The Australian Palette: How Landscape Is Rewriting the Colour Rulebook
From bushland greens to valley reds, the country’s most awarded designers are proving that the best colour palette was never on a swatch card; it was outside the window all along.
By Jeni O'Dowd
Thu, Jul 16, 2026 12:32pm 4min
Nithsdale by Studio Prineas. Photo: Felix Forest
Walk through the Australian bush, and you’ll find a green that no paint chart quite captures. Eucalyptus canopy filtered through dust, heat and distance, grey at the edges, sometimes almost silver, never one fixed shade.
For decades, Australian interiors avoided it for exactly that reason. It was much easier to paint the walls white and look at the landscape.
That is no longer the case. Across this year’s Dulux Colour Awards, the celebrated projects shared an unmistakable thread: colour drawn not from trend forecasts or mood boards, but from the ground the buildings stand on.
Bushland greens, harbour blues, valley reds, coastal aquas are a palette with terroir, if such a thing can be said of paint.
“There’s a strong sense that designers are moving beyond safe, uniform schemes and embracing colours that reflect the local Australian landscape,” says Dulux Colour and Design Manager Lauren Treloar.
She points to greyish greens echoing coastal bushland, cool blues that nod to Sydney’s harbourside light, and rust-toned reds pulled from inland, rural country. “These shades feel rich, earthy and versatile.”
White walls, grey stone, maybe navy if a client was game, that was the old formula. Now colour is being used to describe where a house actually is, not just how it looks.
The house that disappears into its garden
Few projects made that argument more persuasively than Nithsdale, an 1890s villa in Stanmore, restored and extended by Studio Prineas as an intergenerational family home.
Once compromised by decades of unsympathetic renovation, the house has been restored to something like coherence, and colour has done much of the heavy lifting.
Architect Rachel Prineas didn’t stop at a front door or a strip of trim.
She drenched the entire exterior in two deep tones, Dulux Bronze Icon and Tambo Tank, pulling render, timber and ironwork into one chromatic field, lifted straight from the native planting around the house, species indigenous to Wangal Country. The building and its garden start to blur into each other.
Judge Ben Peake, Principal at Carter Williamson Architects, called the result mature and sophisticated, praising the discipline behind it: deliberate selections lifted from the immediate native landscape rather than abstracted from it.
The effect is a house that no longer sits in its garden so much as it recedes into it, camouflage as design strategy, and a quietly radical rebuttal to the idea that heritage colour has to mean caution.
The View by Studio Shields. Photo: Martina Gemmola
A valley, painted from the inside out
If Nithsdale shows landscape dictating a single, disciplined hue, The View, this year’s Residential Interior winner, designed by Studio Shields in the treetops of the Yarra Valley, shows what happens when an entire palette is built from the shifting conditions of a single place over time.
Seven years, start to finish. The colour scheme evolved right alongside the build, tones tested on site, adjusted through the seasons, checked against the light as it moved across the valley.
“The palette draws from oxidised earth, eucalyptus canopy, dry grasses and shifting skies, allowing the interior to feel inseparable from the landscape,” says designer Ruby Shields.
Chartreuse and olive pick up the bushland outside the windows. Burgundy and earthy reds anchor the more intimate rooms, echoing soil and aged timber. Powdered electric blues cut through the warmth for clarity.
It is, in Shields’ words, less a single decision than a tonal narrative, unfolding room by room as a considered journey.
Judge Sarah Jane-Pyke, of Arent&Pyke, singled out the precision of that placement, and the cohesion it created, proof, she said, of how thoughtfully deployed colour can enhance the texture of everyday life.
It’s a long way from colour as decoration. Here, it functions closer to memory: a way of encoding a specific valley, its light and its seasons, into the walls of a house.
Waka Huia by Pac Studio. Photo: Simon Wilson
When the landscape is the coastline
Not every project translating “place” into paint sits in the Australian bush.
Te Pākau Maru, a 63-home development on former brownfield sites in New Brighton, Christchurch, took its name, meaning “the sheltering wing,” or “the place of joy”, from a gift by Ven Dr Lyndon Drake, and built its exterior palette around the beach, sea and sky.
What ties Nithsdale, The View and Te Pākau Maru together isn’t a shared shade; it’s a method.
Each project treats its palette as more of a site survey than a style choice, asking what a place already looks like before deciding how a building should be painted.
Treloar sees this as central to where Australian and New Zealand design is heading.
Warm neutrals are doing particularly well in the Australian climate right now, she says, softening rooms without losing their contemporary edge, and sitting easily next to the timber, linen and stone that anchor so many of these projects. The bigger shift, though, is about provenance. Designers can increasingly tell you why a colour belongs in a house, not just that it looks good in it.
There’s a practical lesson in all this for anyone renovating or building right now: skip the trend report. Step outside instead. Look at the ground, the trees, the light at a particular time of day. Ask what the house is already surrounded by.
