How Online Interior-Design Classes Kicked Me Out Of My Décor Doldrums
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How Online Interior-Design Classes Kicked Me Out Of My Décor Doldrums

After two years of coming up with ways to make her house more livable during the pandemic, our décor columnist didn’t have any creative spark left.

By MICHELLE SLATALLA
Thu, Jun 23, 2022 4:08pmGrey Clock 4 min

I am not depressed. I swear. I have a very good reason for sitting here, watching TV in the middle of the day: I am trying to avoid thinking about my kitchen cabinets.

During the past two years—as I upgraded my home office, bought outdoor furniture and by the way became a binge-watcher with at least 11 Scandi-noir series under my belt—I failed to notice the most-used room of my house was getting used too much.

If I were to turn my head to look away from the screen, which I will not because Detective Wisting is examining a skeleton in a shallow, snowy grave, I would see an entire wall of built-in cupboards. Once, they were a lovely shade of charcoal. But now the colour has faded to ash, with paint worn away around the knobs, exposing the primer beneath.

Who wouldn’t be depressed?

There was a time when the challenge of a looming paint job would have sent me straight to the paint store for a billion swatches and tester pots. But after two years of focusing on practical ways to make my house more livable for the way life changed during the pandemic, I don’t have any creative spark left.

“How do I get out of this rut?” I asked my husband, who had just made popcorn in anticipation of countless hours in chilly Helsinki as Detective Nurmi tries to unmask a possibly corrupt and certainly venal real-estate development company.

“If only staring at a screen, being entertained, was the way to solve life’s problems,” he commiserated.

Wait. Maybe it is. Could I get some ideas from bingeing an online decorating class?

In fact, my friend Jennifer had recently binged—and raved about—a class that celebrity interior designer Kelly Wearstler launched in 2020 on MasterClass (where a $15-a-month subscription provides access to all 150 of the site’s classes).

It turns out there are many pay-as-you-go online crash courses aimed at amateur decorators like me—which go far beyond freebie YouTube channels offering bite-size house tours and questionable production values.

I could enroll in courses that ranged from practical—“How to Design a Room in 10 Easy Steps” ($13.99-a-month subscription at Skillshare)—to inspirational, featuring the British architectural historian Edward Bulmer taking you through his own home for “A Guide to Pigments, Paints and Palettes” (about $100 for 23 lessons at UK-based Create Academy). I even considered an $80 course in “Designing Your Home the Nordic Way” at Nordic Design Institute.

But out of loyalty to my kitchen, I wanted something practical. And the class had to be visually polished and highly entertaining—because after two years of binge-watching, I demand charismatic characters, strong plots and drop-dead backdrops.

Luckily, all the online courses offered free trailers, lesson-plan descriptions or teaser lessons. After bingeing the clips, I narrowed my options to courses at either Create Academy or MasterClass because they offered tantalizing glimpses of high-profile designers’ lives, homes and opinionated personalities.

“We try to create immersive experiences that are the closest thing to being with the person you are learning from,” said Olenka Lawrenson, the head of brand at Create Academy. “We want you to go into our instructors’ homes, have a cup of tea with them, go shopping together.”

At MasterClass, said Nekisa Cooper, vice president of content, “we try to find instructors who are the best in the world at their craft and then take you behind the scenes to see how they think and make decisions, as they give you practical instruction.” Ms. Cooper also said 75% of subscribers end up taking classes in categories—cooking, writing, music—other than the one that attracted them.

Among the MasterClass offerings: guitar with Carlos Santana, cooking with Yotam Ottolenghi, magicians’ tips from Penn & Teller.

“I’ve taken close to 100 myself,” she said.

“As a binger, I admit I am swayed by your all-you-can-watch subscription model,” I said. “I would rather take any one of those classes than actually confront my kitchen cabinet problem head-on.”

“I think you might like our new class with designer Corey Damen Jenkins,” Ms. Cooper said. “He teaches you hard skills. He helps people be courageous. He gets the creative juices flowing.”

Sold.

After subscribing, I devoured seven of Mr. Jenkins’s lessons in one sitting, learning that the Manhattan-based designer grew up in Michigan, where he tenaciously knocked on 779 neighbours’ doors to get his first client.

His lessons were addictive, and most under 10 minutes long, featuring an energetic and charismatic Mr. Jenkins leading a walk-through of a jewel-toned living room he recently designed, or expertly wielding a glue gun to create a colour board of fabric, rug and paint swatches. “Put large dollops of glue,” he said, adding, “This takes practice. I’ve been doing this since 1996.”

Did the lessons restore my creative spark? I’m not sure, because the next day I couldn’t really remember any of Mr. Jenkins’s specific tips.

“Why is this not working for me? I love watching the classes, but I’m not retaining any useful information,” I said to Alejandro Lleres, a psychology professor at the University of Illinois at Urbana-Champaign whose research focuses on the best ways to learn new material.

