THE MOTHER’S DAY EDIT: GIFTS THAT FEEL PERSONAL, NOT PREDICTABLE
From elevated skincare to handcrafted home pieces, this year’s most thoughtful gifts go beyond the expected.
3 min
Mother’s Day has quietly evolved. It’s no longer about last-minute flowers or safe department store buys. Instead, there’s a noticeable shift towards gifts that feel considered, personal and, increasingly, lasting.
This year’s edit leans into that idea, bringing together pieces that balance design, purpose and a sense of story.
At the more elevated end of beauty, Australian-founded skincare label Bon Elliot offers a future-facing approach grounded in dermatology.
Its Hydrating Performance Serum, priced at $220, is designed to support the skin’s natural balance, working across the microbiome, barrier and repair response for a more refined, luminous finish.
It’s the kind of gift that feels indulgent, but also quietly practical.
For something less expected, there’s a playful turn in the form of Tinned Candle’s handcrafted pieces.
Inspired by tinned fish, the Atlanta-based studio has created candles that are as much design objects as they are functional.
Importantly, they smell nothing like sardines, leaning instead into ocean breeze or champagne notes, depending on the piece . It’s a small, clever way to bring personality into a space.
There’s also a growing appetite for gifts that give something back.
Coral adoption programs offer a more meaningful alternative, allowing you to adopt a coral in your mother’s name while supporting fragile marine ecosystems under threat from climate change.
It’s less about the object and more about the gesture, which, in many ways, feels more aligned with the moment.
Homewares continue to hold their place, particularly when craftsmanship is at the centre.
Tanora’s collection, handcrafted in Madagascar, blends traditional techniques with a modern coastal aesthetic, spanning everything from woven totes to placemats and cushions.
These are pieces that don’t just decorate a home, they add texture and narrative to it.
For something more personal, Australian lingerie label Cloud Blvd offers soft, wearable luxury in the form of robes and camisoles.
With options designed for comfort as much as elegance, they strike that rare balance between everyday use and quiet indulgence.
And for the mother who loves to host, Mesa Collections delivers a playful yet polished take on the table.
Think colourful linens, sculptural silverware and small details that turn a simple meal into something more considered.
What ties all of this together is a shift in mindset.
The best gifts this Mother’s Day aren’t necessarily the most expensive or the most obvious. They’re the ones that show thought, whether that’s through design, craftsmanship or meaning.
Which, if you think about it, is exactly the point.
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Artificial intelligence is making it easier than ever to build a business without building a team. As AI takes over coding, customer support, marketing, administration, and other day-to-day tasks, a growing number of solo founders are scaling startups to millions in revenue with few—or even no—employees. While the trend is lowering barriers to entrepreneurship, it is also reshaping hiring, raising questions about the future of work and how businesses will grow in the AI era.
5 min
Ben Broca launched a company last December that offers AI tools to entrepreneurs. He’s already added 10,000 paying customers and is on track to bring in $10 million in revenue this year.
One thing he hasn’t added: any other employees.
The 40-year-old is part of a class of entrepreneurs who are launching, and then often running, new companies on their own. Artificial intelligence tools answer Broca’s emails, help write and debug code, field requests from customers, sign up new subscribers and grant refunds when issues arise.
Broca relishes his ability to make whatever decisions he wants on his own, often from his sun-drenched Sausalito, Calif., living room. “I think compromises make lukewarm results,” he said.
Once upon a time, running a business of a certain size required a team. AI is turning that assumption upside down, and more aspiring entrepreneurs are going it alone.
An analysis by the payments company Stripe shows there are thousands of solo operators on the company’s platform that are generating over $1 million in revenue, with their ranks doubling between 2023 and 2025. The number of solo operators crossing the $10 million threshold nearly tripled in that same span.
In the past, people without business contacts or particular savvy might not have known how to get their ideas off the ground, said Ernie Tedeschi, Stripe’s chief economist. “Now, AI can be a built-in business partner,” he said.