As these award-winning projects prove, the answer was often there all along; you just have to be willing to bring it inside.
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The Beleaguered Chip Sellers Getting Their Revenge on Apple
Surging demand from AI data centres has driven flash memory prices up fivefold over the past year, giving suppliers such as Kioxia greater leverage over Apple. The shift is increasing storage costs for the iPhone maker, putting pressure on profit margins and contributing to higher prices across its product lineup.
By Rolfe Winkler
Thu, Oct 29, 2026 3min
During a ride in a Southern California desert, sales executive Scott Nelson stopped his dirt bike, pulled out a rifle and shot his old iPod.
Nelson sold flash storage to AppleAAPL -0.94%decrease; down pointing triangle and hated feeling like he always got the worst end of the deal. His Japan-based manufacturer, Kioxia, had little leverage. Apple was the world’s biggest buyer of flash—the chips in iPhones that store photos, music and apps—and used its position to squeeze every cent from suppliers. Apple bullied flash makers into opening their books so it could monitor sales, making sure no one else got a better deal.
Kioxia and other flash makers stewed as Apple paid them pennies for flash storage that the iPhone maker resold to customers for dollars. The disparity in bargaining power had galled Nelson, who used Android phones in protest.
Nelson kept the broken pieces of his iPod, the first Apple device to use flash. They sit on his desk and hold a special reverence now that the tables have turned.
In the past year, demand by AI hyperscalers has quintupled prices for flash, according to research firm TechInsights, opening a new era for Kioxia and other suppliers. Two years ago, Apple bought nearly twice the flash storage of Microsoft, Amazon, Meta and Google combined, according to TechInsights estimates. Hyperscalers are now buying double Apple’s share.
Flash memory suppliers and their sales teams privately expressed their glee at Apple’s comeuppance during chitchat at the industry’s largest conference this summer in Santa Clara, Calif. AI deals have given Kioxia sales executives and other flash suppliers new leverage to charge Apple higher prices.
Meta, Microsoft and Amazon signed contracts with Kioxia this year to secure long-term supply by committing to higher prices. The contracts protect Kioxia’s profits if the market turns. The company declined to comment.
Hyperscalers can afford to pay more. Flash storage is a smaller part of building a data center than making an iPhone, and accounting rules allow companies to spread the cost over years.
Apple is expected to spend $25 billion on flash storage this year for about the same amount it bought for $6 billion in 2025, according to estimates by TechInsights. Tim Cook, Apple’s executive chairman, compared escalating memory chip prices to a “100-year flood.”
Yet Apple had ignored analysts’ warnings and was caught off guard, said people familiar with the company’s procurement practices.
Company executives believed they knew the market better than anyone else, the people said. Flash that cost $68 a gigabyte in 2005 had fallen to a nickel by 2023. Now, demand by the AI industry has lifted the price to more than 30 cents a gigabyte, a 550% jump, threatening Apple’s steep profit margins from selling extra storage.
Buyers of the iPhone 17 Pro paid Apple $200 last year for double the storage of its 256-gigabyte base model. The extra storage at the time cost Apple $15 and has since shot up to $66, according to an analysis by The Wall Street Journal.
Storage upgrades for iPhone 17 Pro (2025) versus iPhone 18 Pro (2026)
“Apple has historically driven a very hard bargain with memory suppliers,” said Walt Coon, an analyst at TechInsights. “And there’s no shortage of satisfaction among suppliers now that the balance of power is shifting.”
“We’ve worked with many of our suppliers for decades, and we deeply value their partnership over the years,” Apple said in statement. “We look forward to continuing our important work together.”
A buyer at the Apple store on Fifth Avenue in New York City last month. Vanessa Carvalho/ZUMA Press
Apple recorded an average gross profit of more than 80 cents for every dollar it charged iPhone and iPad buyers for extra storage since it first released those devices through 2025, the Journal found. For Mac computers sold since 2010, it averaged nearly 80 cents.
In recent months, Apple raised prices for nearly all of its products. Prices rose an average of 13% for iPhones, an increase that included older models which typically get a price cut.
Price, change from Fall 2025 to 2026
The question for Apple is whether consumers will react to the higher prices by keeping their iPhones longer or whether they will continue to buy at their usual pace. For flash-storage makers, the question is when—or if—Apple will regain its flash-market leverage.
“It’s been a love-hate relationship between Apple and the flash industry,” said Mark Newman, an analyst with Bernstein Research. Apple has sustained the manufacturers for years, he said, but its power to cap prices, while beneficial to shareholders, left suppliers feeling “screwed.”
Commitment-phobe
In 2001, engineers at Kioxia, then called Toshiba, showed two Apple executives a 1.8-inch-diameter, 5-gigabyte hard drive they had developed but didn’t yet know what to do with.
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