“You’re bingeing,” said Prof. Lleres. “One thing that happens with binge-watching a TV show is that sometimes six months later you’ve forgotten everything.”

“True, I can barely describe the plot of any Scandi-noir series. I think in one of them a body got cut in half on a bridge,” I said.

“Think about shows in the past where you had to wait for the next episode,” he said. “Between episodes you spent time thinking and remembering, and now you probably remember them better.”

He advised me to pace myself: “If there are any exercises, do them. That will help.”

The next day, I re-watched a lesson on coordinating color. It was just as interesting the second time around—and this time I took notes.

“Have you learned anything?” my husband asked.

“Paint colour is the last element you should pick in a room because it ‘locks you into a visual vernacular,’” I said, reading from my notes. “I’m pretty excited, though.”

“About paint?” he asked.

“And about enrolling in that Nordic design class as soon as I get back from the paint store,” I said.



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Italian supercar producer Lamborghini, in business since 1963, is also proceeding, incrementally, toward battery power. In an interview, Federico Foschini , Lamborghini’s chief global marketing and sales officer, talked about the new Urus SE plug-in hybrid the company showed at its lounge in New York on Monday.

The Urus SE interior gets a larger centre screen and other updates.
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The Urus SE SUV will sell for US$258,000 in the U.S. (the company’s biggest market) when it goes on sale internationally in the first quarter of 2025, Foschini says.

“We’re using the contribution from the electric motor and battery to not only lower emissions but also to boost performance,” he says. “Next year, all three of our models [the others are the Revuelto, a PHEV from launch, and the continuation of the Huracán] will be available as PHEVs.”

The Euro-spec Urus SE will have a stated 37 miles of electric-only range, thanks to a 192-horsepower electric motor and a 25.9-kilowatt-hour battery, but that distance will probably be less in stricter U.S. federal testing. In electric mode, the SE can reach 81 miles per hour. With the 4-litre 620-horsepower twin-turbo V8 engine engaged, the picture is quite different. With 789 horsepower and 701 pound-feet of torque on tap, the SE—as big as it is—can reach 62 mph in 3.4 seconds and attain 193 mph. It’s marginally faster than the Urus S, but also slightly under the cutting-edge Urus Performante model. Lamborghini says the SE reduces emissions by 80% compared to a standard Urus.

Lamborghini’s Urus plans are a little complicated. The company’s order books are full through 2025, but after that it plans to ditch the S and Performante models and produce only the SE. That’s only for a year, however, because the all-electric Urus should arrive by 2029.

Lamborghini’s Federico Foschini with the Urus SE in New York.
Lamborghini

Thanks to the electric motor, the Urus SE offers all-wheel drive. The motor is situated inside the eight-speed automatic transmission, and it acts as a booster for the V8 but it can also drive the wheels on its own. The electric torque-vectoring system distributes power to the wheels that need it for improved cornering. The Urus SE has six driving modes, with variations that give a total of 11 performance options. There are carbon ceramic brakes front and rear.

To distinguish it, the Urus SE gets a new “floating” hood design and a new grille, headlights with matrix LED technology and a new lighting signature, and a redesigned bumper. There are more than 100 bodywork styling options, and 47 interior color combinations, with four embroidery types. The rear liftgate has also been restyled, with lights that connect the tail light clusters. The rear diffuser was redesigned to give 35% more downforce (compared to the Urus S) and keep the car on the road.

The Urus represents about 60% of U.S. Lamborghini sales, Foschini says, and in the early years 80% of buyers were new to the brand. Now it’s down to 70%because, as Foschini says, some happy Urus owners have upgraded to the Performante model. Lamborghini sold 3,000 cars last year in the U.S., where it has 44 dealers. Global sales were 10,112, the first time the marque went into five figures.

The average Urus buyer is 45 years old, though it’s 10 years younger in China and 10 years older in Japan. Only 10% are women, though that percentage is increasing.

“The customer base is widening, thanks to the broad appeal of the Urus—it’s a very usable car,” Foschini says. “The new buyers are successful in business, appreciate the technology, the performance, the unconventional design, and the fun-to-drive nature of the Urus.”

Maserati has two SUVs in its lineup, the Levante and the smaller Grecale. But Foschini says Lamborghini has no such plans. “A smaller SUV is not consistent with the positioning of our brand,” he says. “It’s not what we need in our portfolio now.”

It’s unclear exactly when Lamborghini will become an all-battery-electric brand. Foschini says that the Italian automaker is working with Volkswagen Group partner Porsche on e-fuel, synthetic and renewably made gasoline that could presumably extend the brand’s internal-combustion identity. But now, e-fuel is very expensive to make as it relies on wind power and captured carbon dioxide.

During Monterey Car Week in 2023, Lamborghini showed the Lanzador , a 2+2 electric concept car with high ground clearance that is headed for production. “This is the right electric vehicle for us,” Foschini says. “And the production version will look better than the concept.” The Lanzador, Lamborghini’s fourth model, should arrive in 2028.

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