Inside the Summer Surge Powering Australia’s Holiday Home Markets
Summer continues to be prime time for Australia’s lifestyle markets, with Byron Bay and the Gold Coast recording headline sales right through Xmas.
Summer continues to be prime time for Australia’s lifestyle markets, with Byron Bay and the Gold Coast recording headline sales right through Xmas.
Summer is truly the time in the sun for Australia’s holiday destinations.
An embarrassment of riches floods into town from the capitals, many arriving with the idea of securing a holiday home.
That means real estate markets run right through Christmas and New Year, in stark contrast to capitals like Sydney and Melbourne which largely shut down until after the school holidays post–Australia Day.
Some secured their purchases, or sales, in time for the Christmas holidays.
Take The Block judge Darren Palmer and his cosmetics expert husband, Olivier Duvillard.
They bought an original beach shack near Belongil Beach in Byron Bay for $4.2 million, after selling their former Suffolk Park retreat, Pompano House, for $2.6 million.
Sydney-based Cricketer Nic Maddinson secured himself a getaway in time for Christmas, spending $1.88 million on a four-bedroom home in Coorabell.
One of Chemist Warehouse’s largest shareholders, and managing director of its QLD and NSW operations, Brett Clark, and wife Maria paid $27.5 million for Copperstone, the luxury Bangalow retreat of Oroton heir Tom Lane and wife Emma, in July.
Closer to Christmas, they expanded the already 19-hectare holding by spending $3.5 million for the vacant 24-hectare block next door.

Still in Bangalow, Susan Fashion Group founder Naomi Milgrom sold one of her Byron region holdings.
She offloaded a “Tuscan-style villa” for $4.9 million. Milgrom, who owns three adjoining properties on the dress-circle Lighthouse Road opposite Clarkes Beach in the heart of Byron, paid $3 million for the three-bedroom home on 2.4 hectares in 2017.
Fellow Melbourne-based best-selling author and podcaster Hugh Van Cuylenburg was also in a selling mood.
He sold his Bangalow retreat for $7.5 million. The founder of The Resilience Project took a hit on the 1905 original cottage, which had been architecturally upgraded into an ultra-modern home, having bought it less than two years ago for $8 million.

Closer to town, retired professional surfer Owen Wright sold one of his new development houses for $6 million just days before Christmas.

The Daniels Street home, with four bedrooms and a mineral pool, is one of four homes developed by Wright, who is keeping one of them. The buildings were completed at the start of December.
It was the same story for sellers Peter Ostick and his wife Ida Almasi, founders of Soma wellness spa, better known as the main filming location for Nicole Kidman’s Nine Perfect Strangers.
They nabbed a buyer for their five-bedroom Border Street home, which was reportedly asking around $20 million, after just six weeks on the market shortly before Christmas.
The couple sold the aforementioned Soma wellness spa this year in Ewingsdale, in the Byron hinterland, to Lorna Clarkson, founder of activewear giant Lorna Jane, for just shy of $11 million.
The Gold Coast, another one of Australia’s most popular holiday destinations, saw the same energy levels heading into the Christmas period.
An apartment in Dune Main Beach, the beachfront new development by Andrews Projects, sold for $6.8 million just before Christmas.
The full-floor, three-bedroom unit sits on the third level of the building that has a who’s who of Melbourne-based owners including former JB Hi-Fi owners Richard and Alison Bouris and a business entity with the directors tied to retail billionaire Solomon Lew.

Former AFL legend Buddy Franklin and wife Jesinta secured a buyer for Villa Casa, their Mediterranean-inspired Reedy Creek estate.
They sold the five-bedroom, 2021-built home for $10.5 million, three years after they bought it for $8.75 million, such has been the boom in the local real estate market post-COVID and in the lead up to the 2032 Brisbane Summer Olympics.
A record-breaking $11 million sale at The Centennial Collection has set a new benchmark for luxury apartment living in Bondi Junction.
As interest rates, inflation and market sentiment fluctuate, investors are being urged to focus on data, not panic.
Australia’s median advertised rent has climbed to a record high, with every capital city recording quarterly price growth despite a slight lift in vacancy rates.
Australia’s rental market has reached a new milestone, with national median advertised rents climbing to a record $670 per week in the June quarter as prices continued to rise across every capital city.
New data from realestate.com.au shows national rents increased 3.1 per cent over the quarter and 6.4 per cent over the past year, while capital city rents rose 2.2 per cent over the quarter to a median of $690 per week, up $10 from the March quarter.
REA Group economist Luc Redman said rental price growth had continued despite a small increase in vacancy rates.
“National median rents reached a new high in the June quarter, with widespread price growth across the capitals,” he said.
“The rent increases occurred despite a small increase in the rental vacancy rate over the same period.”
Melbourne and Perth recorded the strongest quarterly growth among the capitals, with rents increasing 3.5 per cent in each city. On an annual basis, Perth led the nation with rental growth of 10.3 per cent, followed by Hobart at 9.1 per cent and Darwin at 7.7 per cent.
Sydney remained Australia’s most expensive city for renters, with a median advertised rent of $800 per week, while Melbourne and Hobart were the most affordable capital cities at $600 per week.
Regional markets were more subdued, with rents holding steady over the quarter but remaining 5.3 per cent higher than a year ago, suggesting the rapid pace of growth outside the capitals has eased.
Mr Redman said the full impact of the Federal Budget’s changes to investor tax settings was yet to be seen.
“The May Federal Budget, which announced sweeping changes to investor tax settings, occurred in the middle of the quarter, so the full impact on the rental market is yet to be seen,” he said.
“While the vacancy rate has edged higher, the expected decrease in investor demand due to the budget’s tax changes could slow the pace of new supply, putting further pressure on rents.”
The report also found house rents continued to outpace units, rising 2.9 per cent across capital cities over the quarter compared with 1.5 per cent for units. Melbourne was the only capital where renting a unit was more expensive than renting a house, reflecting demand for well-located apartments.
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