A&K Unveils a New Era of Tailormade Luxury in Africa

Abercrombie & Kent has strengthened its position as the world’s leading experiential travel company with two newly transformed lodges in Africa, signalling a new era of tailormade luxury for guests seeking deeply personal, once-in-a-lifetime journeys on the continent that shaped the brand more than 60 years ago.

For A&K, Africa is not just another destination; it is the birthplace of the company and the foundation of its pioneering approach to responsible luxury travel.

Tailormade journeys allow guests to explore this vast continent entirely on their own terms, supported by a global network of destination experts, specialist guides, and on-the-ground “guardian angels” available around the clock.

Every tailormade itinerary is a fully customised experience, interweaving iconic highlights with hidden wonders. Whether guests dream of tracking wildlife on remote plains, discovering ancient cultures, or reconnecting with family in one of Africa’s most inspiring landscapes, each journey is designed to be as unique as the traveller themselves.

Abercrombie & Kent’s African portfolio has entered a new chapter with the reveal of two extensively rebuilt Sanctuary lodges in Uganda and Botswana, each designed to elevate the experience of Tailormade travel, the luxury company’s signature approach to deeply personal, fully customised journeys.

For more than 60 years, A&K has drawn on its roots in East Africa to craft exceptional, high-touch adventures for travellers seeking privacy, immersion and meaning.

With the reopening of Gorilla Forest Lodge in Uganda and Baines’ Lodge in Botswana’s Okavango Delta, the brand is doubling down on the blend of design, wildlife access and sustainability that has long set it apart.

A rare mountain gorilla in the wilds surrounding Sanctuary Gorilla Forest Lodge, deep within Uganda’s Bwindi Impenetrable Forest.

Gorilla Forest Lodge: A New Benchmark

Tucked inside one of the world’s most biologically rich regions, Gorilla Forest Lodge, an A&K Sanctuary, has long had a singular claim: it is the only luxury lodge located within the actual boundaries of Bwindi Impenetrable National Park.

Already extraordinary in location, the lodge has now undergone a complete transformation — and the result is a deeply refined, fully immersive sanctuary designed with both sensitivity and ambition.

Design that draws from the forest, not against it

The rebuild significantly expands each of the ten guest suites, creating generous private sanctuaries suspended in the rainforest canopy. Interiors draw directly from local craft traditions — banana-fibre ceilings, handwoven textiles, reclaimed woodwork and artisanal detailing made in nearby communities. The effect is layered, tactile and unmistakably Ugandan.

Bathrooms have been reimagined as spa-like retreats, with freestanding bathtubs positioned for forest views and rain showers opening to private decks. Each suite now includes its own lounge, an oversized bed, and an elevated deck where guests often spot the region’s famed mountain gorillas at dawn.

**A newly transformed suite at Gorilla Forest Lodge in Uganda’s Bwindi Impenetrable Forest. Photo: Damian Russell.**

Conservation and culture at the centre

The lodge’s redesign continues A&K’s decades-long commitment to Uganda’s local communities. Every stay contributes to A&K Philanthropy projects, including education initiatives and healthcare access for villages bordering the park.

Geoffrey Kent’s deep history in Uganda, stretching back more than 40 years, is woven into the property’s ethos. Guests can participate in conservation-oriented activities, guided by expert trackers who work directly with the Uganda Wildlife Authority.

An experience shaped by rarity

Gorilla trekking remains one of the most extraordinary wildlife experiences on the planet. Being based inside the park means trekking groups can depart directly from the lodge, often reaching gorilla families in shorter times than guests staying outside the gates.

The result is an experience that feels both exclusive and unhurried, exactly what A&K’s Tailormade travellers value.

**Lounge at Baines’ Lodge, Okavango Delta, Botswana. Photo: Damian Russell.**

Baines’ Lodge: A Six-Suite Masterpiece Reborn in the Okavango Delta

Botswana’s Okavango Delta is one of Africa’s most iconic landscapes — a shifting world of floodplains, lagoons and wildlife-rich islands. Within this UNESCO World Heritage Site, Baines’ Lodge, an A&K Sanctuary, has emerged from a top-to-bottom rebuild that elevates it into one of the most intimate and design-driven lodges in the Delta.

A River Pavilion in the Wilderness

Set on the banks of the Boro River, the new Baines’ Lodge is constructed on stilts, lifting the six suites high above the floodplains. The architecture embraces an “African pavilion gallery” concept: column-lined walkways, soaring ceilings and open-sided lounges that dissolve the barrier between interior and wilderness.

The colour palette draws from the Delta itself — muted greens, reeds, sun-washed timber, handwoven ceilings and raw natural textures that give the lodge a sculptural quietness.

Six suites, each a private retreat

Every suite has been reimagined with:
• Deep soak tubs with uninterrupted water views
• Private decks and outdoor seating for birdwatching and stargazing
• Contemporary African art and artisanal pieces
• Expansive indoor-outdoor bathrooms
• King beds with mosquito-net canopies
• Soft, indirect lighting that mirrors the Delta’s shifting tones

Despite its refined interiors, the lodge remains deeply committed to environmental sensitivity. Lunawood, a lightweight timber material, forms much of the structure, ensuring minimal environmental impact and allowing the lodge to be removed without damaging the landscape, which is an unusually progressive approach for a luxury property.

Wildlife at your doorstep

Because the lodge is located on a permanent channel of the Delta, game viewing is exceptional year-round. Guests can explore by:
• Mokoro (traditional dugout canoe)
• Motorboat
• Guided walking safaris
• 4×4 game drives
• Private river cruises
• Sundowner excursions along the floodplains

The area is known for elephant herds, wild dogs, lions, leopards, hippos and rare birdlife, all often visible directly from the lodge’s deck.

