INVESTORS FLIP THE SCRIPT TO HELP FIRST HOME BUYERS
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INVESTORS FLIP THE SCRIPT TO HELP FIRST HOME BUYERS

Investors are registering to help first home buyers own sooner while strengthening their own portfolios.

By Felix Yim
Tue, Apr 8, 2025 10:01amGrey Clock 3 min

For years, first-time home buyers have blamed investors for locking them out of the market, snapping up properties, and driving prices sky-high.

But a groundbreaking Rent-to-Sell scheme is flipping the script—turning investors into key allies, helping renters break free from the cycle and step onto the property ladder.

New data from PublicSquare reveals that 500 investors per month indicate their willingness to volunteer their properties, offering a much-needed lifeline to aspiring homeowners struggling to save for a deposit in NSW and QLD.

This groundbreaking model is helping first-time home buyers break free from the rental cycle by turning typical investment properties into a structured pathway to ownership.

Investors, who often face criticism for driving housing demand, are now making homeownership possible—while securing a 50% boost in rental returns and a guaranteed future sale price.

“There’s always been this battle between first home buyers and investors, but this model is proving they can work together,” said Dean Arnold, CEO of PublicSquare.

“We’re seeing investors who were once viewed as the enemy now giving renters the best shot they’ve ever had at owning their own home.

“It’s a win-win—investors get higher returns and a secure exit strategy, while first home buyers get a genuine pathway to ownership without needing a massive deposit upfront.”

With demand skyrocketing, there is now a three-month waitlist for investors eager to participate in the program, which is exclusive to NSW and Queensland. Meanwhile, thousands of pre-approved homebuyers are waiting for their chance to move in and begin their journey toward homeownership.

Making Homeownership Achievable

PublicSquare’s Rent-to-Buy model is proving to be a game-changer in a housing market where many Australians feel locked out.

First home buyers can move into a property with just 1.1% of the valuation upfront—a fraction of a traditional deposit. Instead of struggling to save while renting, tenants pay an additional 50% in rent each week, which goes directly toward their deposit.

Over time, this structured approach helps renters build savings while locking in a pre-set purchase price range, shielding them from future property price hikes.

The program ensures that only financially capable applicants are approved.

In New South Wales, only 41% of applicants meet the eligibility criteria, meaning they can afford both market rent and the additional deposit-building rent premium.

In Queensland, just 28% of applicants qualify, highlighting the program’s commitment to responsible homeownership.

The Investor Shift

With 30% of Australians now owning an investment property and the ATO reporting that 60% of these properties don’t generate enough rent to cover mortgage repayments and upkeep costs, the Rent-to-Buy model is changing the way property investment works. Investors who take part in the program benefit from:

  • 50% higher rental income, providing immediate financial relief while helping first home buyers.
  • Guaranteed future sale price range, giving certainty for both investors and buyers.
  • Long-term, committed tenants, as renters are future homeowners who treat the property as their own.
  • Portfolio growth opportunities, using increased rental income to secure more investments.

Arnold says the overwhelming demand shows the model is working.

“We’ve got over 45,000 eager homebuyers ready to take their first step toward ownership. Investors are recognising they don’t have to be seen as the bad guys—they can be the ones giving renters a real shot at owning their home, while securing their own financial future,”  he said.

A New Era 

Instead of waiting years to save a deposit while paying ever-rising rent, first home buyers now have an opportunity to move in and gradually secure their home while avoiding skyrocketing property prices. Meanwhile, investors have a sustainable way to expand their portfolios and ensure steady, reliable rental income.

“This is about flipping the narrative,” Arnold said. “For once, investors and first home buyers aren’t on opposite sides—they’re working together. Rent-to-Buy is proving that investors don’t have to be the villains of the housing market; they can be the reason renters finally become homeowners.”



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Premium office space drives sharp rental surge across Australia’s CBDs

Office rents in Sydney, Melbourne and Brisbane are climbing at their fastest pace since the pandemic as tenants compete for premium CBD space amid tightening supply.

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Australia’s major CBD office markets are recording some of their strongest rental growth since the pandemic, with businesses increasingly prioritising premium office space despite elevated geopolitical and economic uncertainty.

Knight Frank’s Australian Office Indicators Q1 2026 report found net effective rents in Sydney and Melbourne CBDs rose at their fastest annual pace since COVID-19, increasing 10.2 per cent and 6.8 per cent respectively over the 12 months to March.

Brisbane posted the strongest growth nationally, with net effective rents climbing 11.7 per cent over the same period.

The report points to a widening divide between prime CBD office towers and secondary office stock, as occupiers increasingly focus on quality, location and workplace amenity when making leasing decisions.

Knight Frank Senior Economist, Research & Consulting Alistair Read said demand remained heavily concentrated in premium assets within core CBD precincts, helping drive stronger rental growth in top-tier buildings.

“Occupier demand continues to be heavily concentrated in the most desirable CBD precincts and the highest-quality buildings, accelerating a sharp divergence between core and non-core markets,” Mr Read said.

According to the report, Sydney’s Core precinct and Melbourne’s Eastern Core significantly outperformed broader CBD markets over the past year.

“In Sydney’s Core precinct and Melbourne’s Eastern Core, net effective rents surged 14.3% and 16.1% over the past year, significantly outperforming the rest-of-CBD precincts,” Mr Read said.

The rental gap between prime and non-prime office locations has also continued to widen sharply.

“As a result, core CBD rents are now 54% higher than non-core locations in Sydney and 93% higher in Melbourne, highlighting the growing premium placed on amenity, accessibility and workplace quality,” he said.

Knight Frank said the strong rental growth across the major CBDs was being underpinned by a limited supply pipeline, with few new office developments expected to be delivered in the near term.

Mr Read said subdued construction activity was likely to support ongoing rental growth and tighter vacancy rates over the medium term, particularly for premium office towers.

“The combination of sustained demand and declining levels of new development will aid ongoing prime rental growth and lower vacancy rates over the medium term, particularly for best-in-class assets,” he said.

The report noted that current economic conditions were making new office developments increasingly difficult to justify financially.

“Economic rents remain well above expected market rents, making the construction of new office towers largely unviable, and concentrating tenant demand into existing buildings,” Mr Read said.

While suburban office markets generally remained subdued compared with CBDs, Melbourne’s Southbank precinct was identified as a relative outperformer, recording annual net effective rental growth of 2.7 per cent.

The report comes as broader Asia-Pacific office markets continue to stabilise following several years of disruption linked to hybrid work trends, inflation and rising interest rates.

Knight Frank’s separate Asia-Pacific Q1 2026 Office Highlights report found Sydney and Brisbane were among the strongest-performing office rental markets in the region, behind only Bengaluru and Tokyo for annual prime net face rental growth.

The Asia-Pacific report also found 18 of the 24 cities monitored across the region recorded stable or increasing rents in the first quarter of 2026, even as geopolitical uncertainty intensified following escalating conflict in the Middle East.

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