ABADEEN ADVANCES BOUTIQUE WOOLLAHRA PROJECT
Developer lodges plans for a $36 million, design-led apartment building on Edgecliff Road, reinforcing confidence in Sydney’s tightly held eastern suburbs.
Developer lodges plans for a $36 million, design-led apartment building on Edgecliff Road, reinforcing confidence in Sydney’s tightly held eastern suburbs.
Abadeen has lodged plans for a $36 million boutique residential development in Woollahra, marking the next phase of its expansion across Sydney’s most tightly held eastern suburbs.
The proposal, submitted for 101 to 115 Edgecliff Road, would deliver a six-storey building comprising 29 apartments and 50 car spaces on a prominent corner site bounded by Australia Lane and Adelaide Street.
Positioned within walking distance of Woollahra Village and Bondi Junction, the project aims to combine architectural distinction with the convenience of one of the city’s most connected lifestyle precincts.
The development responds to the NSW Government’s low and mid-rise housing reforms, which allow apartment buildings of up to six storeys within close proximity to major transport and retail hubs.
Abadeen said the design incorporates upper-level setbacks and a carefully articulated form to ensure the building remains sensitive to Woollahra’s established character.
Executive Chairman and founder Justin Brown described the site as a natural fit for the company’s long-term strategy.
“Edgecliff Road is a remarkable site close to Woollahra Village and Bondi Junction and exactly the type of well located, tightly held opportunity we seek,” Brown said.
“Our focus has always been to identify, secure and progress sites that deliver enduring value for residents, communities and our investors.”
The proposal follows the successful launch of Abadeen’s Henri House development in nearby Darlinghurst, where construction is now underway.
Chief executive Joe Tack said the strong response to that project reinforced demand for design-led apartments in the eastern suburbs.
“Woollahra is defined by heritage, lifestyle and connectivity, and the Edgecliff Road proposal presents an opportunity to contribute thoughtfully to the suburb’s evolution,” Tack said.
Established in 2000, Abadeen has built a reputation for premium residential and mixed-use developments, with recent projects including KOYO in Crows Nest, ENSO in Neutral Bay and Hampden in Mosman.
The company currently has more than 20 projects in delivery nationwide and a development pipeline exceeding $3.5 billion.
If approved, the Woollahra project would add to a growing wave of boutique developments reshaping Sydney’s eastern suburbs, where limited supply and enduring lifestyle appeal continue to underpin demand.
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New detached-home sales fell 10% nationally in August, led by a 27% decline in Victoria, raising concerns about construction starts in 2027.
Australia’s hoped-for recovery in housing construction is losing momentum before it has had time to close the national supply gap.
Sales of new detached homes fell 10 per cent nationally in August, according to the Housing Industry Association’s survey of major volume builders across the five largest mainland states. It was the fourth consecutive monthly decline.
The fall was broad rather than isolated. Victoria recorded the largest retreat, down 27 per cent, followed by Queensland at 20.2 per cent, New South Wales at 17.5 per cent, South Australia at 10.8 per cent and Western Australia at 8.2 per cent.
Across the three months to August, sales were 19.3 per cent below the preceding three-month period and 7.7 per cent lower than the equivalent period a year earlier.
New-home sales matter beyond the immediate fortunes of volume builders. They are an early indicator of future starts: buyers sign contracts, finance is finalised, approvals are secured and construction follows months later. A sustained sales decline during the middle of 2026 is therefore likely to weaken commencements during 2027.
The slowdown reflects the collision of several pressures. Households have absorbed multiple interest-rate rises, reducing borrowing capacity and increasing the repayment cost attached to a new build. Established-home prices have softened in some markets, weakening the relative appeal of waiting through a construction period. Builders continue to face elevated labour and material costs.
The Reserve Bank’s August analysis showed new-dwelling construction prices increased 1.8 per cent during the June quarter and 5.3 per cent over the year. It attributed part of the pressure to oil-derived building products and other conflict-related costs.
Policy uncertainty can also cause buyers and investors to defer large commitments. But the precise contribution of any single tax or regulatory change is difficult to isolate from rates, confidence, land prices and construction costs. The HIA survey should be read as an indicator from large builders rather than a complete count of every dwelling sale.
The figures complicate progress towards the Housing Accord target of 1.2 million homes. The National Housing Supply and Affordability Council reported 308,000 completions since the Accord began and 244,000 dwellings under construction in the March quarter. Approvals and commencements had improved, but falling sales risk undermining the next wave.
For developers and governments, the warning is that planning approvals alone do not create homes. Projects need finance, viable construction pricing and buyers able to settle. If one part fails, approved supply can remain on paper.
Data box
National August new-home sales: Down 10 per cent
Three months to August: Down 19.3 per cent from the preceding three months
Year-on-year three-month comparison: Down 7.7 per cent
Victoria: Down 27 per cent
Queensland: Down 20.2 per cent
New South Wales: Down 17.5 per cent
South Australia: Down 10.8 per cent
Western Australia: Down 8.2 per cent
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