AI’s ability to handle various administrative tasks makes it potentially useful for launching solo businesses in many fields. But the technology’s ability to also handle key tasks in tech, like coding, make that field a particular hot spot.
Analyzing Census Bureau data, Bank of America Institute economist Taylor Bowley found that among all industries, new business applications in the information sector have seen the biggest percentage increase—nearly 45%—over the past year. At the same time, the rate of information-sector applicants saying they plan to hire workers has experienced the sharpest decline of any measured industry.
This Census dataset doesn’t track solo-operated businesses. But the numbers broadly show—in tech and beyond—that applications are flat among businesses likely to hire workers, but generally rising elsewhere. Economists say that’s a strong sign that solo operators are on the upswing.
“The bar for getting started has never been lower,” said Julian Weisser, who runs a San Francisco-based accelerator for solo founders working in tech. The accelerator—which offers founders seed money and mentorship in exchange for an equity stake—attracted 4,500 applicants for 10 slots made available in its most recent cycle, nearly five times the number it drew when it launched last May.
Going it alone with AI can still be surprisingly expensive. Broca said he was losing money on many customers’ accounts while paying to access Anthropic’s Claude to run his clients’ requests—that AI company, as well as others, charges based on usage. He has since switched to free open-source AI models from China.
Broca said he has raised $30 million from investors and, at the same time, has saved millions in salary since he hasn’t needed a team of software engineers.
Another risk: If it’s easy for one entrepreneur to launch an AI-assisted business, copying them can be easy, too. This creates anxiety for founders like Troy Johnston, who runs an AI-assisted business alone in Orlando, Fla.
“Everybody has the sword and we all have the ability to unsheathe Excalibur now,” said Johnston, 40, who used AI to code an app that helps people get the most out of credit card benefits. The company makes around $3,000 a month in profit, with no employees, and is continuing to grow.
What one-person businesses will mean for the labor market remains to be seen. Polling has shown Americans are worried that AI will replace jobs, and top economists are wrestling with that possibility, too. But AI is also creating lots of new jobs, and the go-it-alone entrepreneurs show how the technology can both open doors and limit employment opportunities.
“If everyone’s hiring less, but you get four times more firms, what does that do to head count?” said Rembrand Koning, an associate professor at Harvard Business School who studies entrepreneurship. He co-authored a recent study that found that among 50,000 startups the researchers examined, those focused on AI tended to operate with 25% fewer employees.
Koning also believes a soft hiring environment that’s left some people mired in long job searches has encouraged more to try their hand at launching businesses.
Some founders cite different motives. “It’s a perfect storm of post-pandemic burnout and a re-evaluation of one’s priorities, and also booming AI and a sense of what’s possible,” said Samir Ahmad, 39, who lives in Breinigsville, Pa.
Two years ago, Ahmad decided to leave the corporate job he had worked at Verizon for almost two decades to start a solo coaching and consulting business. He had been seeing social-media posts touting the ease and virtues of AI, which he used to chart a business plan and help with marketing. “It was like my chief of staff, a second in command,” he said.
The business ultimately petered out within months, though, and Ahmad is now back to a full-time corporate role with a utility company.
For Claire Vo, 41, AI helped her turn a passing impulse into a business. She was working full-time as a tech executive when she tapped AI in late 2023 to help code an app that would help her manage documentation and design for new products, with customers ranging from financial services to healthcare firms.
“I was copying and pasting from ChatGPT,” said Vo, who lives in San Francisco.
She put the app online for $1 a month, and within weeks people downloaded it thousands of times. Nearly three years later, Vo’s company—which she ran solo for nine months before hiring an engineer—now has 100,000 users and is on track to make seven figures in profit this year. AI handles the company’s marketing, sales and customer support.
While AI is a shortcut, Vo said her network and credibility in the industry were key. “I think people over-index on how easy AI is and under-index on how much I did to get to this point,” she said.
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