AVRA AT BONDI BEACH SETTING A NEW STANDARD FOR LUXURY LIVING
Australia’s most famous beach will soon be home to a fresh ocean-inspired facade.
2 min
Bondi Beach is known for setting new benchmarks, especially when it comes to prestige property. Avra, the iconic suburb’s newest grand-scale luxury residential offering, is making waves thanks to its sophisticated architectural design, large north-facing layouts and high-end finishes.
Located at 135–155 Curlewis St, only steps from the famous beach and the landmark Hotel Bondi, Avra will soon to be home to 18 spacious three-bedroom residences and three and four-bedroom penthouse-style homes balancing beachside serenity with urban elegance.
Named after the Greek goddess of “breeze” and playing homage to its natural landscape, Avra is the eighth project in Sydney’s east created by Clutch and is designed in a creative collaboration between PDB Architects and Woods Bagot.
The building’s concrete blades, curved architectural forms and ethereal screens echo the shapes, colours and textures of the eastern beaches.
“AVRA has been inspired by the wavelike sculptural forms that define each dwelling. The spirit of movement is captured within the flowing forms and soft tonal edges,” says Paul Buljevic of PDB Architects.
Tracey Wiles of Woods Bagot said the brief by Clutch was to create an address as equally iconic as its globally-recognised location with the splendour of a luxury Mediterranean villa.
“These residences have such grandeur and scale that they feel like true private homes. Down to the finest detail, we’ve considered every aspect. That’s the thing about Avra, it’s immaculate detail on a grand scale,” she adds.
“We curated kitchens and bathrooms with a lovely sense of curvaceousness. The materials, the soft sandy textures and tones: it all reflects beachside elegance and quiet luxury.”
Each house-sized apartment has an neutral interior palette that is a nod to the local sand and natural coastline of Bondi while expansive living spaces open up to reveal large private balconies. The kitchens are to feature curved Champagne quartzite bench tops as well as Gaggenau, Wolf, Sub-Zero, Whispair and Miele appliances with fully-equipped butlers pantries. The deluxe ensuite bathrooms have double stone vanities, centrepiece stone bathtubs, Onyx lighting fixtures and infrared saunas.
Every residence opens to a private gallery with an internal atrium courtyard filled with dappled light, soft breezes and a botanical backdrop by Myles Baldwin Landscape Design including olive trees, agaves and prickly pears that will grow and mature over time.
Residents will have access to a concierge for everything from reservation bookings and housekeeping arrangements to dry cleaning and pet grooming.
The Curlewis St address is footsteps from Bondi Beach’s vibrant coastal lifestyle offerings with the legendary stretch of sand, a buzzing café culture and world-class restaurants metres away.
On the ground floor, a carefully-curated selection of retail stores and eateries will blend with Bondi Beach’s unique aesthetic.
Avra offers a rare chance to own a grand north-facing luxury residence in one of Sydney’s most legendary areas.
Be the first to discover Avra and enquire to book your private appointment to the display suite, opening soon.
A record-breaking $11 million sale at The Centennial Collection has set a new benchmark for luxury apartment living in Bondi Junction.
As interest rates, inflation and market sentiment fluctuate, investors are being urged to focus on data, not panic.
Australia’s housing affordability crisis is being fuelled by chronic undersupply, planning delays and rising development costs, as politicians continue to focus on the wrong solutions.
3 min
Australia’s housing crisis will not be solved by first-home buyer incentives or tax changes alone, with leading property figures warning governments must tackle supply constraints if affordability is to improve.
Speaking at the Kanebridge Quarterly Property Leadership Summit in Sydney last week, expert project marketing specialist Sam Elbanna, property investor and fund manager Paul Miron and property consultant Karla McNeice said that a lack of housing supply remained the central issue facing the market.
Elbanna, Director of CPM Realty with more than 30 years’ experience in project sales, argued that successive governments had focused too heavily on stimulating demand rather than addressing the barriers preventing new housing from being delivered.
“The misconception is that politicians think the way to solve the housing crisis is to drive demand,” he said.
“The reality is that’s not the way. This is a supply-side problem, and it needs to be solved on the supply side.”
Drawing on his experience in project sales, Elbanna said policies designed to help first-home buyers often had unintended consequences, pointing to previous grants that ultimately flowed through to higher property prices.
Instead, he said developers were facing increasing red tape, approval delays and rising costs, which were discouraging new housing supply.
“In the absence of stock, demand exceeds supply,” he said.
Miron, a Co-Founder and Fund Manager of Msquared Capital, said the housing debate had become overly focused on tax policy while overlooking broader structural issues.
He argued that affordability challenges stemmed from a combination of factors, including planning constraints, supply shortages, migration levels and interest rates.
“No-one can be 100 per cent certain on the real reason for property prices is going up,” he said.
“The reason why property prices are higher is a combination of interest rates, lack of supply, migration, vacancy rates and maybe taxes play a role.”
Miron was critical of recent federal housing policy changes, warning they could reduce the number of new homes being built and further constrain supply that was even highlighted in the budget.
He also highlighted the importance of the property sector to the broader economy, noting that residential real estate and related industries employed more than one million Australians.
McNeice, who advises developers on sales strategy and market intelligence, said understanding buyers had become increasingly important as affordability pressures intensified.
While affordability remained a major consideration, she said today’s buyers were focused on value rather than simply price.
“People are looking for value for money,” she said.
She said buyers were increasingly evaluating factors such as transport connections, walkability, nearby amenities and flexible living spaces that could accommodate changing family needs.
“What infrastructure is going on? Can I walk to the shops? Can I meet people at the local cafe?” she said.
The panel also discussed the mounting pressures facing developers, with Elbanna arguing that many projects become financially unviable from the moment a site is purchased.
“The viability of a development happens at the moment the site is bought,” he said.
He said rising construction costs, higher interest rates and overly optimistic feasibility assumptions had left some developers exposed as market conditions changed.
While acknowledging the growing number of smaller and first-time developers entering the market, Elbanna said property development required expertise across finance, construction, marketing and legal disciplines.
“It is actually a business that requires a level of expertise,” he said.
Looking ahead, the panel agreed opportunities remained in the market despite current challenges.
Miron said property should continue to be viewed as a long-term investment and cautioned against trying to time short-term market movements.
McNeice said success would increasingly depend on identifying projects that genuinely met changing buyer expectations.
Elbanna said affordable housing remained achievable, but developers needed to deliver more than just homes.
“We can provide affordable housing in this country,” he said.
“But we’ve got to wrap that affordable housing with the things that people want.”
As Australia’s housing affordability debate intensifies, the panellists agreed on one point: without a meaningful increase in housing supply, demand-side measures alone are unlikely to solve the nation’s property challenges.
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