Tailormade Africa: The Signature Advantage

While many safari operators offer luxury, A&K’s Tailormade approach is built around something rarer: absolute personalisation.

Guests receive access to:
• Private guides and handpicked specialists
• Seamless logistics across remote areas
• Behind-the-scenes experiences not open to the public
• 24/7 on-the-ground support
• Carefully choreographed transfers between lodges, parks and cities
• Exclusive conservation and community activities

A New African Chapter

The reopening of Gorilla Forest Lodge and Baines’ Lodge marks a significant investment in Africa by Abercrombie & Kent, reinforcing its mission to offer world-leading luxury experiences that honour place, elevate culture and maintain a light environmental footprint.

Both properties are now open, with bookings available as part of fully Tailormade itineraries crafted exclusively by A&K’s global network of experts.

OpenAI says it is scrapping the release of its next-generation AI model over safety concerns that researchers raised during internal testing, in one of the clearest signs so far that agent misbehavior could stymie the industry’s rapid progression.

The move follows a summer punctuated by reports of artificial-intelligence systems industrywide going rogue, and marks a rare case of a major AI developer ditching a new release because of safety concerns.

The company had planned to launch the model, known as GPT-6.1 Astra, in the coming days or weeks, aiming for an October debut. The model was more capable than the company’s previous models in completing challenging tasks from end-to-end without human assistance, as well as writing.

The company instead will focus on improving the safety of future models, which it expects to be even more capable.

Saachi Jain, OpenAI’s head of safety systems, said in an interview that GPT-6.1 Astra regressed in two areas. Compared with its predecessor, GPT-6 Astra, the model performed poorly on tests measuring alignment, or how well the model adheres to what humans would like it to do. Specifically, GPT-6.1 Astra showed higher levels of deception: It wasn’t always honest about telling users of the actions it did or didn’t take.

Another issue was what OpenAI calls “scope authorization,” meaning that GPT-6.1 Astra would push ahead on a task without asking the user for permission, and would at times reach for external tools and services even if it might be unsafe.

“For anything regarding safety and alignment, there’s a trade off,” Jain said. “You really do need to find what’s the right line between staying within scope, but also avoiding laziness in terms of how the model actually pursues tasks even when it hits friction.”

OpenAI CEO Sam Altman attended a United Nations Security Council meeting about AI last week. Alexi J. Rosenfeld/Getty Images

While GPT-6.1 Astra improved in areas such as “model laziness,” Jain said it didn’t quite meet OpenAI’s bar for safety and alignment, so the company decided not to launch the model publicly.

The announcement comes one day ahead of OpenAI’s annual developer conference in San Francisco. In the past, OpenAI has used the conference as an opportunity to launch new models and services that reduce costs for software developers—a segment the ChatGPT-maker competes with rival AI company Anthropic to win over.

In recent weeks, OpenAI and Anthropic have called on industry partners to slow down the development of cutting-edge AI models and invest in safety standards, noting they will temper the pace of their own internal AI progress.

OpenAI says it is working to investigate a range of agent security incidents that it has discovered in recent months, and address the safety issues underneath them. As part of the work, the company has implemented a new monitoring system to catch AI-agent misbehavior more quickly, and started requiring engineers to use stronger security guardrails for testing its AI systems.

Earlier this summer hundreds of OpenAI’s internal agents, which were tasked with completing a cybersecurity test, ended up hacking into the AI company Hugging Face. Since then, high-profile organizations such as the Australian government and United Nations discovered that OpenAI’s agents used similar, but less extensive, techniques to gain access to their websites.

Many of the publicly known agent-security incidents involved OpenAI’s internal AI models that were never slated for public release.

Last week, OpenAI said it paused training on its most capable AI models after an AI agent slipped through a gap in the company’s internet restrictions to query a public chatbot. The company said its new monitoring systems flagged the incident within 15 minutes, and training on these models remains paused.

GPT-6.1 Astra isn’t one of those models, but a different case, the company said.

“We want to make sure our model development is safe no matter whether that’s in the company, or when we ship it to users,” Jain said. “But when we ship it to users, we have an extremely high bar in terms of safety and alignment.”

While the company decided not to ship GPT-6.1 Astra, it hopes to use the same base model to do additional reinforcement learning runs, and create future generations of its GPT-6 models.

OpenAI plans to conduct several deep dives to identify the root cause of the problems identified in GPT-6.1 Astra, Jain said. The work includes ensuring that OpenAI’s reinforcement learning environments are rewarding the right type of behavior, Jain added, though she noted the company would investigate all stages of model development.

AI companies have begun to draw scrutiny from policymakers and public officials, who are paying attention to the rapid development of the technology. Later this week, a Senate subcommittee is holding a hearing with third party AI researchers titled, “Rogue AI: Securing the Homeland Against AI Agent Attacks.”

Florida Attorney General James Uthmeier, a Republican, sued OpenAI in June, claiming that the company and Chief Executive Sam Altman knowingly released an unsafe product and ignored warnings that it could harm users.

In a motion for temporary injunction filed Monday, Uthmeier sought to prevent OpenAI from developing new AI models without third-party approved safeguards, stop ChatGPT from soliciting user engagement and limit the company’s ability to advertise ChatGPT as safe.

Tech companies claim they “cannot stop barreling forward with their potentially civilization-ending endeavors unless they are forced to do so by the government,” Uthmeier said in the filing. “The Florida Attorney General is answering your cry for help.”

An OpenAI spokeswoman said that people want to know AI is being developed safely, “and that starts with what companies like ours do ourselves.”

“Governments have an important role to play in setting robust safety standards for AI, and we’re committed to working with Florida and other states on advancing pragmatic AI policies that apply to the entire AI industry—not just one company,” she said.