremony was in a historic chateau and the host paid for guests to stay at Hotel Crillon
Norma Cohen Productions

The memorable occasion transpired at Spring Studios in downtown Manhattan and saw 400 guests be transported to the African plains: Details included mammoth replicas of wildlife such as giraffes and elephants, servers in safari themed attire, and entertainment dressed like giraffes. The event was one of several over-the-top parties Cohen’s arranged recently.

A four-day wedding in Paris where the ceremony was in a historic chateau and the host paid for guests to stay at Hotel Crillon, one of the city’s most luxurious properties, also ranks high in Cohen’s memory.

Then there’s a destination party in London that Cohen planned for a client who was turning 40. It as a six-day affair with dinners at swanky spots such as Cipriani, the Arts Club, and Cecconi’s at Soho House. The finale was Lancaster House, a mansion in St. James, where guests were entertained by cabaret dancers from the famed Ibiza club Lio Ibiza and feasted on prime rib and lamb chops and imbibed on Krug champagne.

“People today don’t want to host events,” Cohen says. “They want experiences that take you away to a different place and make you forget that the real world exists.”



MOST POPULAR
11 ACRES ROAD, KELLYVILLE, NSW

This stylish family home combines a classic palette and finishes with a flexible floorplan

35 North Street Windsor

Just 55 minutes from Sydney, make this your creative getaway located in the majestic Hawkesbury region.

Related Stories
Lifestyle
Sparkling wine flows as Australian winemaker takes out top international award
By Robyn Willis 11/07/2024
Lifestyle
A Rare, Historic Porsche Racer Leads RM Sotheby’s New German Sale
By JIM MOTAVALLI 11/07/2024
Lifestyle
AI Will Revolutionise How You Travel, Priceline CEO Says
By MICHAEL KAMINER 09/07/2024
Sparkling wine flows as Australian winemaker takes out top international award

The Tasmanian-based winemaker was among a number of Australian producers to be honoured at the event in London this week

By Robyn Willis
Thu, Jul 11, 2024 2 min

An Australian winemaker has taken out the top prize for sparkling wine at the International Wine Challenge, the first time a local winemaker has done so. It marks just the second time in the competition’s 40-year history that the award has gone to a winemaker outside France’s Champagne region.

Tasmanian-based House of Arras’ chief winemaker, Ed Carr, was presented with the award for Sparkling Winemaker of the Year at a special ceremony in London earlier this week.

“I’m incredibly honoured to be named this year’s Sparkling Winemaker of the Year. It’s a challenge to describe the feeling, but I’m proud to be recognised amongst my peers for such a significant international award,” Mr Carr said.

The IWC is considered one of the world’s most rigorous and impartial wine competitions. This year, France topped the medal tally with 72 gold, 394 silver and 455 bronze medals – extending their haul by 84 more wins than last year.  

The 40-year-old competition is considered one of the most influential events in the winemaking calendar.

Australian winemakers took out second place, with 54 gold, 250 silver and 154 bronze medals. Australia also won 19 trophies, 10 of which went to South Australia.

House of Arras also received the Australian Sparkling Trophy for its 2014 House of Arras Blanc de Blancs, as well as two gold and six silver medals.

Tasmania’s cool climate and soil make it ideal for producing world-class sparkling wine says Ed Carr (pictured).

Mr Carr said Tasmania’s cool climate and terroir were equal to the world’s best sparkling wine regions. The wins follow a strong showing this year at Australia’s National Wine Show and the Decanter World Wine Awards, where House of Arras also collected awards.

“2024 has been an outstanding year on the awards front, and I’m honoured to add this recent recognition from the International Wine Challenge to the mantle,” he said. 

MOST POPULAR
11 ACRES ROAD, KELLYVILLE, NSW

This stylish family home combines a classic palette and finishes with a flexible floorplan

35 North Street Windsor

Just 55 minutes from Sydney, make this your creative getaway located in the majestic Hawkesbury region.

Related Stories
Money
Go Woke, Go Broke? Not a Chance, Say Ben and Jerry
By SAABIRA CHAUDHURI 27/06/2024
Lifestyle
Americans Are All Over Europe This Summer. Here’s How to Outsmart the Crowds.
By ALLISON POHLE 25/06/2024
Money
Elon Musk Pitches Advertisers on a Return to X, Months After Telling Some to ‘F’ Themselves
By MEGAN GRAHAM 20/06/2024
0
    Your Cart
    Your cart is emptyReturn to Shop